{"id":874,"date":"2012-01-23T16:03:32","date_gmt":"2012-01-23T21:03:32","guid":{"rendered":"http:\/\/www.publicityarticles.net\/?p=874"},"modified":"2025-11-10T16:31:19","modified_gmt":"2025-11-10T16:31:19","slug":"sick-of-your-blog-sell-it","status":"publish","type":"post","link":"https:\/\/purelysupp.com\/publicity\/tips-of-the-week\/sick-of-your-blog-sell-it\/","title":{"rendered":"Sick of Your Blog? Sell It"},"content":{"rendered":"<p>The Publicity Hound&#8217;s<br \/>\nTips of the Week<br \/>\nIssue #590 Jan. 17, 2012<br \/>\nPublisher: Joan Stewart<br \/>\n<a href=\"mailto:JStewart@PublicityHound.com\"> mailto:JStewart@PublicityHound.com<\/a><br \/>\n<a href=\"http:\/\/publicityhound.com\" target=\"_blank\" rel=\"noopener\"> http:\/\/publicityhound.com<\/a><br \/>\n http:\/\/www.publicityHound.mobi<br \/>\n<a href=\"http:\/\/www.publicityhound.net\/\" target=\"_blank\" rel=\"noopener\"> http:\/\/www.publicityhound.net\/<\/a> (Blog)<br \/>\n http:\/\/www.publicityarticles.net (Ezine Archives)<\/p>\n<p>==========================================<\/p>\n<p>&#8220;Tips, Tricks and Tools for Free Publicity&#8221;<\/p>\n<p>Receive this ezine direct to your desktop<br \/>\n http:\/\/www.publicityarticles.net\/feed\/rss\/<\/p>\n<p>===================================<br \/>\nIn This Issue<br \/>\n===================================<\/p>\n<p>1. Sick of Your Blog? Sell It<\/p>\n<p>2. Know When Reporters Need You<\/p>\n<p>3. Media Lead<\/p>\n<p>4. Ideas for a Quirky Facebook Page<\/p>\n<p>5. Help This Hound<\/p>\n<p>6. Hound Video of the Week<\/p>\n<p>7. And at My Blog &amp; Mobile Site<\/p>\n<p>=====================================<br \/>\n1. Sick of Your Blog? Sell It<br \/>\n=====================================<\/p>\n<p>Maybe you&#8217;re weary from grinding out content for your blog<br \/>\nseveral times a week.<\/p>\n<p>Or maybe you&#8217;re just tired of your topic.<\/p>\n<p>If you&#8217;ve gotten some decent traffic, the time might be right to<br \/>\nsell your blog.<\/p>\n<p>Who&#8217;d buy it? One of your competitors, perhaps.<\/p>\n<p>But before smart buyers will part with their money, they&#8217;ll want<br \/>\nto know things like how much traffic it gets, sources of revenue,<br \/>\nthe number of incoming links, its ranking on Technorati and<br \/>\nAlexa, the number of posts or articles, the number of comments,<br \/>\nsponsors and advertisers, publicity the blog has received, how<br \/>\noften you post, and how many people write for it.<\/p>\n<p>Selling your blog is one of 27 ways you can make money from it,<br \/>\nand I explained them all during a webinar I hosted on Saturday.<br \/>\nBut you can&#8217;t make REAL money unless you have significant traffic<br \/>\nand revenue.<\/p>\n<p>Beginners who are already providing solid content can use many of<br \/>\nthe tips I shared. Others are for more advanced bloggers who have<br \/>\nbuilt a brand and a solid reputation.<\/p>\n<p>Actually, I came up with a list of 31 ways to make money from<br \/>\nyour blog, so you get the last four as a little bonus. If you<br \/>\nmissed the live webinar, you can access the video and audio<br \/>\nreplays and the PowerPoint slides I used. (If you participated,<br \/>\nyou should have received my email with the link to the download<br \/>\npage.)<\/p>\n<p>Participants asked more questions on this webinar than any other<br \/>\nI&#8217;ve hosted. Learn more about how to monetize your blog and also<br \/>\nget the inside scoop on my new program called &#8220;Blog with the Dog&#8221;<br \/>\nat<br \/>\n<a href=\"https:\/\/publicityhound.com\/shop\/\" target=\"_blank\" rel=\"noopener\"> http:\/\/publicityhound.com\/publicity-<br \/>\nproducts\/marketingtapes\/howtomonetizeyourblog.htm<\/a><\/p>\n<p>PR People: Coaching your clients on how to make money from their<br \/>\nblogs is a fabulous value-added service you can provide.<\/p>\n<p>=================================<br \/>\n2. Know When Reporters Need You<br \/>\n=================================<\/p>\n<p>The absolute easiest time to get publicity is when a journalist<br \/>\nor producer has already decided they&#8217;re doing a story on your<br \/>\nsubject and are actively seeking people like you to interview.<\/p>\n<p>But they don&#8217;t have time to track down the perfect source. So<br \/>\nthey submit a lead, or query, to Reporter Connection, a service<br \/>\nthat forwards all the leads to you, for free.<\/p>\n<p>If a lead is a perfect fit, you contact the journalist or<br \/>\nbroadcaster on your own, make a short pitch explaining why you&#8217;re<br \/>\na good source, and hope they call. I&#8217;ve been interviewed myself<br \/>\nafter responding to several Reporter Connection leads.<\/p>\n<p>But there&#8217;s no guarantee. Still, publicists and do-it-yourself PR<br \/>\ntypes would be crazy not to subscribe to this free service. If<br \/>\nyou have an assistant, let her cull through all the leads for<br \/>\nyou. If she finds one that&#8217;s perfect for you, you respond.<\/p>\n<p>Their service is completely free, though they have other<br \/>\npublicity-related products and services you can buy (and I may<br \/>\nget a commission if you do).<\/p>\n<p>Go here now to get their free daily media leads:<br \/>\n<a href=\"http:\/\/www.reporterconnection.com\/\" target=\"_blank\" rel=\"noopener\"> https:\/\/m164.infusionsoft.com\/go\/RC\/A10011\/<\/a><\/p>\n<p>======================================<br \/>\n3. Media Lead<br \/>\n======================================<\/p>\n<p>Here are two media leads I received from the same reporter.<\/p>\n<p>A columnist who writes about relationships for a top-tier media<br \/>\noutlet (you or your PR clients will want to get into this one)<br \/>\nwants to develop relationships with people who do research on<br \/>\npsychology or relationships, particularly psychologists or<br \/>\nacademics.<\/p>\n<p>&#8220;One of my frustrations in my column is that I don\u2019t often hear<br \/>\nabout the research early,&#8221; the columnist says.<\/p>\n<p>Respond by sending an email to <a href=\"mailto:aceb5@aol.com\">aceb5@aol.com<\/a>.<\/p>\n<p>This same journalist is looking for sources for an article on<br \/>\nnagging. Does your spouse or significant other nag you? Or do you<br \/>\nnag your S.O.? She&#8217;s exploring the topic (with humor) and looking<br \/>\nfor people who have personal stories about how nagging has driven<br \/>\nthem nuts&#8211;or how they have solved the problem. If you and your<br \/>\nS.O. are willing to be interviewed&#8211;using your names&#8211;please<br \/>\nemail her as soon as possible, with details and contact info, at<br \/>\n<a href=\"mailto:aceb5@aol.com\"> aceb5@aol.com<\/a>.<\/p>\n<p>What do you do when it&#8217;s time to pitch other journalists? You<br \/>\nfollow a formula I created. As a newspaper editor, I accepted and<br \/>\nrejected thousands of story ideas spanning a 22-year career, and<br \/>\nthis is the Number One most effective way to pitch. Read more<br \/>\nabout &#8220;A Simple 5-Part Formula for Delivering the Perfect Media<br \/>\nPitch &amp; Hitting it Out of the Park&#8221; at<br \/>\n<a href=\"https:\/\/publicityhound.com\/shop\/\" target=\"_blank\" rel=\"noopener\"> http:\/\/publicityhound.com\/publicity-products\/marketing-<br \/>\ntapes\/pitchingformula.htm<\/a><\/p>\n<p>=====================================<br \/>\n4. Ideas for Quirky Facebook Page<br \/>\n=====================================<\/p>\n<p>This week, three Publicity Hounds have tips for Diane Kline of<br \/>\nSt. Louis, MO, co-author of QuirkOut! Crazy Things Women do to<br \/>\nStay Sane, a blog and a weekly newspaper column in the St. Louis<br \/>\nPost-Dispatch. She is trying to increase her Facebook &#8220;likes&#8221; on<br \/>\nthe page and wants to encourage women to post their QuirkOut!<br \/>\nmoments there.<\/p>\n<p>Publicity Hound Ileana Kane offered these ideas:<\/p>\n<p>&#8211;Create a really cool contest for the \u201cquirkiest\u201d laugh-out-loud<br \/>\nQuirkOut! moment. To win the contest they have to &#8220;like&#8221; your<br \/>\npage.<\/p>\n<p>&#8211;Have EVERY one you know twitter about the contest and send them<br \/>\nto your Facebook page.<\/p>\n<p>&#8211;With all of the submissions, create a really cool \u201cquirky\u201d book<br \/>\n(or booklet) with some fun and delightful illustrations.<\/p>\n<p>&#8211;Write a press release about your contest while educating them<br \/>\non the new trend with women letting their &#8220;Quirkouts&#8221; out (it<br \/>\nmust have a great psychological positive effect) and you will be<br \/>\nthe TREND setters).<\/p>\n<p>The Publicity Hound says:<br \/>\nRead all the responses at http:\/\/publicityhound.net\/?p=10134<\/p>\n<p>Send your own question to <a href=\"mailto:JStewart@PublicityHound.com\">mailto:JStewart@PublicityHound.com<\/a> and<br \/>\ninclude your city and state.<\/p>\n<p>======================================<br \/>\n5. Help This Hound<br \/>\n======================================<\/p>\n<p>Chris Stephenson of Madrid, Spain, asks:<\/p>\n<p>&#8220;I&#8217;d really like to use Flickr to host a competition. I&#8217;d ask<br \/>\npeople to submit photos of a variety of airports, highways,<br \/>\nbridges and all types of buildings that the company I work for<br \/>\nhas or is currently managing or constructing.<\/p>\n<p>&#8220;Potentially, I could offer a prize of photo equipment to attract<br \/>\ninterest. It\u2019s unclear whether Flickr would perceive this as<br \/>\ncommercial use because I don\u2019t plan to sell anything, but rather,<br \/>\ngenerate community and interest in the company.<\/p>\n<p>&#8220;I&#8217;m also looking for any other suggestions your Publicity Hounds<br \/>\nmight offer on how to promote this.&#8221;<\/p>\n<p>The Publicity Hound says:<\/p>\n<p>I&#8217;m not familiar with Flickr&#8217;s Terms of Service, Chris, but I&#8217;ll<br \/>\nbet many Publicity Hounds are. Hounds, can you help clarify this?<br \/>\nPost your comment, and any other ideas for promotion, to my blog<br \/>\nat http:\/\/publicityhound.net\/?p=10230<\/p>\n<p>Send your own question to <a href=\"mailto:JStewart@PublicityHound.com\">mailto:JStewart@PublicityHound.com<\/a> and<br \/>\ninclude your city and state.<\/p>\n<p>====================================<br \/>\n6. Hound Video of the Week<br \/>\n=====================================<\/p>\n<p>Thanks to Publicity Hound Ann Dekorsi of Glendale, WI, for this<br \/>\nvideo of a dog that looks spellbound while a little boy eats a<br \/>\nsandwich nearby. Then watch what happens.<br \/>\n<a href=\"http:\/\/www.care2.com\/greenliving\/dog-steals-sandwich-video.html\" target=\"_blank\" rel=\"noopener\"> http:\/\/www.care2.com\/greenliving\/dog-steals-sandwich-video.html<\/a><\/p>\n<p>Dog Jokes &amp; Quotes Ebook: 170+ G-rated dog jokes and quotes,<br \/>\nperfect for a dog-lover, your favorite vet, or just for a few<br \/>\ngood laughs.<\/p>\n<p>BONUS: Buy the ebook and you also get a compilation of the 50<br \/>\nbest websites for dog humor.<\/p>\n<p><a href=\"https:\/\/publicityhound.com\/shop\/\" target=\"_blank\" rel=\"noopener\">http:\/\/publicityhound.com\/dogjokebook\/<\/a><\/p>\n<p>======================================<br \/>\n7. And at My Blog &amp; Mobile Site&#8230;<br \/>\n======================================<\/p>\n<p>Relationships columnist needs tips on psychology research<br \/>\n http:\/\/publicityhound.net\/?p=10224<\/p>\n<p>Dog Tweets: 10 content marketing tips for 2012<br \/>\n http:\/\/publicityhound.net\/?p=10214<\/p>\n<p>&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;-<\/p>\n<p>Follow me on Twitter:<br \/>\n<a href=\"https:\/\/x.com\/PublicityHound\" target=\"_blank\" rel=\"noopener\"> http:\/\/www.twitter.com\/PublicityHound<\/a><\/p>\n<p>Join my Facebook Fan Page:<br \/>\n<a href=\"http:\/\/www.facebook.com\/publicityhound\" target=\"_blank\" rel=\"noopener\"> http:\/\/www.facebook.com\/publicityhound<\/a><\/p>\n<p>Connect with me on LinkedIn (and tell me how we know each other)<br \/>\n<a href=\"http:\/\/www.linkedin.com\/in\/publicityhound\" target=\"_blank\" rel=\"noopener\"> http:\/\/www.linkedin.com\/in\/publicityhound<\/a><\/p>\n<p>&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8211;<\/p>\n<p>Permission to Reprint:<\/p>\n<p>You may reprint any items from &#8220;The Publicity Hound&#8217;s Tips of the<br \/>\nWeek&#8221; in your print or electronic newsletter. But please include<br \/>\nthe following paragraph:<\/p>\n<p>Reprinted from &#8220;The Publicity Hound&#8217;s Tips of the Week,&#8221; an ezine<br \/>\nfeaturing tips, tricks and tools for generating free publicity.<br \/>\nSubscribe at <a href=\"http:\/\/publicityhound.com\/\" target=\"_blank\" rel=\"noopener\">http:\/\/publicityhound.com\/<\/a> and receive by email<br \/>\nthe handy cheat sheet &#8220;89 Reasons to Send a Press Release.&#8221;<\/p>\n<p>If you like these tips, please pass them on to your friends,<br \/>\nclients and colleagues.<\/p>\n<p>You are receiving this because you signed up for it at The<br \/>\nPublicity Hound website or you told me you want to subscribe.<\/p>\n<p>Privacy Statement:<\/p>\n<p>The Publicity Hound respects your privacy and has a strict anti-<br \/>\nspam policy at <a href=\"http:\/\/publicityhound.com\/privacypolicy.htm\" target=\"_blank\" rel=\"noopener\">http:\/\/publicityhound.com\/privacypolicy.htm<\/a><\/p>\n<p>=======================================<br \/>\nJoan Stewart<br \/>\nThe Publicity Hound<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Publicity Hound&#8217;s Tips of the Week Issue #590 Jan. 17, 2012 Publisher: Joan Stewart mailto:JStewart@PublicityHound.com http:\/\/publicityhound.com http:\/\/www.publicityHound.mobi http:\/\/www.publicityhound.net\/ (Blog) http:\/\/www.publicityarticles.net (Ezine Archives) ========================================== &#8220;Tips, Tricks and Tools for Free Publicity&#8221; Receive this ezine direct to your desktop http:\/\/www.publicityarticles.net\/feed\/rss\/ =================================== In This Issue =================================== 1. Sick of Your Blog? Sell It 2. Know When Reporters\u2026&nbsp;<a href=\"https:\/\/purelysupp.com\/publicity\/tips-of-the-week\/sick-of-your-blog-sell-it\/\" class=\"rmlink\">Read More<\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","iawp_total_views":1,"wds_primary_category":6,"footnotes":""},"categories":[6],"tags":[2,71,56,36,19,14],"class_list":{"0":"post-874","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-tips-of-the-week","7":"tag-blogging","8":"tag-facebook-fan-pages","9":"tag-how-to-get-free-publicity","10":"tag-pitching-the-media","11":"tag-pitching-to-reporters","12":"tag-social-networking","13":"entry"},"featured_image_src":null,"featured_image_src_square":null,"author_info":{"display_name":"Joan Stewart","author_link":"https:\/\/purelysupp.com\/publicity\/author\/jstewart\/"},"_links":{"self":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/874","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/comments?post=874"}],"version-history":[{"count":1,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/874\/revisions"}],"predecessor-version":[{"id":43235,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/874\/revisions\/43235"}],"wp:attachment":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/media?parent=874"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/categories?post=874"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/tags?post=874"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}