{"id":6797,"date":"2016-06-25T18:00:50","date_gmt":"2016-06-25T18:00:50","guid":{"rendered":"https:\/\/publicityhound.com\/tips\/?p=6797"},"modified":"2024-05-02T15:38:50","modified_gmt":"2024-05-02T15:38:50","slug":"publicity-tips-better-check-your-facebook-profile","status":"publish","type":"post","link":"https:\/\/purelysupp.com\/publicity\/tips-of-the-week\/publicity-tips-better-check-your-facebook-profile\/","title":{"rendered":"Better Check Your Facebook Profile"},"content":{"rendered":"<p style=\"text-align: center;\">Issue #1032 June 25, 2016<br \/>\nPublisher: Joan Stewart<\/p>\n<h2 style=\"text-align: center;\">&#8220;Tips, Tricks and Tools for Free Publicity&#8221;<\/h2>\n<h3><strong>In This Issue<\/strong><\/h3>\n<ol>\n<li>Better Check Your Facebook Profile<\/li>\n<li>Pitch Tips on Sales Tax Changes<\/li>\n<li>Tuesday: 31 Killer Tips for Authors<\/li>\n<li>Hound Video of the Week<\/li>\n<\/ol>\n<blockquote><p><strong>This Weekend in the Hound House:<\/strong><\/p>\n<p>After I relapsed and my cough returned, worse than ever, I saw my doctor yesterday and begged him to perform a miracle. I walked out with three prescriptions in hand, and I think I&#8217;m on the mend. Wish I could say the same for my yellow tiger lillies that would have bloomed this weekend. The deer ate them all.<\/p><\/blockquote>\n<h3 style=\"text-align: left;\">1. Better Check Your Facebook Profile<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-6798 size-full\" src=\"https:\/\/purelysupp.com\/publicity\/wp-content\/uploads\/sites\/15\/2016\/06\/facebook-on-iphone-in-jeans-back-pocket2.jpg\" width=\"300\" height=\"154\" \/><\/h3>\n<p>Friends, customers and journalists who look at your <strong>Facebook<\/strong> profile might think your current job was the internship you had 25 years ago.<\/p>\n<p>That&#8217;s because Facebook tweaked a setting that changes how your employment and education history are displayed. It causes your extended education and employment history to appear by default in the \u201cIntro\u201d field on your profile.<\/p>\n<p>That \u201cIntro\u201d section is the very first thing someone sees when they go to your page. The change won&#8217;t make any private information public. But it could be embarrassing when your friends know darn well you aren&#8217;t someone&#8217;s low-level intern.<\/p>\n<p>When I learned about the change this week, I checked my profile. Sure enough, it said that I worked at a company I&#8217;d never heard of! I have no idea how that slipped into my profile. While fixing the error, I also found and removed five out-of-date links.<\/p>\n<p>To do: If your profile is goofy, read the <strong>Huffington Post<\/strong> article <a href=\"http:\/\/www.huffingtonpost.com\/entry\/facebook-intro-work_us_57694831e4b015db1bca97c9\" target=\"_blank\" rel=\"noopener\">&#8220;Facebook Just Made A Pretty Awkward Change To Your Profile&#8221;<\/a> for instructions on how to change your settings. This is a good chance to review and update every morsel of information.<\/p>\n<h3>2. Pitch Tips on Sales Tax Changes<\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-6799 size-full\" src=\"https:\/\/purelysupp.com\/publicity\/wp-content\/uploads\/sites\/15\/2016\/06\/money-bag-vector2.jpg\" width=\"300\" height=\"159\" \/><\/p>\n<p>Starting July 1, several states in the U.S. are imposing a sales tax on online transactions like telephone ringtones, digital audio book downloads and music. But whether they&#8217;ll enforce it is unknown.<\/p>\n<p>I listened to an hour-long webinar Thursday on this topic, hosted by <strong>Website Magazine<\/strong>, and concluded the new laws are a royal mess.<\/p>\n<p>This is an ideal time for tax attorneys, accountants, CPAs and other tax experts to share tips on how they&#8217;re advising their Internet marketing clients. When you pitch the story, consider also pitching one of your clients who this affects&#8211;someone who has agreed to be interviewed. They love multiple sources.<\/p>\n<p>Also share your tips on your blog and social media, and publish an article to your LinkedIn profile.<\/p>\n<p>To do: <a href=\"http:\/\/www.usatoday.com\/story\/money\/2013\/06\/27\/stateline-tax-law\/2463245\/\" target=\"_blank\" rel=\"noopener\">Read the USA Today story<\/a> on all the new taxes, not just sales taxes, that will kick in. And start pitching! My 133-page kit, <strong>&#8220;Quick &amp; Easy Templates That Create Thousands of Dollars in Free Publicity for CPAs, Attorneys &amp; EAs&#8221;<\/strong> includes a comprehensive set of documents, how-to guides and more than 25 templates for press releases, blog posts and articles, media kit items and your media contacts. They&#8217;re perfect for most tax professionals, not just tax resolution experts. <a href=\"https:\/\/publicityhound.com\/shop\/cpa-publicity\" target=\"_blank\" rel=\"noopener\">Learn more here.<\/a><\/p>\n<h3>3. Tuesday: 31 Killer Tips for Authors<\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-6800 size-full\" src=\"https:\/\/purelysupp.com\/publicity\/wp-content\/uploads\/sites\/15\/2016\/06\/31-Ideas-for-Newsletter.jpg\" width=\"300\" height=\"151\" \/><\/p>\n<p>If you&#8217;re publishing a book, or thinking of publishing, don&#8217;t miss the <strong>31 killer tips for authors<\/strong> at a free webinar at <strong>7 Eastern Time on Tuesday, June 28.<\/strong><\/p>\n<p>Five book publishing experts will join me on the call, and we&#8217;ll each share our five best tips. You&#8217;ll get one super-duper tip at the end that will keep you from being swindled by unscrupulous thieves who prey on authors.<\/p>\n<p>Here&#8217;s one of my tips. It&#8217;s a no-brainer, and I&#8217;m always barking about it because I see it all the time with my author consulting clients.<\/p>\n<p>Put your photo on the homepage of your website. While you&#8217;re at it, include your email address, shipping address and phone number. Don&#8217;t make people work hard to build a relationship with you or give you money.<\/p>\n<p>The free webinar is high-value training we do each year to promote the <strong>&#8220;Publishing at Sea&#8221;<\/strong> cruise to the Caribbean in January. All six of us will be teaching on the cruise on days when we&#8217;re at sea. I love this call because I&#8217;m writing notes like crazy, learning about new gidgets, gadgets and gizmos that make book publishing faster and easier.<\/p>\n<p>To do: Register for our <a href=\"https:\/\/attendee.gotowebinar.com\/register\/6013204178548579331\" target=\"_blank\" rel=\"noopener\">&#8220;Sizzling HOT Publishing and Book Ahas and Tips.&#8221;<\/a> Prepare to take lots of notes.<\/p>\n<h3>4. Hound Video of the Week<\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-6801 size-full\" src=\"https:\/\/purelysupp.com\/publicity\/wp-content\/uploads\/sites\/15\/2016\/06\/dogs-playing-bluegrass.jpg\" width=\"300\" height=\"169\" \/><\/p>\n<p>Thanks to Publicity Hound <strong>Flora Brown<\/strong> for this <a href=\"https:\/\/youtu.be\/SleYHOcLjOg\" target=\"_blank\" rel=\"noopener\">video of dogs playing Bluegrass<\/a>. An oldie but goodie.<\/p>\n[Tweet &#8220;RT @PublicityHound #PublicityTips &#8212; Better Check Your Facebook Profile #FacebookProfile&#8221;]\n","protected":false},"excerpt":{"rendered":"<h2>The Publicity Hound&#8217;s Tips of the Week<\/h2>\n<h3>&#8211; Issue #1032 June 25, 2016<\/h3>\n<ol>\n<li>Better Check Your Facebook Profile<\/li>\n<li>Pitch Tips on Sales Tax Changes<\/li>\n<li>Tuesday: 31 Killer Tips for Authors <\/li>\n<li>Hound Video of the Week<\/li>\n<\/ol>\n<p class=\"readmore\"><a href=\"https:\/\/publicityhound.com\/tips\/?p=6797\" rel=\"nofollow\">Read More<\/a><\/p>\n<p>&nbsp;<a href=\"https:\/\/purelysupp.com\/publicity\/tips-of-the-week\/publicity-tips-better-check-your-facebook-profile\/\" rel=\"nofollow\" class=\"rmlink\">Read more<\/a><\/p>\n","protected":false},"author":3,"featured_media":6802,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","iawp_total_views":2,"wds_primary_category":6,"footnotes":""},"categories":[6],"tags":[206,16],"class_list":{"0":"post-6797","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-tips-of-the-week","8":"tag-author-marketing","9":"tag-facebook","10":"entry"},"featured_image_src":null,"featured_image_src_square":null,"author_info":{"display_name":"Joan Stewart","author_link":"https:\/\/purelysupp.com\/publicity\/author\/jstewart\/"},"_links":{"self":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/6797","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/comments?post=6797"}],"version-history":[{"count":0,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/6797\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/"}],"wp:attachment":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/media?parent=6797"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/categories?post=6797"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/tags?post=6797"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}