{"id":7110,"date":"2016-10-18T20:07:20","date_gmt":"2016-10-18T20:07:20","guid":{"rendered":"https:\/\/publicityhound.com\/tips\/?p=7110"},"modified":"2024-05-02T15:05:08","modified_gmt":"2024-05-02T15:05:08","slug":"publicity-tips-how-political-rants-harm-you","status":"publish","type":"post","link":"https:\/\/purelysupp.com\/publicity\/tips-of-the-week\/publicity-tips-how-political-rants-harm-you\/","title":{"rendered":"How Political Rants Harm You"},"content":{"rendered":"<p style=\"text-align: center;\">Issue #1065 Oct. 18, 2016<br \/>\nPublisher: Joan Stewart<\/p>\n<h2 style=\"text-align: center;\">&#8220;Tips, Tricks and Tools for Free Publicity&#8221;<\/h2>\n<h3><strong>In This Issue<\/strong><\/h3>\n<ol>\n<li>How Political Rants Harm You<\/li>\n<li>Avoid These Graphics Problems<\/li>\n<li>Advice from 20+ Publicity Experts<\/li>\n<li>Hound\u00a0Video\u00a0of the Week<\/li>\n<\/ol>\n<blockquote><p><strong>This Week in the Hound House:<\/strong><\/p>\n<p>I miss <strong>Bear<\/strong>, the Chocolate Lab\/Springer Spaniel that I dog-sat over the weekend. Every time she wagged her tail, more than a foot long, it kept thump-thump-thumping against my leather furniture, the bed or the kitchen cupboards. And when she heard a doorbell ring in a TV commercial, she went nuts. Just her way of saying, &#8220;I&#8217;m here to protect you.&#8221;<\/p><\/blockquote>\n<h3 style=\"text-align: left;\">1. How Political Rants Harm You<\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-7114\" src=\"https:\/\/purelysupp.com\/publicity\/wp-content\/uploads\/sites\/15\/2016\/10\/political.jpg\" alt=\"political\" width=\"300\" height=\"100\" \/><\/p>\n<p>Before you write that snarky tweet about <strong>Trump<\/strong>, or share that meme that mimics <strong>Hillary<\/strong>, consider how you could be damaging yourself by spouting your political views.<\/p>\n<p>A meeting planner who has connected with you on LinkedIn sees your rant in a status update. Yes, otherwise smart people actually talk politics on LinkedIn. She had been considering hiring you to speak at her conference but now she&#8217;s not so sure. Would you slip in a political opinion during your presentation? She concludes it isn&#8217;t worth the risk. Ditto on Twitter.<\/p>\n<p>One of your clients who sees you complaining about the candidate he&#8217;s supporting decides you aren&#8217;t as smart as he thought you were.<\/p>\n<p>A journalist who reads your endorsement of your favorite candidate in your email newsletter or blog asks if he can interview you for a story he&#8217;s writing.<br \/>\nIt&#8217;s a story over which you have no control.<\/p>\n<p>If your job ties into politics, have at it. But if it doesn&#8217;t, think twice about how the publicity can hurt you. The temptation might be irresistible after tomorrow night&#8217;s debate.<\/p>\n<p>To do: Stop yourself when you&#8217;re ready to Like, Comment or Share someone else&#8217;s tirade.<\/p>\n<p>#politicalrants #politicsinbusiness<\/p>\n<h3>2.\u00a0Avoid These Graphics Problems<\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-7113\" src=\"https:\/\/purelysupp.com\/publicity\/wp-content\/uploads\/sites\/15\/2016\/10\/graphic-problems.jpg\" alt=\"graphic-problems\" width=\"354\" height=\"113\" \/><\/p>\n<p>Two graphics mistakes that make you look less than professional:<\/p>\n<ul>\n<li>Any image that&#8217;s difficult to read when it&#8217;s reduced. Many podcasters try to squeeze too much information into the tiny piece of &#8220;cover art&#8221; that appears on sites like iTunes. At 125 by 125 pixels, slightly larger than one square inch, viewers can&#8217;t decipher things like taglines in a small type size, or small logos that include words. See <a href=\"https:\/\/web.archive.org\/web\/20160718035815\/http:\/\/www.buzzsprout.com:80\/blog\/2015\/02\/23\/10-tips-to-create-awesome-podcast-artwork\/\" target=\"_blank\" rel=\"noopener\">&#8220;How to Design Stunning Podcast Cover Art That Stands Out in iTunes.&#8221; <\/a><\/li>\n<li>Grainy or out-of-focus header photos on your social media profiles or your website, most often because you resized the image to be larger than the original. If the image looks &#8220;stretched,&#8221; it&#8217;s probably because you didn&#8217;t use a photo editing program that resizes the photo to the correct dimensions.<\/li>\n<\/ul>\n<p>To do: Review all your social media header photos. Before you sign off on any new images your graphic designer has created, view them in the appropriate size they will appear on a <strong>monitor, tablet <\/strong>and<strong> mobile phone.<\/strong><\/p>\n<p>#podcastcoverart #resizingphotos #headerphotos<\/p>\n<h3>3. Advice from 20+ Publicity Experts<\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-7115\" src=\"https:\/\/purelysupp.com\/publicity\/wp-content\/uploads\/sites\/15\/2016\/10\/PR-EXPERTS.jpg\" alt=\"pr-experts\" width=\"300\" height=\"200\" \/><\/p>\n<p>Small business owner <strong>Carmen Ring<\/strong> interviewed me recently on what it takes to get featured in the major media.<\/p>\n<p>What are they looking for? What makes a great story? How can your pitch break through the noise and grab their attention?<\/p>\n<p>In the 20-minute interview, I shared some of my best tips. So did more than 20 other experts who Carmen interviewed about how to attract clients through media attention.<\/p>\n<p>You can get <strong>free access<\/strong> to the audio interviews, one per day for the next three weeks. You will learn the first steps to take when you&#8217;re thinking about media coverage, what makes a great story, and the right time to approach the media.<\/p>\n<p>Every speaker has a free gift for you, too.<\/p>\n<p>To do: <a href=\"https:\/\/web.archive.org\/web\/20170502195856\/http:\/\/bestsummits.com:80\/YourTimeToShine\/\" target=\"_blank\" rel=\"noopener\">Register here.<\/a> Check your email on Thursday for the first interview in the series.<\/p>\n<p>#publicityexperts #publicityadvice #publicitytips<\/p>\n<h3>4. Hound Photo\u00a0of the Week<\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-7097 size-full\" src=\"https:\/\/purelysupp.com\/publicity\/wp-content\/uploads\/sites\/15\/2016\/10\/Sleeping-Golden-Retriever-sings-along-to-harmonica-YouTube.jpg\" width=\"300\" height=\"188\" \/><\/p>\n<p>Even when he&#8217;s sleeping, <strong>Max the Golden Retriever<\/strong> feels the need to sing! <a href=\"https:\/\/www.youtube.com\/watch?v=PuW_aWbxpeM\" target=\"_blank\" rel=\"noopener\">Watch as he gets into the music<\/a> while his owner plays the harmonica.<\/p>\n[Tweet &#8220;RT @PublicityHound #PublicityTips &#8211;How Political Rants Harm You #publicityexperts #publicityadvice &#8220;]\n","protected":false},"excerpt":{"rendered":"<h2>The Publicity Hound&#8217;s Tips of the Week<\/h2>\n<h3>&#8211; Issue #10645Oct. 18, 2016<\/h3>\n<ol>\n<li>How Political Rants Harm You<\/li>\n<li>Avoid These Graphics Problems<\/li>\n<li>Advice from 20+ Publicity Experts<\/li>\n<li>Hound Video of the Week<\/li>\n<\/ol>\n<p>&nbsp;<a href=\"https:\/\/purelysupp.com\/publicity\/tips-of-the-week\/publicity-tips-how-political-rants-harm-you\/\" rel=\"nofollow\" class=\"rmlink\">Read more<\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","iawp_total_views":2,"wds_primary_category":6,"footnotes":""},"categories":[6],"tags":[330,233,445],"class_list":{"0":"post-7110","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-tips-of-the-week","7":"tag-graphics-and-images","8":"tag-podcasting","9":"tag-publicity-advice","10":"entry"},"featured_image_src":null,"featured_image_src_square":null,"author_info":{"display_name":"Joan Stewart","author_link":"https:\/\/purelysupp.com\/publicity\/author\/jstewart\/"},"_links":{"self":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/7110","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/comments?post=7110"}],"version-history":[{"count":0,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/7110\/revisions"}],"wp:attachment":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/media?parent=7110"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/categories?post=7110"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/tags?post=7110"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}