{"id":6929,"date":"2010-08-20T15:35:44","date_gmt":"2010-08-20T15:35:44","guid":{"rendered":"https:\/\/publicityhound.com\/blog\/?p=6929"},"modified":"2010-08-20T15:35:44","modified_gmt":"2010-08-20T15:35:44","slug":"5-ways-to-use-twitter-lists-for-pr-publicity","status":"publish","type":"post","link":"https:\/\/purelysupp.com\/publicity\/marketing\/social-media\/twitter\/5-ways-to-use-twitter-lists-for-pr-publicity\/","title":{"rendered":"5 ways to use Twitter lists for PR, publicity"},"content":{"rendered":"

<\/a><\/a>\"Twitter<\/a>I’ve been inundated with questions from Publicity Hounds about how to use Twitter lists.\u00a0<\/p>\n

Lists are all the rage right now, for so many reasons.<\/p>\n

They save you time two major ways. First, they help you categorize, group and\u00a0isolate the tweets of people within a specific industry, niche or topic so you don’t have to search through your miles-long Twitter feed for their tweets.\u00a0Lists\u00a0also one of the most powerful research tools on the planet if you’re looking for experts within a niche.\u00a0
\n\u00a0\u00a0
\nThey help you spy on your competitors and let you know instantly which influential people they’re following on Twitter.\u00a0Lists also\u00a0help position you as\u00a0an expert in your field. I’m on 660 lists,<\/a>\u00a0many devoted to the topics of PR, publicity and social media.\u00a0\u00a0That’s a ton of free advertising!<\/span><\/strong><\/p>\n

When I host the webinar How to Use Twitter Lists & Directories to Generate Publicity and Build Your Brand <\/a>on Thursday, Aug. 26, I’ll be discussing and illustrating dozens of tips,\u00a0including these five ways to use Twitter lists\u00a0in a\u00a0publicity or PR\u00a0campaign.\u00a0You can use some of these tips even if you aren’t tweeting:<\/p>\n

    \n
  1. Save hours of time researching\u00a0 journalists, broadcasters, Internet radio hosts, freelancers, beat reporters, editors and others by looking for lists that other people on Twitter have created. Within seconds, you can even find lists of journalists in specific cities, like this list of Milwaukee media<\/a>\u00a0that Tom Snyder<\/a>,\u00a0president of a Milwaukee web design company, created on Twitter.\u00a0(You can do this even if you aren’t tweeting.)
    \n\u00a0\u00a0 <\/li>\n
  2. \u00a0Want to get in front of influential bloggers who write about a particular topic? Save hours of time by finding them on Twitter lists that other people have created. (You can do this even if you aren’t tweeting.)\u00a0
    \n\u00a0\u00a0 <\/li>\n
  3. \u00a0If your favorite journalists, or journalists who you want to notice you, are on Twitter, and you have a Twitter account, create a “(Fill in the blank)\u00a0Journalists” list\u00a0 and add them. If you have a food-related story to pitch, for example, and you want to get in front of food journalists, add them to a “Favorite Food\u00a0Journalists” list. And then let them know you’ve done so. They’ll be flattered.\u00a0This is a\u00a0great way to start a relationship with journalists before you pitch them.<\/strong>\u00a0
    \n\u00a0\u00a0\u00a0 <\/li>\n
  4. Position yourself as a super-valuable source. Let journalists or bloggers who are interviewing you know about Twitter lists you’ve created where they can find other sources on a specific topic. They’ll love you for doing this!
    \n\u00a0\u00a0\u00a0 <\/li>\n
  5. Pull journalists to your Twitter profile by including\u00a0links to your own Twitter lists in your online media room.<\/li>\n<\/ol>\n

    I’ll be sharing more tips like these, and giving you step-by-step directions on how to use Twitter lists and directories, during the webinar.\u00a0If you can’t make it, register anyway<\/a> and I’ll send you the replay link where you can watch the video, as well as the MP3 link\u00a0if you’d rather listen on your iPod.<\/p>\n

    As a special bonus, you’ll also get\u00a0my special report “How to Use Twitter for Business to Network, Promote, Sell, Recruit & Profit.”<\/p>\n

    This webinar\u00a0is filling up fast because Twitter lists are such a hot topic.\u00a0Hope to see you there.<\/p>\n","protected":false},"excerpt":{"rendered":"

    I’ve been inundated with questions from Publicity Hounds about how to use Twitter lists.\u00a0 Lists are all the rage right now, for so many reasons. They save you time two major ways. First, they help you categorize, group and\u00a0isolate the tweets of people within a specific industry, niche or topic so you don’t have to\u2026 Read More<\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","iawp_total_views":1,"wds_primary_category":0,"footnotes":""},"categories":[683],"tags":[],"class_list":{"0":"post-6929","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-twitter","7":"entry"},"featured_image_src":null,"featured_image_src_square":null,"author_info":{"display_name":"Joan Stewart","author_link":"https:\/\/purelysupp.com\/publicity\/author\/jstewart\/"},"_links":{"self":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/6929","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/comments?post=6929"}],"version-history":[{"count":0,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/6929\/revisions"}],"wp:attachment":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/media?parent=6929"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/categories?post=6929"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/tags?post=6929"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}