{"id":9655,"date":"2011-10-26T09:21:12","date_gmt":"2011-10-26T09:21:12","guid":{"rendered":"https:\/\/publicityhound.com\/blog\/?p=9655"},"modified":"2011-10-26T09:21:12","modified_gmt":"2011-10-26T09:21:12","slug":"write-killer-headlines-102-fill-in-the-blank-formulas","status":"publish","type":"post","link":"https:\/\/purelysupp.com\/publicity\/marketing\/content-creation\/write-killer-headlines-102-fill-in-the-blank-formulas\/","title":{"rendered":"Write killer headlines: 102 fill-in-the-blank formulas"},"content":{"rendered":"<p><a href=\"https:\/\/www.publicityhound.com\/wp-content\/uploads\/2011\/10\/Headline-formulas.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-medium wp-image-9656\" style=\"float: left;margin-left: 15px;margin-right: 15px;margin-top: 9px;margin-bottom: 9px\" title=\"Headline formulas\" src=\"https:\/\/www.publicityhound.com\/wp-content\/uploads\/2011\/10\/Headline-formulas-300x242.png\" alt=\"headline formulas cheat sheet\" width=\"300\" height=\"242\" \/><\/a>The next time you&#8217;re struggling with a headline for an article, press release, blog post, a page at your website or a paid ad, whip out this handy five-page cheat sheet and steal one of the 102 headline-writing formulas.<\/p>\n<p>Fill in the blank, and you&#8217;ve got a killer headline.<\/p>\n<p>It&#8217;s courtesy of blogger Chris Garrett, and it could be one of the most valuable tools in your office. <a href=\"http:\/\/socialmediaworkbook.com\/102-headline-formulas\/\" target=\"_blank\">Download it here<\/a>.<br \/>\n\u00a0\u00a0\u00a0\u00a0\u00a0<\/p>\n<p><strong>Why Writing Great Headlines Is Important\u00a0<\/strong><\/p>\n<p>Killer headlines pull people into your copy. They beg to be retweeted. And they often tell the reader, &#8220;You have a problem and this article will solve it.&#8221;<\/p>\n<p>For added oomph, choose several other headlines from the list and place them throughout your article or blog post as sub-heads, like I&#8217;ve done in this blog post. Sub-heads are great for scanners, who often won&#8217;t take the time to read every word. They&#8217;re visual clues that tell readers what else they&#8217;ll find within an article.<br \/>\n\u00a0\u00a0\u00a0\u00a0\u00a0<br \/>\n\u00a0\u00a0\u00a0\u00a0\u00a0<br \/>\n<strong>Sample Headlines\u00a0<\/strong><\/p>\n<p>Here are examples of headlines from this free report:<\/p>\n<p>Get Rid of Your ___________ Once and For All<\/p>\n<p>What Your _____________ is Not Telling You About _____________<\/p>\n<p>10 Lies We Tell Our ________________<\/p>\n<p>How to Spot a Fake ________________<\/p>\n<p>5 Reasons _____________ is Better Than _________________<\/p>\n<p>If those don&#8217;t fit the article or blog post you&#8217;re writing, you&#8217;ll find several that will.<br \/>\n\u00a0\u00a0\u00a0\u00a0\u00a0<br \/>\n\u00a0\u00a0\u00a0\u00a0<br \/>\n<strong>More Tools to Help You<\/strong><\/p>\n<p>This report is one of 60 free or inexpensive tools I shared during the webinar &#8220;60 Ideas in 60 Minutes: \u00a0Free (or Practically Free) Tips, Tricks, Tools &amp; Tutorials for Publicity &amp; Social Media.&#8221; <a href=\"https:\/\/www.publicityhound.com\/\" target=\"_blank\">Click here<\/a> to read more about what it includes and how to access the video replay and the handouts.<\/p>\n<p>I&#8217;ve listed several ways you can use these headlines. How else would you use them?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The next time you&#8217;re struggling with a headline for an article, press release, blog post, a page at your website or a paid ad, whip out this handy five-page cheat sheet and steal one of the 102 headline-writing formulas. Fill in the blank, and you&#8217;ve got a killer headline. It&#8217;s courtesy of blogger Chris Garrett,\u2026&nbsp;<a href=\"https:\/\/purelysupp.com\/publicity\/marketing\/content-creation\/write-killer-headlines-102-fill-in-the-blank-formulas\/\" class=\"rmlink\">Read More<\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","iawp_total_views":3,"wds_primary_category":0,"footnotes":""},"categories":[603],"tags":[465,13,604],"class_list":{"0":"post-9655","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-content-creation","7":"tag-free-pr-tools","8":"tag-press-releases","9":"tag-writing-articles","10":"entry"},"featured_image_src":null,"featured_image_src_square":null,"author_info":{"display_name":"Joan Stewart","author_link":"https:\/\/purelysupp.com\/publicity\/author\/jstewart\/"},"_links":{"self":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/9655","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/comments?post=9655"}],"version-history":[{"count":0,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/9655\/revisions"}],"wp:attachment":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/media?parent=9655"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/categories?post=9655"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/tags?post=9655"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}