Issue #761 Oct. 29, 2013 Publisher: Joan Stewart “Tips, Tricks and Tools for Free Publicity” In This Issue Free YouTube Cheat Sheets Write Your Headline First Important Cruise Deadline Hound Video of the Week This Week in the Hound House: This time of year, I usually devour anything with caramel–apples, sour cream apple pie with… Read More
Powerful, Proven Headlines: Webinar Today
Issue #762 Oct. 26, 2013 Publisher: Joan Stewart “Tips, Tricks and Tools for Free Publicity” In This Issue Powerful, Proven Headlines: Webinar Today Danger: Guest Blog Post Links Lots of Help for My Slogan Hound Video of the Week This Weekend in the Hound House: My friend, who has taken several cruises, says she can… Read More
Dog Tweets of the Week– Social Media for Authors
Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow The Publicity Hound on Twitter. Social Media for Authors: How to Use Promoted Posts on FacebookFacebook receives the highest traffic of all the social networks, but unfortunately the company is limiting the number of people who see your… Read More
Hate writing headlines? Steal one. Lots of copywriters do
When you have to write a headline for an article or blog post, and your mind goes blank, don’t always start from scratch. Do what I and thousands of other writers do. Steal someone else’s headline, remove a word here, add a word there, and make it your own. One of the best places to… Read More
17 gems, jewels about print, ebook publishing
If you want a crash course on book publishing, set aside some time this weekend to watch the replays of four free webinars that will teach you way more than what most authors know about book marketing, distribution, publicity, sales and many other topics related to publishing. I’m one of the Chicks at Sea, five… Read More
Writing Headlines: A Hamster Wheel
Issue #761 Oct. 22, 2013 Publisher: Joan Stewart “Tips, Tricks and Tools for Free Publicity” In This Issue Writing Headlines: A Hamster Wheel Why Authors Shun Libraries Get a Corporate Sponsorship Hound Video of the Week This Week in the Hound House: I know this is Wisconsin, and I love cold weather. But wool hats,… Read More
7 ways prepare for media interviews and always be ready
Reviewing Stephanie Chandler’s book, Own Your Niche: Hype-Free Internet Marketing Tactics to Establish Authority in Your Field and Promote Your Service-Based Business, has been on my to-do list for more than a year. It’s one of my favorite books on how to penetrate and market to niche audiences because it pinpoints a problem I see in… Read More
12 publishing trends that can help you sell more books
Update: Watch the webinar replay of “How to Use 12 Book Publishing Trends to Sell More Books.” In the old days, if you were self-published, you weren’t a “real” author. Authors whose books were picked up by the major New York publishing houses looked down their noses at you. So did distributors, bookstores, book reviewers,… Read More
How to get a corporate sponsor, even in a rotten economy
What author, speaker or expert wouldn’t love to be sponsored by a big-name corporation? The company promotes you to spread a message about a topic you’re already passionate about in return for mentioning the company onstage, or at a book signing, at your blog, and in videos. They even pay for your airfare, hotel and… Read More
Free Press Release Template
Issue #760 Oct. 19, 2013 Publisher: Joan Stewart “Tips, Tricks and Tools for Free Publicity” In This Issue Free Press Release Template Self-published? No More Shame Sponsors Will Pay for Your PR Hound Video of the Week This Weekend in the Hound House: No rest this weekend. I’m cramming like crazy, learning all I can… Read More