The Publicity Hound’s
\nTips of the Week
\nIssue #582 Nov. 22, 2011<\/p>\n
Publisher: Joan Stewart
\n==========================================<\/p>\n
“Tips, Tricks and Tools for Free Publicity”<\/p>\n
===================================<\/p>\n
In This Issue
\n===================================<\/p>\n
1. Black Friday Hooks<\/p>\n
2. My Own Black Friday Sale<\/p>\n
3. Video Studio Taking Shape<\/p>\n
4. How to Promote a Car Raffle<\/p>\n
5. Help This Hound<\/p>\n
6. Hound Video of the Week<\/p>\n
7. And at My Blog & Mobile Site…<\/p>\n
=====================================
\n1. Black Friday Hooks
\n=====================================<\/p>\n
The media is obsessed with covering Black Friday.<\/p>\n
It’s the same with Cyber Monday, the Monday after Thanksgiving
\nwhen online retailers push discounts and special promotions.<\/p>\n
Smart Publicity Hounds can tie into both days by pitching these
\nstories:<\/p>\n
–Local retailers and chambers of commerce, let your TV stations
\nand newspapers know about any unusual promotions you’re planning
\nto encourage people to “shop local.”<\/p>\n
–Consumer experts, share tips on how online shoppers need to be
\naware of things like “free shipping” policies, return policies,
\nand the hidden costs of restocking fees.<\/p>\n
–Parenting experts, how can parents keep their kids safe at busy
\nshopping malls and in crowded parking lots? Is it smart to
\n“leash” your child? This is a great topic for radio talk shows
\nbecause it’s so controversial.<\/p>\n
–Diet and fitness experts, share tips on how shoppers, who just
\ngorged on the Thanksgiving meal, can eat smart during shopping
\ntrips. What are the “best bets” at the mall food court? What
\nkinds of small snacks, like yogurt and string cheese, can
\nshoppers stash inside their purses, to satisfy their hunger?<\/p>\n
–Let the media know if you pride yourself on knowing how to find
\nthe very best bargains, compare ads and sniff out the best
\ncoupons like a bloodhound.<\/p>\n
=====================================
\n2. My Own Black Friday Sale
\n=====================================<\/p>\n
I had to reschedule the webinar on how to monetize your blog,
\nwhich I was planning for Black Friday, to a yet-to-be-determined
\ndate in the next few months.<\/p>\n
So I’m giving you something special instead.<\/p>\n
If you’ve been eyeing some of my training tools like webinar
\nreplays, special reports or ebooks, but you’ve held off buying
\nuntil you could get a good deal, this is what you’ve been waiting
\nfor.<\/p>\n
I’m having my own Black Friday sale starting this Friday, Nov.
\n25, and running through the weekend. You’ll get big discounts of
\nat least 40 percent on all my products, and some other fun
\nspecials that will have your tail wagging.<\/p>\n
Watch for the email on Thanksgiving.<\/p>\n
Until then, start looking over the list of videos, CDs and You’ll find special reports at ====================================== Thanks for your tips on how to turn a dark, dank, dingy room in Two weeks ago, I appealed for help at my blog at Several Publicity Hounds suggested I use furniture like a comfy, I bought two slabs of cement board from the Home Depot last I’m saving all my receipts so I can show you how inexpensive this Stay tuned for my first video, coming soon to a YouTube channel ===================================== This week, four Publicity Hounds have tips for Barbara Roy, a From Jason Saeler:<\/p>\n “Tuner cars require parts. Try contacting local high performance From Judith Bron:<\/p>\n “Get dramatic!<\/p>\n “When advertising in print, display photos starting with a kid “If this is in writing, describe kids who got into trouble like “Then the caption: ‘Want to prevent this waste of a human life? “When it comes to doing something to help kids go straight, lots Read all the responses to this week\u2019s \u201cHelp This Hound” question Send your own question to ====================================== This week’s “Help this Hound” question is from Karin Rex of “My book, Microsoft Office 2010 Demystified, was just published a “Obviously, I\u2019ll need to toot my own horn, but how?<\/p>\n “The primary audience for this book is professors\/teachers who \u201c’Office 2010 is the most successful consumer version we have \u201c’Office 2010 is the fastest-selling consumer version of Office “With numbers like that, you KNOW a lot of people are gonna need The Publicity Hound says:<\/p>\n Sure can, Karin. Hounds, help Karin sell a truckload of books to ===================================== This one is titled “The World’s Most Funny Dog Video.” And it http:\/\/www.youtube.com\/watch?v=Hb92wQpPG-s<\/a><\/p>\n DOG JOKES & QUOTES EBOOK: 170+ G-rated dog jokes and quotes, BONUS: Buy the ebook and you also get a compilation of the 50 http:\/\/publicityhound.com\/dogjokebook\/<\/a><\/p>\n ====================================== 5 reasons it’s OK to say “I don’t know” in interviews =======================================<\/p>\n Joan Stewart The Publicity Hound’s Tips of the Week Issue #582 Nov. 22, 2011 Publisher: Joan Stewart ========================================== “Tips, Tricks and Tools for Free Publicity” =================================== In This Issue =================================== 1. Black Friday Hooks 2. My Own Black Friday Sale 3. Video Studio Taking Shape 4. How to Promote a Car Raffle 5. Help This Hound 6.\u2026 Read More<\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","iawp_total_views":2,"wds_primary_category":6,"footnotes":""},"categories":[6],"tags":[109,3,9,5],"class_list":{"0":"post-851","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-tips-of-the-week","7":"tag-black-friday","8":"tag-book-promotion","9":"tag-publicity-for-niche-markets","10":"tag-publicity-tips","11":"entry"},"featured_image_src":null,"featured_image_src_square":null,"author_info":{"display_name":"Joan Stewart","author_link":"https:\/\/purelysupp.com\/publicity\/author\/jstewart\/"},"_links":{"self":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/851","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/comments?post=851"}],"version-history":[{"count":0,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/851\/revisions"}],"wp:attachment":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/media?parent=851"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/categories?post=851"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/tags?post=851"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\ntranscripts. on
\n http:\/\/publicityhound.com\/publicity-products\/tapes.html<\/a><\/p>\n
\n http:\/\/publicityhound.com\/publicity-products\/reports.html<\/a> and
\nebooks at http:\/\/publicityhound.com\/ebooks.htm<\/a><\/p>\n
\n3. Video Studio Taking Shape
\n======================================<\/p>\n
\nmy “Addams Family” basement into a video studio.<\/p>\n
\nhttp:\/\/publicityhound.net\/?p=9689 and was swamped with wonderful
\nideas straight out of HGTV.<\/p>\n
\noverstuffed chair or a credenza. But they’re too big to fit
\nthrough the small door. I’m using an old bookcase as a backdrop,
\nan idea from Publicity Hound Gail Sideman.<\/p>\n
\nSaturday, which I’ll use to cover up the stone wall. And I filled
\na bag with inexpensive do-dads from a local consignment shop to
\ndress up the set. I’ll be creating the studio this weekend.<\/p>\n
\nproject can be and how little space you need to create talking-
\nhead videos that pull traffic.<\/p>\n
\nnear you.<\/p>\n
\n4. How to Promote a Car Raffle
\n=====================================<\/p>\n
\ncommunications specialist in Oakland City, IN, who needs ideas on
\nhow to promote an upcoming charity car raffle that helps train
\nteen-age drag racers for auto-related careers.<\/p>\n
\nparts dealers to see if they will let you leave a poster or flyer
\nin the window, on the counter or otherwise help spread the word.
\nAlso try contacting industry magazines. Many have online forums
\n(Import Tuner, for example) to see if they would be willing to
\nhelp spread the word in some way.<\/p>\n
\nracing on a deserted street. The next photo is of a kid in
\nhandcuffs. The next photo is of a dejected kid looking out the
\nbars of a cell.<\/p>\n
\nthis and the sentence they had to serve to get their life back.
\nIf on a video, get some kids to play the kids who got into
\ntrouble.<\/p>\n
\nCheck this out!’<\/p>\n
\nof folks want to help.”<\/p>\n
\nat http:\/\/publicityhound.net\/?p=9750.<\/p>\n
\n mailto:JStewart@PublicityHound.com?subject=HelpThisHound<\/a> and
\ninclude your city and state.<\/p>\n
\n5. Help This Hound
\n======================================<\/p>\n
\nLansdale, Pa.:<\/p>\n
\nfew weeks ago. But the publisher is doing NO publicity for the
\nbook. The Demystified series is one of their best book series
\nwith over 100 titles!<\/p>\n
\nteach courses that involve Word, Excel, PowerPoint, Outlook or
\nAccess. The book covers all five applications and includes
\nquizzes at the end of every chapter and a final exam at the end
\nof the book. The obvious secondary audience is, well, anybody
\nelse who uses Office. Here are a few snippets from a recent
\nComputerworld article:<\/p>\n
\never shipped, and the product is also performing extremely well
\nin the business segment,’ said Peter Klein, Microsoft\u2019s chief
\nfinancial officer.<\/p>\n
\nin history, with license sales over 50% ahead of Office 2007 for
\nthe equivalent period following launch,’ said Bill Koefoed, the
\ngeneral manager for investor relations at Microsoft.<\/p>\n
\na book like mine! So, can your Hounds throw me a bone and offer
\ntheir best tips on how I can spread the word?”<\/p>\n
\nboth target audiences. Share your tips at my blog at
\nhttp:\/\/publicityhound.net\/?p=9806<\/p>\n
\n6. Hound Video of the Week
\n=====================================<\/p>\n
\njust might be, with more than 17 million videos on YouTube.(If
\nyou’re at work, turn down the speakers.)<\/p>\n
\nperfect for a dog-lover, your favorite vet, or just for a few
\ngood laughs.<\/p>\n
\nbest websites for dog humor.<\/p>\n
\n7. And at My Blog & Mobile Site…
\n======================================<\/p>\n
\nhttp:\/\/publicityhound.net\/?p=9783<\/p>\n
\nThe Publicity Hound<\/p>\n","protected":false},"excerpt":{"rendered":"