If you read the item in this week’s issue of “The Publicity Hound’s Tips of the Week” about the Tips Booklet Anthology for Publicists, and you’re interested in a clever idea that will help bring in more business,\u00a0you’ll want to know that the deadline has been extended to Dec. 31.<\/p>\n
If you missed the item,\u00a0I explained how\u00a0at least once a week, somebody calls me and asks, “Where can I find a good publicist?”<\/p>\n
As I stress in my ebook “How to Hire the Perfect Publicist,”<\/a> the most important thing between a client and a publicist is chemistry. So how can I\u00a0possibly know\u00a0which clients would be the best fit? For that reason, I don’t like making referrals.<\/p>\n If you’re a publicist,\u00a0I know\u00a0a way to get you in front of potential clients, spending less of your time and money to reach them. The answer is a simple yet incredibly powerful vehicle.<\/p>\n It’s a Tips Anthology booklet to use in your marketing efforts. The booklet can be a product you sell, while helping you become the consummate media darling yourself.<\/p>\n Here’s the best part. Paulette Ensign, the Tips Booklet Queen, will do almost all the work for you. She served as my coach when I published my owns tips booklets several years ago, and she was largely responsible for showing me how to get a 3-line mention in the popular Kiplinger Letter, a business newsletter, that resulted in more than $10,000 in single copy and bulk sales for my booklets.<\/p>\n Interested? Read what Paulette has to say about how a\u00a0Tips Anthology booklet can help bring in more business. She just told me this morning that she’s extending the deadline for this project to Dec. 31.<\/p>\n <\/p>\n","protected":false},"excerpt":{"rendered":" If you read the item in this week’s issue of “The Publicity Hound’s Tips of the Week” about the Tips Booklet Anthology for Publicists, and you’re interested in a clever idea that will help bring in more business,\u00a0you’ll want to know that the deadline has been extended to Dec. 31. If you missed the item,\u00a0I\u2026 Read More<\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","iawp_total_views":5,"wds_primary_category":603,"footnotes":""},"categories":[603],"tags":[43,610,61],"class_list":{"0":"post-783","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-content-creation","7":"tag-book-marketing","8":"tag-publicist","9":"tag-tips-booklets","10":"entry"},"featured_image_src":null,"featured_image_src_square":null,"author_info":{"display_name":"Joan Stewart","author_link":"https:\/\/purelysupp.com\/publicity\/author\/jstewart\/"},"_links":{"self":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/783","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/comments?post=783"}],"version-history":[{"count":1,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/783\/revisions"}],"predecessor-version":[{"id":40599,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/783\/revisions\/40599"}],"wp:attachment":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/media?parent=783"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/categories?post=783"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/tags?post=783"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}