The Publicity Hound’s
\nTips of the Week
\nIssue #605 April 17, 2012<\/p>\n
Publisher: Joan Stewart<\/p>\n
==========================================<\/p>\n
“Tips, Tricks and Tools for Free Publicity”<\/p>\n
===================================<\/p>\n
In This Issue
\n===================================<\/p>\n
1. Take Advantage of Influencers<\/p>\n
2. Get in Touch with Ellen<\/p>\n
3. Now THIS is a Publicity Stunt<\/p>\n
4. Hound Video<\/p>\n
==================================
\n1. Take Advantage of Influencers
\n==================================<\/p>\n
Find an A-list blogger to test your product and write about it
\nfor their blog, and your publicity campaign can be off to a
\nroaring start.<\/p>\n
Convince an influential author with a huge following to tweet
\nabout your book, and it can result in a glut of orders.<\/p>\n
But where do you find influential people? And how do you know the
\ndifference between somebody who’s popular and somebody who’s
\ntruly influential? An influential person is often in a position
\nto tell others what to do and actually convinces them to do it.<\/p>\n
I’ll explain 11 places to find them during the five-webinar
\nseries that kicks off at 3 p.m. Eastern Time tomorrow–Tuesday,
\nApril 17–on “On Target Publicity: How to Find, Capture & Convert
\nYour Target Market.” Influencers, by the way, should be part of
\nEVERY Publicity Hound’s target market.<\/p>\n
If you register, you’ll be able to watch me use your own target
\nmarket(s) as examples throughout the webinar series.<\/p>\n
Want a taste? Watch the replay of Thursday’s webinar on “The 3- Or go directly to the page where you can see the full description Deadline for registering is at the start of today’s session but Register at http:\/\/publicityhound.com\/ontargetpublicity.htm<\/a><\/p>\n ================================ Oprah’s new show on cable is tanking, and the news is equally Enter “Ellen” whose website has 20 ways you can get onto her Check it all out here: ================================= If you were walking in the middle of your town square and saw a A Belgian TV channel staged a very clever prank which literally =============================== Meet Giant George the Great Dane: World’s Tallest Dog Dog Jokes & Quotes Ebook: 170+ G-rated dog jokes and quotes, ——————————————<\/p>\n Read my publicity tips on Twitter: Join my Facebook Fan Pages: Connect with me on LinkedIn (and tell me how we know each other) <\/p>\n","protected":false},"excerpt":{"rendered":" The Publicity Hound’s Tips of the Week Issue #605 April 17, 2012 Publisher: Joan Stewart ========================================== “Tips, Tricks and Tools for Free Publicity” =================================== In This Issue =================================== 1. Take Advantage of Influencers 2. Get in Touch with Ellen 3. Now THIS is a Publicity Stunt 4. Hound Video ================================== 1. Take Advantage of Influencers\u2026 Read More<\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","iawp_total_views":1,"wds_primary_category":6,"footnotes":""},"categories":[6],"tags":[121,56,122,5,123],"class_list":{"0":"post-928","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-tips-of-the-week","7":"tag-finding-capturing-your-target-market","8":"tag-how-to-get-free-publicity","9":"tag-how-to-get-on-ellen","10":"tag-publicity-tips","11":"tag-target-martketing","12":"entry"},"featured_image_src":null,"featured_image_src_square":null,"author_info":{"display_name":"Joan Stewart","author_link":"https:\/\/purelysupp.com\/publicity\/author\/jstewart\/"},"_links":{"self":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/928","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/comments?post=928"}],"version-history":[{"count":1,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/928\/revisions"}],"predecessor-version":[{"id":43230,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/928\/revisions\/43230"}],"wp:attachment":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/media?parent=928"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/categories?post=928"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/tags?post=928"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\nPart Formula for Finding & Capturing Your Target Market.” You can
\ndownload it at
\n http:\/\/publicityhound.com\/ontargetpublicityvideo.htm<\/a><\/p>\n
\nof the program and all the cool stuff that comes with it:
\n http:\/\/publicityhound.com\/ontargetpublicity.htm<\/a><\/p>\n
\nonly if slots are still available. Because this program includes
\npersonal consulting and a private forum where I’ll be answering
\nquestions throughout the entire five weeks, I’m limiting the
\nnumber of people who buy the course so I can give you the very
\nbest personal attention. So act now.<\/p>\n
\n2. Get in Touch with Ellen
\n================================<\/p>\n
\ngrim for O Magazine. In the first quarter of this year,
\nadvertising pages were down a whopping 24 percent. O was the
\nbiggest loser among women’s magazines.<\/p>\n
\nshow. Most are of the silly “send us pics of your misspelled tattoos”
\nvariety. But it might be worth checking out “Let Bethenny
\nFrankel Know What It’s Like to Be You.” If you have a job or
\nhobby that’s the complete opposite of the reality show star, and
\nyou’d love to have her walk a day in your shoes, contact the
\nproducers.<\/p>\n
\n http:\/\/ellen.warnerbros.com\/show\/#Getting%20in%20Touch%20with%20Ellen<\/a><\/p>\n
\n3. Now THIS is a Publicity Stunt
\n=================================<\/p>\n
\nwaist-high post with a red button on the top that said “Push to
\nadd drama,” would you push it?<\/p>\n
\nleft bystanders agape in astonishment. Thanks to Publicity Hound
\nSophie Wajsman for sharing the video of this amazing publicity
\nstunt:
\n http:\/\/gizmodo.com\/5901035\/what-happens-when-you-push-the-button<\/a><\/p>\n
\n4. Hound Video
\n===============================<\/p>\n
\n http:\/\/www.youtube.com\/watch?v=bZ4waaPMOYM<\/a><\/p>\n
\nperfect for a dog-lover, your favorite vet, or just for a few
\ngood laughs: http:\/\/publicityhound.com\/dogjokebook\/<\/a><\/p>\n
\n http:\/\/www.twitter.com\/PublicityHound<\/a><\/p>\n
\n http:\/\/www.facebook.com\/publicityhound<\/a>
\n http:\/\/www.facebook.com\/publicitytips<\/a><\/p>\n
\n http:\/\/www.linkedin.com\/in\/publicityhound<\/a><\/p>\n