{"id":961,"date":"2012-06-02T10:07:52","date_gmt":"2012-06-02T15:07:52","guid":{"rendered":"http:\/\/www.publicityarticles.net\/?p=961"},"modified":"2025-11-10T21:36:32","modified_gmt":"2025-11-10T21:36:32","slug":"pitching-on-social-media-sites","status":"publish","type":"post","link":"https:\/\/purelysupp.com\/publicity\/tips-of-the-week\/pitching-on-social-media-sites\/","title":{"rendered":"Pitching on Social Media Sites"},"content":{"rendered":"<p>The Publicity Hound&#8217;s<br \/>\nTips of the Week<br \/>\nIssue #616  May 29, 2012<\/p>\n<p>Publisher: Joan Stewart<\/p>\n<p><a href=\"mailto:JStewart@PublicityHound.com\">mailto:JStewart@PublicityHound.com<\/a><br \/>\n<a href=\"http:\/\/publicityhound.com\" target=\"_blank\" rel=\"noopener\"> http:\/\/publicityhound.com<\/a><br \/>\n<a href=\"http:\/\/www.purelysupp.com\/publicity\" target=\"_blank\" rel=\"noopener\"> http:\/\/www.publicityHound.mobi<\/a><br \/>\n<a href=\"http:\/\/www.publicityhound.net\/\" target=\"_blank\" rel=\"noopener\"> http:\/\/www.publicityhound.net\/<\/a> (Blog)<br \/>\n http:\/\/www.publicityarticles.net (Ezine Archives)<\/p>\n<p>==========================================<\/p>\n<p>&#8220;Tips, Tricks and Tools for Free Publicity&#8221;<\/p>\n<p>Receive this ezine direct to your desktop<br \/>\n http:\/\/www.publicityarticles.net\/feed\/rss\/<\/p>\n<p>===================================<br \/>\nIn This Issue<br \/>\n===================================<\/p>\n<p>1. Pitching on Social Media Sites<\/p>\n<p>2. Your Bio as an Infographic<\/p>\n<p>3. Angry Over Free Pizza<\/p>\n<p>4. Hound Video<\/p>\n<p>==================================<br \/>\n1. Pitching on Social Media Sites<br \/>\n==================================<\/p>\n<p>Ask 10 journalists how they prefer to receive pitches on social<br \/>\nmedia sites, and you&#8217;ll hear 10 different answers, like these:<\/p>\n<p>&#8211;&#8220;Only pitch me on my Facebook page, not on my Facebook<br \/>\nprofile.&#8221;<\/p>\n<p>&#8211;&#8220;Never pitch me on Facebook, period. It&#8217;s too intrusive.&#8221;<\/p>\n<p>&#8211;&#8220;Pitch me on Twitter because I&#8217;m on top of my feed all day and<br \/>\nuse it to track down leads.&#8221;<\/p>\n<p>&#8211;&#8220;Never pitch me on Twitter. I don&#8217;t want my competitors to see<br \/>\nwhat I&#8217;m up to.&#8221;<\/p>\n<p>&#8211;&#8220;Always pitch me by email.&#8221;<\/p>\n<p>So what&#8217;s a confused Publicity Hound to do?<\/p>\n<p>The general rule, which I&#8217;ve been teaching for years, is to pitch<br \/>\njournalists the way each one prefers to be pitched.<\/p>\n<p>But how do you know how they prefer to be pitched if you can&#8217;t<br \/>\ncontact them? Many journalists never respond to email pitches or<br \/>\nvoicemail messages.<\/p>\n<p>Mark 3 p.m. Eastern Time on Thursday, June 7, on your calendar<br \/>\nbecause that&#8217;s when I&#8217;ll present a webinar on &#8220;How to Use Social<br \/>\nMedia Sites to Connect with Journalists.&#8221; You can start<br \/>\nregistering this weekend. I&#8217;ll include the link in Saturday&#8217;s<br \/>\nnewsletter.<\/p>\n<p>================================<br \/>\n2. Your Bio as an Infographic<br \/>\n================================<\/p>\n<p>Life is not a static bio. It&#8217;s an evolving story.<\/p>\n<p>So says Biogrify.com, which will soon allow you to create a fun<br \/>\ninteractive infographic about your life to share with others.<\/p>\n<p>You can sign up for an invitation to test the site when it goes<br \/>\nlive at <a href=\"http:\/\/biogrify.com\/\" target=\"_blank\" rel=\"noopener\">http:\/\/biogrify.com\/<\/a><\/p>\n<p>If you missed last week&#8217;s webinar on &#8220;How to Easily Create Free<br \/>\nor Inexpensive Infographics,&#8221; you can buy the video replay at<br \/>\n<a href=\"https:\/\/publicityhound.com\/shop\/\" target=\"_blank\" rel=\"noopener\"> http:\/\/publicityhound.com\/publicity-products\/marketing-tapes\/infographics.htm<\/a><\/p>\n<p>I shared the four biggest mistakes I made experimenting with<br \/>\nthese sites during my research for this webinar. Knowing what<br \/>\nthey are will save you hours of time and aggravation.<\/p>\n<p>===============================<br \/>\n3. Angry Over Free Pizza<br \/>\n===============================<\/p>\n<p>A Dallas-based discount pizza chain has created a huge<br \/>\ncontroversy over its offer to give away thousands of large<br \/>\npepperoni pizzas on the evening of June 5 to anyone who orders in<br \/>\nSpanish.<\/p>\n<p>Pizza Patron, which markets heavily to Hispanics, created<br \/>\ninternational publicity five years ago during its &#8220;Pizza por<br \/>\nPesos&#8221; campaign, when its franchise locations started accepting<br \/>\nMexican pesos as a method of payment.<\/p>\n<p>I love the free pizza idea. Do you? Read the story and cast your<br \/>\nvote in the poll at<br \/>\n<a href=\"https:\/\/web.archive.org\/web\/20120527060232\/http:\/\/www.azcentral.com:80\/arizonarepublic\/business\/articles\/2012\/05\/23\/20120523free-pizza-you-order-spanish.html\" target=\"_blank\" rel=\"noopener\"> http:\/\/www.azcentral.com\/arizonarepublic\/business\/articles\/2012\/05\/23\/20120523free-pizza-you-order-spanish.html#ixzz1wH6Sthgz<\/a> and<br \/>\nsee if a majority of respondents agree with you.<\/p>\n<p>===============================<br \/>\n4. Hound Video<br \/>\n===============================<\/p>\n<p>This video, about three and a half minutes, has had more than 2<br \/>\nmillion views on YouTube. It features an exercise instructor who<br \/>\nlooks like a poodle and her obedient students&#8211;a pack of poodles<br \/>\nthat look like the exercise instructor.<\/p>\n<p>Is this an optical illusion? How do think they made this look so<br \/>\nlifelike? It starts slow, but stay with it.<\/p>\n<p><a href=\"https:\/\/web.archive.org\/web\/20231215084225\/https:\/\/www.youtube.com\/watch?v=vdX_OBUeHb4\" target=\"_blank\" rel=\"noopener\">http:\/\/www.youtube.com\/watch?v=vdX_OBUeHb4<\/a><\/p>\n<p>Dog Jokes &amp; Quotes Ebook: 170+ G-rated dog jokes and quotes,<br \/>\nperfect for a dog-lover, your favorite vet, or just for a few<br \/>\ngood laughs: <a href=\"https:\/\/publicityhound.com\/shop\/\" target=\"_blank\" rel=\"noopener\">http:\/\/publicityhound.com\/dogjokebook\/<\/a><\/p>\n<p>&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;<\/p>\n<p>Read my publicity tips on Twitter:<br \/>\n<a href=\"https:\/\/x.com\/PublicityHound\" target=\"_blank\" rel=\"noopener\"> http:\/\/www.twitter.com\/PublicityHound<\/a><\/p>\n<p>Join my Facebook Fan Pages:<br \/>\n<a href=\"http:\/\/www.facebook.com\/publicityhound\" target=\"_blank\" rel=\"noopener\"> http:\/\/www.facebook.com\/publicityhound<\/a><br \/>\n<a href=\"http:\/\/www.facebook.com\/publicitytips\" target=\"_blank\" rel=\"noopener\"> http:\/\/www.facebook.com\/publicitytips<\/a><\/p>\n<p>Connect with me on LinkedIn (and tell me how we know each other)<br \/>\n<a href=\"http:\/\/www.linkedin.com\/in\/publicityhound\" target=\"_blank\" rel=\"noopener\"> http:\/\/www.linkedin.com\/in\/publicityhound<\/a><\/p>\n<p>&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8211;<\/p>\n<p>Permission to Reprint:<\/p>\n<p>You may reprint any items from &#8220;The Publicity Hound&#8217;s Tips of the<br \/>\nWeek&#8221; in your print or electronic newsletter.  But please include<br \/>\nthe following paragraph:<\/p>\n<p>Reprinted from &#8220;The Publicity Hound&#8217;s Tips of the Week,&#8221; an ezine<br \/>\nfeaturing tips, tricks and tools for generating free publicity.<br \/>\nSubscribe at <a href=\"http:\/\/publicityhound.com\/\" target=\"_blank\" rel=\"noopener\">http:\/\/publicityhound.com\/ <\/a>and receive by email<br \/>\nthe handy cheat sheet &#8220;89 Reasons to Send a Press Release.&#8221;<\/p>\n<p>If you like these tips, please pass them on to your friends,<br \/>\nclients and colleagues.<\/p>\n<p>You are receiving this because you signed up for it at The<br \/>\nPublicity Hound website or you told me you want to subscribe.<\/p>\n<p>Privacy Statement:<\/p>\n<p>The Publicity Hound respects your privacy and has a strict anti-<br \/>\nspam policy at <a href=\"http:\/\/publicityhound.com\/privacypolicy.htm\" target=\"_blank\" rel=\"noopener\">http:\/\/publicityhound.com\/privacypolicy.htm<\/a><\/p>\n<p>=======================================<br \/>\nJoan Stewart<br \/>\nThe Publicity Hound<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Publicity Hound&#8217;s Tips of the Week Issue #616 May 29, 2012 Publisher: Joan Stewart mailto:JStewart@PublicityHound.com http:\/\/publicityhound.com http:\/\/www.publicityHound.mobi http:\/\/www.publicityhound.net\/ (Blog) http:\/\/www.publicityarticles.net (Ezine Archives) ========================================== &#8220;Tips, Tricks and Tools for Free Publicity&#8221; Receive this ezine direct to your desktop http:\/\/www.publicityarticles.net\/feed\/rss\/ =================================== In This Issue =================================== 1. Pitching on Social Media Sites 2. Your Bio as an\u2026&nbsp;<a href=\"https:\/\/purelysupp.com\/publicity\/tips-of-the-week\/pitching-on-social-media-sites\/\" class=\"rmlink\">Read More<\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","iawp_total_views":0,"wds_primary_category":6,"footnotes":""},"categories":[6],"tags":[129,137,36],"class_list":{"0":"post-961","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-tips-of-the-week","7":"tag-infographics","8":"tag-pitching-on-social-media-sites","9":"tag-pitching-the-media","10":"entry"},"featured_image_src":null,"featured_image_src_square":null,"author_info":{"display_name":"Joan Stewart","author_link":"https:\/\/purelysupp.com\/publicity\/author\/jstewart\/"},"_links":{"self":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/961","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/comments?post=961"}],"version-history":[{"count":3,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/961\/revisions"}],"predecessor-version":[{"id":43284,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/961\/revisions\/43284"}],"wp:attachment":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/media?parent=961"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/categories?post=961"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/tags?post=961"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}