The Publicity Hound’s
\nTips of the Week
\nIssue #555 May 17, 2011<\/p>\n
Publisher: Joan Stewart<\/p>\n
==========================================<\/p>\n
“Tips, Tricks and Tools for Free Publicity”<\/p>\n
===================================<\/p>\n
In This Issue
\n===================================<\/p>\n
1. Your Company’s Giant Billboard<\/p>\n
2. Help with YouTube Videos<\/p>\n
3. Your Book Should be on the Nook<\/p>\n
4. Come, Sit, Stay–And Ask Questions<\/p>\n
5. Where to See The Publicity Hound<\/p>\n
6. Hound Joke of the Week<\/p>\n
7. And at My Blog & Mobile Site…<\/p>\n
=====================================
\n1. Your Company’s Giant Billboard
\n=====================================<\/p>\n
Cardinal Rule #1 in the world of social media: Don’t promote.<\/p>\n
Except, that is, if you’re on LinkedIn.<\/p>\n
The world’s largest business networking site has an often
\noverlooked feature that serves as a giant billboard for your
\nbusiness, where you can spotlight all the products and services
\nyou can’t promote elsewhere.<\/p>\n
It’s called Company Pages.<\/p>\n
They’re a company\u2019s profile of record on LinkedIn, and a powerful
\nway to speak to millions of professionals through word-of-mouth
\nrecommendations and trusted testimonials.<\/p>\n
For LinkedIn members, Company Pages are a great way to research
\ncompanies you’re interested in, follow them to stay updated, see
\nwhat kinds of people work there, and even review the products and
\nservices you use.<\/p>\n
For companies, Company Pages give you a chance to show the human
\nside of your company, feature the people behind your brand,
\nhighlight how members use your products, and bring your brand to
\nlife.<\/p>\n
You can post product photos, descriptions and links to product
\npages at your websites. You can post targeted job ads,
\nrecruitment videos and more.<\/p>\n
Here’s the best part. If you have a LinkedIn profile, you pay
\nnothing for this giant billboard.<\/p>\n
LinkedIn expert Wayne Breitbarth will show you some really
\ncreative ways to use Company Pages when he’s my guest during a
\nwebinar Thursday on “Your LinkedIn Power Formula Part 2: Advanced
\nStrategies for Writing a Killer Profile, Cashing in on Groups and
\nCreating Company Pages.”<\/p>\n
One lucky person who registers will receive a free, private 20-
\nminute LinkedIn consultation with Wayne after the call. He can
\ncritique your LinkedIn profile, give you ideas for your own
\nCompany pages, and offer suggestions on the best ways for you to
\nuse LinkedIn Groups.<\/p>\n
This webinar will sell out fast, so grab your seat now. Go here ====================================== When I blogged last week about why you should create short videos In addition to all the traffic the video will pull from YouTube, How cool is that? Audiences you never knew existed can be This happened to me last week. When I blogged about YouTube “Hi Joan, I found your web site through one of your videos. I was You can see his post here: That video, by the way, which was one of my first and not the But Colin Martin, who edits my newer videos, says I’ve been doing Join us for “YouTube Super Secrets: Getting Views, Subscribers ===================================== The Barnes & Noble “Nook” eReader is starting to take the ebook “Big deal,” you say?<\/p>\n It is a big deal when you consider that the ebook market is It’s time to take all that content at your blog, or in your I’m hosting a free webinar with him at 3 p.m. Eastern Time on https:\/\/www1.gotomeeting.com\/register\/833100745<\/p>\n You’ll also learn how to:<\/p>\n –Use your “Nook” books as lead generators for your business.<\/p>\n –Earn set-it-and-forget-it recurring revenue by building profit –Get readily available content to publish so you don’t have to –Build your credibility within your market…whatever that This training is free. The content is solid gold.<\/p>\n Register here: ============================================ Have a question about the best way to promote your business?<\/p>\n Confused about the latest and greatest social media tool that Looking for a story idea to pitch to your local TV station?<\/p>\n Every Thursday is “Come, Sit, Stay Day” on my Facebook page at I’ll be answering all your questions, sharing resources and But if you read this newsletter, you don’t have to wait until If you don’t have a question, but there’s a topic or two you’d ====================================== June 18 in Milwaukee, WI: ====================================== I love this bumper sticker:<\/p>\n Wag More. Bark Less.<\/p>\n ====================================== Can you spot the 5 mistakes in this guest blogger’s pitch? 25 business blogging tips from a 10-year-old 3 tips for rewriting your LinkedIn profile & headline ——————————————-<\/p>\n Follow me on Twitter: Join my Facebook Fan Page: Connect with me on LinkedIn (and tell me how we know each other): =======================================<\/p>\n Joan Stewart The Publicity Hound’s Tips of the Week Issue #555 May 17, 2011 Publisher: Joan Stewart ========================================== “Tips, Tricks and Tools for Free Publicity” =================================== In This Issue =================================== 1. Your Company’s Giant Billboard 2. Help with YouTube Videos 3. Your Book Should be on the Nook 4. Come, Sit, Stay–And Ask Questions 5. Where to\u2026 Read More<\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","iawp_total_views":2,"wds_primary_category":6,"footnotes":""},"categories":[6],"tags":[3,16,71,55,56,48,103,59],"class_list":{"0":"post-755","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-tips-of-the-week","7":"tag-book-promotion","8":"tag-facebook","9":"tag-facebook-fan-pages","10":"tag-free-publicity","11":"tag-how-to-get-free-publicity","12":"tag-linkedin","13":"tag-nook-books","14":"tag-video","15":"entry"},"featured_image_src":null,"featured_image_src_square":null,"author_info":{"display_name":"Joan Stewart","author_link":"https:\/\/purelysupp.com\/publicity\/author\/jstewart\/"},"_links":{"self":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/755","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/comments?post=755"}],"version-history":[{"count":1,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/755\/revisions"}],"predecessor-version":[{"id":43222,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/755\/revisions\/43222"}],"wp:attachment":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/media?parent=755"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/categories?post=755"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/tags?post=755"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\nto find out what else we’ll be discussing, and register today so
\nyou don’t get closed out:
\n http:\/\/publicityhound.com\/linkedinpowerformulapart2.htm<\/a><\/p>\n
\n2. Help with YouTube Videos
\n======================================<\/p>\n
\nand upload them to YouTube, I forgot about a very obvious
\nadvantage.<\/p>\n
\nbloggers and website owners can embed the video at their own
\nwebsites.<\/p>\n
\nwatching your videos right now, and then clicking on the link at
\nthe end of the video to go to your website.<\/p>\n
\nvideos at http:\/\/publicityhound.net\/?p=8395, blogger Ramiro
\nRodriguez commented:<\/p>\n
\ndoing research on how to write a press release. After my
\nresearch, I decided to make a blog post out of it and I embedded
\nyour video into the post along with two others.”<\/p>\n
\n http:\/\/how-to-internet-marketing-articles-
\nvi.blogspot.com\/2011\/05\/how-to-write-press-release-video.html<\/a><\/p>\n
\ngreatest quality, has gotten more than 2,190 views. And it’s
\nlargely responsible for the more than 6,000 people who have
\nsigned up for my free email course on how to write and distribute
\npress releases at http:\/\/www.89PressReleaseTips.com<\/a><\/p>\n
\nlots of things wrong on YouTube. So I invited him and Marc
\nBullard to show me–and you–how to do it right, during a free
\nwebinar tomorrow night, May 18, from 8 to 9 p.m. Eastern Time.<\/p>\n
\nand Branding Your Business” at http:\/\/tinyurl.com\/62ajq65<\/p>\n
\n3. Your Book Should be on the Nook
\n=====================================<\/p>\n
\nworld by storm. B&N announced recently that its percentage of the
\nebook marketplace has increased to 25 percent this year.<\/p>\n
\nprojected to increase to $2.7 billion by 2013. That’s billion,
\nwith a “B.”<\/p>\n
\nbrain, and turn it into an ebook for the Nook. Daniel Hall, who
\nshowed Publicity Hounds how to turn their ebooks into material
\nfor the Kindle late last year, is back with step-by-step
\ninstructions on how to make your ebook ready for the Nook.<\/p>\n
\nThursday, May 26. Set aside at least 90 minutes. He sometimes
\ngoes way over the time limit because he answers every question
\nthat participants ask. Register here:<\/p>\n
\ncenters into each of your ebooks.<\/p>\n
\nspend time and energy writing it yourself.<\/p>\n
\nmarket is.<\/p>\n
\n https:\/\/www1.gotomeeting.com\/register\/833100745<\/p>\n
\n4. Come, Sit, Stay–And Ask Questions
\n============================================<\/p>\n
\neveryone’s talking about?<\/p>\n
\n http:\/\/www.Facebook.com\/PublicityHound<\/a><\/p>\n
\nhelping you work through whatever promotion problems are bugging
\nyou.<\/p>\n
\nThursday. Go over there now, Like the page, and let me know what
\nyou need. I’m here to help:
\n http:\/\/www.Facebook.com\/PublicityHound<\/a><\/p>\n
\nlike to read more about in this ezine, tell me on my Facebook
\npage.<\/p>\n
\n5. Where to See The Publicity Hound
\n======================================<\/p>\n
\nGeneral Federation of Women’s Clubs, 120th Annual International
\nConvention: Lunch and Learn from 12:45 to 2:45.”How to Use
\nTraditional & Social Media to Promote Your Club & Attract
\nMembers.”<\/p>\n
\n6. Hound Joke of the Week
\n======================================<\/p>\n
\n7. And at My Blog & Mobile Site…
\n======================================<\/p>\n
\nFind them all and win $100 coupon
\nhttp:\/\/publicityhound.net\/?p=8407<\/p>\n
\nhttp:\/\/publicityhound.net\/?p=8464<\/p>\n
\nhttp:\/\/publicityhound.net\/?p=8434<\/p>\n
\n http:\/\/www.twitter.com\/PublicityHound<\/a><\/p>\n
\n http:\/\/www.facebook.com\/Publicityhound<\/a><\/p>\n
\n http:\/\/www.linkedin.com\/in\/publicityhound<\/a><\/p>\n
\nThe Publicity Hound<\/p>\n","protected":false},"excerpt":{"rendered":"