{"id":7531,"date":"2017-04-01T14:15:00","date_gmt":"2017-04-01T14:15:00","guid":{"rendered":"https:\/\/publicityhound.com\/tips\/?p=7531"},"modified":"2024-05-02T15:01:00","modified_gmt":"2024-05-02T15:01:00","slug":"trust-me-you-need-this","status":"publish","type":"post","link":"https:\/\/purelysupp.com\/publicity\/tips-of-the-week\/trust-me-you-need-this\/","title":{"rendered":"Trust Me, You Need This"},"content":{"rendered":"

Issue #1111 April 1,\u00a02017
\nPublisher: Joan Stewart<\/p>\n

“Tips, Tricks and Tools for Free Publicity”<\/h2>\n

In This Issue<\/strong><\/h3>\n
    \n
  1. Trust Me, You Need This<\/li>\n
  2. Use Ebooks to Get Paid Speaking Gigs<\/li>\n
  3. 8 Tips for Beating Deadlines<\/li>\n
  4. Hound\u00a0Video\u00a0of the Week<\/li>\n<\/ol>\n

    This Weekend in the Hound House:<\/strong><\/p>\n

    My hour-long morning walks this week have been miserable. Cold, gusting winds blew the pouring rain sideways and flipped the umbrella inside out. Today’s forecast calls for a high of 50 with a bit of sunshine peeking out from the clouds–just enough, I hope, to offer relief for the drenched garden.<\/p><\/blockquote>\n

    1. Trust Me, You Need This<\/h3>\n

    \"\"<\/p>\n

    Lackluster subject lines invite people reading their email to skip yours–or worse, delete them. Mine too.<\/p>\n

    That’s why, when someone compiles a list of subject lines that scream “read me!” I print them and tuck them into a three-ring binder, for easy reference on days when the creative juices aren’t flowing.<\/p>\n

    You’ll love AWeber’s<\/strong> collection of phrases that create a sense of urgency, have a strong call to action, get personal, repeat yourself, brag a little, ask a question, and use creative punctuation and capitalization. One of my favorites? “Trust Me, You Need This,”<\/strong> the subject line I chose for this email.<\/p>\n

    To do:<\/strong> See their list of “51 Open-worthy subject Lines.”<\/a> I love and recommend AWeber, the service I use for these email tips. Start a free 30-day free trial here using this affiliate link.<\/a> If you’re an author, watch my free training on “How to use Email to Attract Fans, Create SuperFans & Sell More Books.”<\/a><\/p>\n

    #SubjectLines #EmailSubjectLines<\/p>\n

    2. Use Ebooks to Get Paid Speaking Gigs<\/h3>\n

    \"\"<\/strong><\/p>\n

    You can find a free ebook, it seems, under almost every rock.<\/p>\n

    That’s why a content-rich material that people are willing to pay for can be your ticket to paid speaking engagements. But you can’t just slap together a book and throw into your Amazon store.<\/p>\n

    Content marketing expert Jared Carrizales<\/strong> says you need a step-by-step plan that will help persuade readers to call you and offer you money to speak.<\/p>\n

    First, stop giving away everything for free, he says. “Start creating content that generates revenue as you upsell your leads and clients–but the content has to be out of this world.”<\/strong><\/p>\n

    In a guest post at my blog, Jared lays out his plan, starting with what a killer ebook looks like. He explains how to make money from that book online and offers tips on what to do before you start discussing your fees.<\/p>\n

    To do:<\/strong> Read “How to Leverage Your Ebook for Paid Speaking Gigs.”<\/a><\/p>\n

    #EbookMarketing #PaidSpeaking #ProfessionalSpeakers<\/p>\n

    3. 8 Tips for Beating Deadlines<\/h3>\n

    \"\"<\/p>\n

    One of three people surveyed has missed a deadline on a creative project within the past year.<\/p>\n

    Surprising? Not really when you consider all the moving parts and vendors you must manage.<\/p>\n

    The folks at Hightail<\/strong>, a project management service, have compiled a list of eight tips to keep you on track, even when you’re staring at multiple projects.<\/p>\n

    The most important tip: “Build in extra time to fix screw-ups.” You know what those are: typos, bad-quality video, sloppy printing, even shipping delays.<\/p>\n

    To do:<\/strong> Read “8 Tips for beating deadlines.”<\/a><\/p>\n

    #beatingdeadlines #projectmanagement #timemanagement<\/p>\n

    4. Hound\u00a0Video\u00a0of the Week<\/h3>\n

    \"\"<\/p>\n

    Meet Scooby,<\/strong> the elderly Cocker Spaniel that ended up in a shelter when its owner died. Watch the amazing transformation<\/a> courtesy of Hollywood Grooming<\/strong>, to give this dog a second chance.<\/p>\n[Tweet “#PublicityTips –Trust Me, You Need This #EmailSubjectLines #EbookMarketing”]\n","protected":false},"excerpt":{"rendered":"

    The Publicity Hound’s Tips of the Week<\/h2>\n

    – Issue #1111 April 1, 2017<\/h3>\n
      \n
    1. Trust Me, You Need This<\/li>\n
    2. Use Ebooks to Get Paid Speaking Gigs <\/li>\n
    3. 8 Tips for Beating Deadlines<\/li>\n
    4. Hound Video of the Week<\/li>\n<\/ol>\n

       Read more<\/a><\/p>\n","protected":false},"author":3,"featured_media":7535,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","iawp_total_views":4,"wds_primary_category":6,"footnotes":""},"categories":[6],"tags":[293,318,315,490],"class_list":{"0":"post-7531","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-tips-of-the-week","8":"tag-ebook-promotion","9":"tag-email-marketing","10":"tag-speaking-engagements","11":"tag-time-management","12":"entry"},"featured_image_src":null,"featured_image_src_square":null,"author_info":{"display_name":"Joan Stewart","author_link":"https:\/\/purelysupp.com\/publicity\/author\/jstewart\/"},"_links":{"self":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/7531","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/comments?post=7531"}],"version-history":[{"count":0,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/7531\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/"}],"wp:attachment":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/media?parent=7531"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/categories?post=7531"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/tags?post=7531"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}