{"id":6558,"date":"2010-06-16T15:27:53","date_gmt":"2010-06-16T15:27:53","guid":{"rendered":"https:\/\/publicityhound.com\/blog\/?p=6558"},"modified":"2010-06-16T15:27:53","modified_gmt":"2010-06-16T15:27:53","slug":"definitions-of-advertising-promotion-publicity-and-pr","status":"publish","type":"post","link":"https:\/\/purelysupp.com\/publicity\/marketing\/public-relations\/definitions-of-advertising-promotion-publicity-and-pr\/","title":{"rendered":"Definitions of advertising, promotion, publicity and PR"},"content":{"rendered":"<p><a href=\"https:\/\/purelysupp.com\/publicity\/wp-content\/uploads\/sites\/15\/2010\/06\/elephantstamp1.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-6560\" style=\"float: left;margin-left: 10px;margin-right: 10px\" title=\"elephantstamp\" src=\"https:\/\/purelysupp.com\/publicity\/wp-content\/uploads\/sites\/15\/2010\/06\/elephantstamp1.jpg\" alt=\"20-centr u.s. stamp with circus elephant\" width=\"160\" height=\"202\" \/><\/a>If you work in PR, and you&#8217;re trying to explain to somebody what you do, and they look at you with a blank stare, explain it this way:<\/p>\n<p style=\"padding-left: 60px\">\u201cIf the circus is coming to town and you paint a sign saying &#8216;Circus Coming to the Fairground Saturday,&#8217; that&#8217;s advertising. \u00a0If you put the sign on the back of an elephant and walk it into town, that&#8217;s promotion. \u00a0If the elephant walks through the mayor&#8217;s flower bed, that&#8217;s publicity. \u00a0And if you get the mayor to laugh about it, that&#8217;s public relations.&#8221;<\/p>\n<p>I can&#8217;t remember where that quote originated. But I used it once in my newsletter and receive requests every now and then from readers who remember the quote, but need the exact wording.<\/p>\n<p>If you work in any of these industries, tuck away this saying in a safe place and use it the next time you need something fun for a speech, White Paper, or just to make a client smile.<\/p>\n<p>Does anybody know who first said this? Was it P.T. Barnum?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>If you work in PR, and you&#8217;re trying to explain to somebody what you do, and they look at you with a blank stare, explain it this way: \u201cIf the circus is coming to town and you paint a sign saying &#8216;Circus Coming to the Fairground Saturday,&#8217; that&#8217;s advertising. \u00a0If you put the sign on\u2026&nbsp;<a href=\"https:\/\/purelysupp.com\/publicity\/marketing\/public-relations\/definitions-of-advertising-promotion-publicity-and-pr\/\" class=\"rmlink\">Read More<\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","iawp_total_views":5,"wds_primary_category":0,"footnotes":""},"categories":[606,691],"tags":[629,607],"class_list":{"0":"post-6558","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-public-relations","7":"category-publicity","8":"tag-advertising","9":"tag-promotions","10":"entry"},"featured_image_src":null,"featured_image_src_square":null,"author_info":{"display_name":"Joan Stewart","author_link":"https:\/\/purelysupp.com\/publicity\/author\/jstewart\/"},"_links":{"self":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/6558","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/comments?post=6558"}],"version-history":[{"count":0,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/6558\/revisions"}],"wp:attachment":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/media?parent=6558"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/categories?post=6558"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/tags?post=6558"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}