{"id":9318,"date":"2019-04-02T18:18:05","date_gmt":"2019-04-02T18:18:05","guid":{"rendered":"https:\/\/publicityhound.com\/tips\/?p=9318"},"modified":"2024-05-01T14:06:32","modified_gmt":"2024-05-01T14:06:32","slug":"how-to-sell-infoproducts-in-bulk","status":"publish","type":"post","link":"https:\/\/purelysupp.com\/publicity\/tips-of-the-week\/how-to-sell-infoproducts-in-bulk\/","title":{"rendered":"How to Sell Infoproducts in Bulk"},"content":{"rendered":"

Issue #1303 April 2, 2019
\nPublisher: Joan Stewart<\/p>\n

“Tips, Tricks and Tools for Free Publicity”<\/h2>\n

In This Issue<\/strong><\/h3>\n
    \n
  1. How to Sell Infoproducts in Bulk<\/li>\n
  2. Easy Way to Find Journalists on Twitter<\/li>\n
  3. Database of Freelance Journalists<\/li>\n
  4. Hound\u00a0Video\u00a0of the Week<\/li>\n<\/ol>\n
    \n

    This Week in the Hound House:<\/strong><\/p>\n

    No more complaining about my cough and sinus infection that started in November. Yesterday, I had a balloon sinus dilation, a 45-minute, in-office procedure performed by an ENT, under local anesthesia. I heard an ad on the radio for a sinus clinic in Wisconsin and saw that it got dozens of gushing reviews from happy patients who can breathe again. I haven’t coughed once. One other benefit I was surprised to find is that my sense of smell has improved–almost as good as a Bloodhound.<\/p>\n<\/blockquote>\n

    1. How to Sell Infoproducts in Bulk<\/h3>\n

    \"\"<\/p>\n

    If you sell digital infoproducts or physical infoproducts like DVDs, workbooks, tips booklets, calendars, coloring books or print books, go after bulk sales.<\/p>\n

    That sounds easy, but many Publicity Hounds don’t know how to start.<\/p>\n

    Paulette Ensign<\/strong> to the rescue! She’s the Tips Booklet Queen who I’ve been following for two decades, and she has creative ways to team up with other vendors, who have a ready-made market, and can offer your product as a bonus to people who don’t yet know about you. For example:<\/p>\n

    –Your booklet on “52 Ways to Tie a Scarf” can be offered as a bonus when someone buys a scarf.<\/p>\n

    –Your calendar with “52 Money-saving tips,” one per week, can be sold in bulk to banks, who can give them away to people who open a new account.<\/p>\n

    –Your mp3 audio on how to stop a newborn from crying can be given away by a baby furnishings retailer.<\/p>\n

    In other words, you sell a content license for digital products and you sell your physical products in bulk.<\/p>\n

    To do:<\/strong> Read Paulette’s article “5 Ways to Help Yourself and Your Clients By Selling to Them in Bulk.”<\/a> Paulette now offers done-for-you services if you don’t want to create your own digital products. Visit her website here<\/a>.\u00a0<\/p>\n

    #Infoproducts #BulkSales<\/p>\n

    2. Easy Way to Find Journalists on Twitter<\/h3>\n

    \"\"<\/p>\n

    You’ve heard me preach about sharing a journalist’s content on social media and building the relationship before pitching a story idea.<\/p>\n

    If you’re interested in a certain media outlet but you’re not sure who you’re looking for, here’s a quick way to find a staff member’s Twitter handle. I stumbled across this list of journalist profiles from the New York Times.<\/a> A total of 666 reporters, editors, photographers and producers!<\/p>\n

    I started Googling again and found this list of Twitter profiles from the Chicago Tribune.<\/a>\u00a0<\/p>\n

    And this older list<\/a> of Forbes magazine staffers on Twitter and Facebook.<\/p>\n

    To do:<\/strong> Use Google to search for “Twitter profiles for ……) and fill in the blank. Follow, share and comment on their content.<\/p>\n

    #Twitterlists #JournalistsonTwitter<\/p>\n

    3. Database of Freelance Journalists<\/h3>\n

    \"\"<\/p>\n

    Sarah Baird<\/strong>, a freelance journalist based in New Orleans, has created Shoeleather, a database of journalists who live outside major cities and can double as freelancers on a moment’s notice and cover breaking news where they live.<\/p>\n

    Big media outlets no longer have to send their own staff members to cover a story hundreds of miles away. The freelancer can lend a fuller and richer perspective than staff writers who “parachute” in for a few days and then fly out.<\/p>\n

    The advantage to Publicity Hounds is that you have yet another database of freelancers you can use. My favorite is the Society of Professional Journalists freelancer directory.\u00a0<\/a><\/p>\n

    Shoeleather is free for journalists to enroll. They simply provide their primary and secondary cities and states along with any demographic information that could offer additional insight into coverage.<\/p>\n

    To do:<\/strong> Read more about Shoeleather<\/a>. See if you can find a journalist who covers your topic.<\/p>\n

    #Freelancers #FreelanceWriter<\/p>\n

    4. Hound\u00a0Video of the Week<\/h3>\n

    \"\"<\/p>\n

    This dog has a simple happiness trigger<\/a> when mom stands up. Watch as this puppy’s heart and tail do a few cartwheels.<\/p>\n[Tweet “#PublicityTips — How to Sell Infoproducts in Bulk #Infoproducts #BulkSales”]\n","protected":false},"excerpt":{"rendered":"

    The Publicity Hound’s Tips of the Week<\/h2>\n

    – Issue #1303 April 2, 2019<\/h3>\n
      \n
    1. How to Sell Infoproducts in Bulk\n<\/li>\n
    2. Easy Way to Find Journalists on Twitter<\/li>\n
    3. Database of Freelance Journalists<\/li>\n
    4. Hound Video of the Week<\/li>\n<\/ol>\n

       Read more<\/a><\/p>\n","protected":false},"author":3,"featured_media":9327,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","iawp_total_views":3,"wds_primary_category":6,"footnotes":""},"categories":[6],"tags":[557,213,61,92],"class_list":{"0":"post-9318","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-tips-of-the-week","8":"tag-freelance-journalists","9":"tag-pitching-journalists","10":"tag-tips-booklets","11":"tag-twitter-lists","12":"entry"},"featured_image_src":null,"featured_image_src_square":null,"author_info":{"display_name":"Joan Stewart","author_link":"https:\/\/purelysupp.com\/publicity\/author\/jstewart\/"},"_links":{"self":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/9318","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/comments?post=9318"}],"version-history":[{"count":0,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/9318\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/"}],"wp:attachment":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/media?parent=9318"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/categories?post=9318"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/tags?post=9318"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}