{"id":860,"date":"2007-03-07T18:30:01","date_gmt":"2007-03-07T18:30:01","guid":{"rendered":"https:\/\/publicityhound.com\/blog\/index.php\/youtube-perfect-place-to-sponsor-a-contest\/"},"modified":"2025-06-09T16:24:51","modified_gmt":"2025-06-09T16:24:51","slug":"youtube-perfect-place-to-sponsor-a-contest","status":"publish","type":"post","link":"https:\/\/purelysupp.com\/publicity\/marketing\/online-marketing\/youtube-perfect-place-to-sponsor-a-contest\/","title":{"rendered":"YouTube: Perfect place to sponsor a contest"},"content":{"rendered":"

Sponsor a contest on whatever it is you’re promoting, and let the amateur videographers over at YouTube<\/a>\u00a0participate.<\/p>\n

That’s what the nonprofit SmartPower<\/a> has done. Its national non-profit marketing campaign, which promotes the use of clean renewable energy from sources such as wind, solar and water, is sponsoring a contest at YouTube.com for the most creative 30- second public service announcement.<\/p>\n

It has contacted film students, environmentalists and others committed to a cleaner future. So far, it has collected 11 videos on its YouTube page<\/a>.<\/p>\n

A panel of judges will review the ads, and the winning entry will receive $10,000 and be included in SmartPower’s national TV campaign.<\/p>\n

Deadline is April 22, Earth Day. Learn more about the contest.<\/p>\n

If you’ve found a way to get YouTubers involved in your publicity, advertising or marketing campaign, let the media know.<\/p>\n

Stories like this are perfect for top-tier media outlets as well as for smaller papers like business journals and daily newspapers and even TV stations, simply because YouTube is so hot.<\/p>\n

But that doesn’t mean the media will jump on just anything related to YouTube. You must pitch quickly and convincingly. Raleigh Pinskey, who was my guest during a teleseminar called “How to Create the Perfect 30-Second Pitch,”<\/a> says you\u00a0have to attract the attention of busy media people, sometimes in as few as 5,\u00a0by leading with your best material right at the front of the pitch.<\/p>\n

That means asking a question, or offering an interesting statistic or stating something that sounds outlandish.<\/p>\n","protected":false},"excerpt":{"rendered":"

Sponsor a contest on whatever it is you’re promoting, and let the amateur videographers over at YouTube\u00a0participate. That’s what the nonprofit SmartPower has done. Its national non-profit marketing campaign, which promotes the use of clean renewable energy from sources such as wind, solar and water, is sponsoring a contest at YouTube.com for the most creative\u2026 Read More<\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","iawp_total_views":3,"wds_primary_category":612,"footnotes":""},"categories":[612],"tags":[203,617,33],"class_list":{"0":"post-860","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-online-marketing","7":"tag-contests","8":"tag-nonprofit-marketing","9":"tag-youtube","10":"entry"},"featured_image_src":null,"featured_image_src_square":null,"author_info":{"display_name":"Joan Stewart","author_link":"https:\/\/purelysupp.com\/publicity\/author\/jstewart\/"},"_links":{"self":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/860","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/comments?post=860"}],"version-history":[{"count":1,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/860\/revisions"}],"predecessor-version":[{"id":40724,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/860\/revisions\/40724"}],"wp:attachment":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/media?parent=860"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/categories?post=860"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/tags?post=860"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}