{"id":7270,"date":"2016-12-20T16:58:12","date_gmt":"2016-12-20T16:58:12","guid":{"rendered":"https:\/\/publicityhound.com\/tips\/?p=7270"},"modified":"2024-05-02T15:40:20","modified_gmt":"2024-05-02T15:40:20","slug":"publicity-tips-7-tips-for-facebook-clicks","status":"publish","type":"post","link":"https:\/\/purelysupp.com\/publicity\/tips-of-the-week\/publicity-tips-7-tips-for-facebook-clicks\/","title":{"rendered":"7 Tips for Facebook Clicks"},"content":{"rendered":"<p style=\"text-align: center;\">Issue #1083 Dec. 20, 2016<br \/>\nPublisher: Joan Stewart<\/p>\n<h2 style=\"text-align: center;\">&#8220;Tips, Tricks and Tools for Free Publicity&#8221;<\/h2>\n<h3><strong>In This Issue<\/strong><\/h3>\n<ol>\n<li>7 Tips for Facebook Clicks<\/li>\n<li>Make a Fun Holiday eCard<\/li>\n<li>Still Time for Trends<\/li>\n<li>Hound\u00a0Video\u00a0of the Week<\/li>\n<\/ol>\n<blockquote><p><strong>This Week in the Hound House:<\/strong><\/p>\n<p>I&#8217;m spending Christmas with my family, where the Christmas tree is surrounded by a barricade made of dining room chairs laid on their sides, end-to-end, to prevent the 1-year-old twins from doing damage to themselves or to the tree. If only the nine adults could figure out a way to baby-proof our phones&#8230;<\/p><\/blockquote>\n<h3 style=\"text-align: left;\">1. 7 Tips for Facebook Clicks<\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-7272 size-full\" src=\"https:\/\/purelysupp.com\/publicity\/wp-content\/uploads\/sites\/15\/2016\/12\/alzheimers.jpg\" width=\"300\" height=\"209\" \/><\/p>\n<p>You don&#8217;t need photos of cute puppies or &#8220;fake news&#8221; to force people to reply to content you share on Facebook.<\/p>\n<p>Even a serious topic like Alzheimer&#8217;s Disease can be given an uplifting treatment that encourages people to help spread the message.<\/p>\n<p>A colorful quotation posted on March 20 by the <strong>Alzheimer&#8217;s Prevention Registry<\/strong> asks, &#8220;There are two types of people in this world, those who would take an Alzheimer&#8217;s patient on a joy ride, and those that would say it&#8217;s a waste of gas. What type are you?&#8221;<\/p>\n<p>So far, that post has 2,600 Likes, 1,217 Shares and 680 Comments. You can see it <a href=\"https:\/\/www.facebook.com\/EndAlzNow\/photos\/a.375341085846333.80927.304873059559803\/1018398558207246\/?type=1&amp;theater\" target=\"_blank\" rel=\"noopener\">here.<\/a><\/p>\n<p><strong>Stephanie Wight<\/strong>, an account executive at <strong>GYMR Public Relations<\/strong>, identifies seven factors about that post that you can keep in mind the next time you&#8217;re thinking about sharing content on Facebook that gets lots of clicks. The most obvious one is to ask a question that encourages people to share their answer.<\/p>\n<p>To do: Read about the other factors in the <a href=\"http:\/\/www.prnewsonline.com\/engaging-facebook-post\" target=\"_blank\" rel=\"noopener\">&#8220;Case Study: Dissecting a Highly Engaging Facebook Post.&#8221;<\/a><\/p>\n<p>#facepublicityebook #socialmediamarketing<\/p>\n<h3>2. Make a Fun Holiday eCard<\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-7274 size-full\" src=\"https:\/\/purelysupp.com\/publicity\/wp-content\/uploads\/sites\/15\/2016\/12\/Joan-and-Chris-on-a-sled.jpg\" width=\"300\" height=\"224\" \/><\/p>\n<p>Looking for a different kind of holiday greeting for your clients and friends?<\/p>\n<p>I just made this fun ecard of <strong>Christine Buffaloe<\/strong>, my assistant, and me, <a href=\"http:\/\/www.jibjab.com\/view\/GU1IKloUTc-lPLD-etx5QQ\" target=\"_blank\" rel=\"noopener\">racing our sleds.<\/a><\/p>\n<p>Choose from an assortment of holiday themes: Santa&#8217;s TwerkShop, Feliz Navidad, Holiday Disco, Elf Fun Factory, Hawaiian Christmas, Snowball Fight, Office Party, even Chippendales! <a href=\"http:\/\/www.jibjab.com\" target=\"_blank\" rel=\"noopener\">I paid $18 for an annual membership<\/a>\u00a0which lets me create digital cards all year. Find out what you can do with a free account.<\/p>\n<p>Thanks to Publicity Hound <strong>Michael and Roslyn Rozbruch<\/strong> for sending their sledding race eCard yesterday which reminded me I had to share this with you. Have fun with it. Send me the link to your video greeting. If you have a good relationship with journalists or bloggers, send it to them, too.<\/p>\n<p>#ecards #holidayecards #jibjab<\/p>\n<h3>3. Still Time for Trends<\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-7253 size-full\" src=\"https:\/\/purelysupp.com\/publicity\/wp-content\/uploads\/sites\/15\/2016\/12\/annual-totw-cover-2016.jpg\" width=\"150\" height=\"227\" \/>If you think you&#8217;ve run out of time to create an end-of-the-year report on trends you&#8217;re seeing in your industry, relax.<\/p>\n<p>These lists also make excellent content to share in the first quarter of 2017. Here&#8217;s an example I found on <a href=\"https:\/\/web.archive.org\/web\/20170925112917\/http:\/\/collectivebias.com:80\/blog\/2016\/02\/4-trends-for-grocery-marketers\/\" target=\"_blank\" rel=\"noopener\">&#8220;4 Trends of Grocery Marketers in 2016.&#8221;<\/a><\/p>\n<p>To identify trends:<\/p>\n<ol>\n<li>Do a google search for &#8220;top (your topic) trends&#8221;<\/li>\n<li>Check with your trade association.<\/li>\n<li>Log into your LinkedIn account. In the search\u00a0bar at the top, search for <strong>#BigIdeas2017<\/strong>.<\/li>\n<li>Ask your audience, friends, followers and fans to identify trends they&#8217;re seeing.<\/li>\n<\/ol>\n<p>Once you&#8217;ve compiled your data, choose the 5 to 7 trends and compile them into a tips list. I show you how to do that in my <a href=\"https:\/\/publicityhound.com\/shop\/special-report\" target=\"_blank\" rel=\"noopener\">&#8220;Special Report #16: How to Write Tip Sheets That Catch the Media&#8217;s Attention.&#8221;<\/a> Get it, or as many as you wish, for half price when you use the coupon code <strong>BESTOF2016<\/strong> inside my free ebook <strong>&#8220;The Best of The Publicity Hound&#8217;s Tips of the Week of 2016.&#8221;<\/strong>\u00a0<a href=\"https:\/\/publicityhound.com\/blog\/best-of-2016\" target=\"_blank\" rel=\"noopener\">Download the ebook here.<\/a><\/p>\n<p>#publicitytools\u00a0#freeebook<\/p>\n<h3>4. Hound\u00a0Video\u00a0of the Week<\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-7275 size-full alignnone\" src=\"https:\/\/purelysupp.com\/publicity\/wp-content\/uploads\/sites\/15\/2016\/12\/Merry-Christmas-2016-with-Dogs-Cats-Le-Holiday-Feast-YouTube.jpg\" width=\"300\" height=\"147\" \/><\/p>\n<p>Santa and his holiday hounds (and a cat or two) make toys and stuff stockings for all the good little girls and boys. And then they enjoy a feast.<\/p>\n[Tweet &#8220;RT @PublicityHound #PublicityTips &#8211;7 Tips for Facebook Clicks #PublicityTools\u00a0#FreeEbook&#8221;]\n","protected":false},"excerpt":{"rendered":"<h2>The Publicity Hound&#8217;s Tips of the Week<\/h2>\n<h3>&#8211; Issue #1083 Dec. 20, 2016<\/h3>\n<ol>\n<li>7 Tips for Facebook Clicks<\/li>\n<li>Make a Fun Holiday eCard<\/li>\n<li>Still Time for Trends<\/li>\n<li>Hound Video of the Week<\/li>\n<\/ol>\n<p>&nbsp;<a href=\"https:\/\/purelysupp.com\/publicity\/tips-of-the-week\/publicity-tips-7-tips-for-facebook-clicks\/\" rel=\"nofollow\" class=\"rmlink\">Read more<\/a><\/p>\n","protected":false},"author":3,"featured_media":7277,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","iawp_total_views":2,"wds_primary_category":6,"footnotes":""},"categories":[6],"tags":[463,43,3,464],"class_list":{"0":"post-7270","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-tips-of-the-week","8":"tag-best-of-ebook","9":"tag-book-marketing","10":"tag-book-promotion","11":"tag-publicity-ebook","12":"entry"},"featured_image_src":null,"featured_image_src_square":null,"author_info":{"display_name":"Joan Stewart","author_link":"https:\/\/purelysupp.com\/publicity\/author\/jstewart\/"},"_links":{"self":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/7270","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/comments?post=7270"}],"version-history":[{"count":0,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/7270\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/"}],"wp:attachment":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/media?parent=7270"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/categories?post=7270"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/tags?post=7270"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}