{"id":9625,"date":"2011-10-24T16:58:42","date_gmt":"2011-10-24T16:58:42","guid":{"rendered":"https:\/\/publicityhound.com\/blog\/?p=9625"},"modified":"2011-10-24T16:58:42","modified_gmt":"2011-10-24T16:58:42","slug":"5-website-gems-for-nonprofit-pr-fundraising-marketing","status":"publish","type":"post","link":"https:\/\/purelysupp.com\/publicity\/marketing\/online-marketing\/5-website-gems-for-nonprofit-pr-fundraising-marketing\/","title":{"rendered":"5 website gems for nonprofit PR, fundraising & marketing"},"content":{"rendered":"\n\n\n\n
\"nonprofit<\/td>\n<\/tr>\n
\u00a0Nonprofit marketing expert<\/strong>
\nSandy Rees<\/strong><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

Nonprofits looking for the perfect angle for a publicity or fund-raising campaign might be tempted to use the “woe is us in this bad economy” hook.<\/p>\n

Don’t, says Sandy Rees, nonprofit marketing expert.<\/p>\n

Not only is it\u00a0depressing, it doesn’t set your nonprofit apart from all the others that are grousing.\u00a0If you want ideas for angles galore, and other marketing tips for fundraising and recruiting volunteers,\u00a0check out these five website gems Sandy and I recommend:<\/p>\n

1.\u00a0Nonprofit Tweets on Twitter<\/a><\/p>\n

Keep up with\u00a0valuable nuggets about\u00a0the world of nonprofit marketing, including\u00a0those that contain\u00a0the hashtags\u00a0#nonprofit, #charity, #causes, #volunteer and #philanthropy.<\/p>\n

2. Society of Professional Journalists’ Freelancer Directory<\/a><\/p>\n

We love this directory because you can search the database of 1,221 freelance\u00a0journalists inside and outside the U.S. by topic, by state, or both.<\/p>\n

Freelancers are valuable during a publicity campaign because\u00a0you don’t have to pitch your story to a media outlet—the freelancer will! Also, freelancers who use you as a source for one story might return to you again if they’re writing a story on a similar topic and need more material.<\/p>\n

3.\u00a0MicroGiving<\/a><\/p>\n

Create your own fundraiser\u00a0with a personal fundraising page. Browse fundraisers, read the\u00a0fundraising ideas, tips and advice to learn how to raise money online.\u00a0Microgiving is for anyone, but nonprofits will find this site a goldmine.<\/p>\n

4. The Publicity Hound’s\u00a0Press Release Tutorial
\n<\/a>
\nCan’t afford to pay someone to write your press releases? Let me train\u00a0your PR people and volunteers on how to write and distribute releases,\u00a0with this free email tutorial.\u00a0It’s an\u00a011-week program that includes one email lesson a day. Completing it is\u00a0like earning a master’s degree in writing press releases.<\/p>\n

More than 6,000 people have taken this course.<\/p>\n

5.\u00a0Gail Perry’s Free Fundraising Tools<\/a><\/strong><\/p>\n

Fundraising expert Gail Perry recommends\u00a0\u00a0“115 Tips to Raise More Money by Email,” an eight-page PDF covering everything from “how to ask,” to what the envelope should like like. Tools also include “Enlist Your Dream Team Board Workbook, a 24-page workbook to help you recruit the right board members, and “41 Major Gift Cultivation Questions to\u00a0Ask a Donor” to help you listen, listen, listen to that major prospect.<\/p>\n

Rees will share more\u00a0of her very best ideas for nonpr0fit marketing when she joins me Thursday for the webinar “Failproof Publicity Tips for Cash-strapped Nonprofits to Raise Money, Recruit Volunteers & Promote a Worthy Cause.”\u00a0 She\u00a0will\u00a0save you time and money communicating your story to the masses—and help you achieve the results you need.<\/p>\n

Click here to register.
\n<\/a><\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

\u00a0Nonprofit marketing expert Sandy Rees Nonprofits looking for the perfect angle for a publicity or fund-raising campaign might be tempted to use the “woe is us in this bad economy” hook. Don’t, says Sandy Rees, nonprofit marketing expert. Not only is it\u00a0depressing, it doesn’t set your nonprofit apart from all the others that are grousing.\u00a0If\u2026 Read More<\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","iawp_total_views":4,"wds_primary_category":0,"footnotes":""},"categories":[612],"tags":[622,617],"class_list":{"0":"post-9625","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-online-marketing","7":"tag-building-traffic","8":"tag-nonprofit-marketing","9":"entry"},"featured_image_src":null,"featured_image_src_square":null,"author_info":{"display_name":"Joan Stewart","author_link":"https:\/\/purelysupp.com\/publicity\/author\/jstewart\/"},"_links":{"self":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/9625","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/comments?post=9625"}],"version-history":[{"count":0,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/9625\/revisions"}],"wp:attachment":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/media?parent=9625"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/categories?post=9625"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/tags?post=9625"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}