Joan Stewart

Help Reviewers Find Your Book

The Publicity Hound’s Tips of the Week Issue #600 March 27, 2012 Publisher: Joan Stewart ========================================= “Tips, Tricks and Tools for Free Publicity” =================================== In This Issue =================================== 1. Help Reviewers Find Your Book 2. Promote Your “Appearances” 3. Great Example of “Appearances” 4. Kotex’s Clever Pinterest Campaign 5. Hound Video of the Week 6.… Read More

Dog Tweets — How to write a hip-hop press release

Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow me on Twitter. How to write a hip-hop press release. http://ow.ly/9NW5M How To Add Tech Billionaires To Your LinkedIn Network Right Now – Forbes. http://ow.ly/9Ooag 12 Most Little Known Tricks to Use On LinkedIn. http://ow.ly/9Ooua 8 ways to… Read More

Career counselors, lawyers: Join the Facebook password debate

Career counselors, resume writers, HR directors, labor lawyers and job-seekers: If you want publicity, jump head-first into the debate over whether companies should be asking job applicants to turn over passwords to their accounts on Facebook and other social media sites. Even better, explain how you’re advising job applicants. Should they do as they’re told,… Read More

Reporter needs sources on how to break up with a partner

A reporter at a national publication is exploring how to break up with a romantic partner (spouse or significant other). She’s looking for two people to interview who were once a (fairly) long-term couple but have broken up. She would like to explore how you know when it’s time to end the relationship and how you… Read More

How to reach millions of readers on online book review sites

Smart authors don’t fret about the shrinking book review section in The New York Times, or the 12-page book section that the San Francisco Chronicle eliminated. Instead, they target online communities such as Goodreads.com, the largest site for readers and book recommendations in the world. Here’s why sites like Goodreads are so powerful if you… Read More

Pinterest: Millions of Online Book Reviewers

The Publicity Hound’s Tips of the Week Issue #599 March 20, 2012 Publisher: Joan Stewart ========================================== “Tips, Tricks and Tools for Free Publicity” =================================== In This Issue =================================== 1. Millions of Online Book Reviewers 2. Ditch Hotmail & Yahoo Addresses 3. Graphic Designers for Facebook 4. Oprah, Rosie, Ricki & Huckabee 5. In-flight Magazine Database… Read More

Want respect? Ditch the Hotmail, Yahoo, AOL addresses

Why would anyone who wants to be taken seriously advertise their Hotmail and Yahoo addresses on their business cards? When I see those addresses, I think “cheap.” The sin is even more egregious when an author commits it. Authors need to position themselves as experts in their field. Everything they do should communicate authority,… Read More

80 percent off on my older CDs—DIY publicity tips galore

I’m clearing my inventory of older CD titles, and this is your chance to grab as many as you wish at 80 percent off the original price. In most cases, a small percentage of the information is out of date. But all products are chock full of tips, resources, tricks and tools that do-it-yourself Publicity… Read More

Dog Tweets — B2B marketers devote 26% of their budget to content marketing

Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow me on Twitter. B2B marketers devote 26% of their budget to content marketing. [Infographic] http://ow.ly/9DnP2 Facebook’s latest news, announcements and media resources – Announcements – Introducing Interest Lists – Facebook http://ow.ly/9Ehxj Pinterest = digital crack for women.… Read More