{"id":6458,"date":"2016-03-05T16:21:38","date_gmt":"2016-03-05T16:21:38","guid":{"rendered":"https:\/\/publicityhound.com\/tips\/?p=6458"},"modified":"2024-05-01T23:11:27","modified_gmt":"2024-05-01T23:11:27","slug":"publicity-tips-9-insider-strategies-for-publicity","status":"publish","type":"post","link":"https:\/\/purelysupp.com\/publicity\/tips-of-the-week\/publicity-tips-9-insider-strategies-for-publicity\/","title":{"rendered":"9 Insider Strategies for Publicity"},"content":{"rendered":"

Issue #1000 March 5, 2016
\nPublisher: Joan Stewart<\/p>\n

“Tips, Tricks and Tools for Free Publicity”<\/h2>\n

In This Issue<\/strong><\/h3>\n
    \n
  1. 9 Insider Strategies for Publicity<\/li>\n
  2. Easy Headline Tool<\/li>\n
  3. 19 Topic Ideas for Authors<\/li>\n
  4. Hound Video of the Week<\/li>\n<\/ol>\n

    This Weekend in the Hound House:<\/strong><\/p>\n

    I’m baking an apple pie this morning to take to my friend’s house this afternoon. \u00a0We’re hunkering down and watching “Spotlight,” which won Oscars for Best Movie and Best Director. It’s the true story of how the Boston Globe uncovered the massive scandal of child molestation and cover-up within the local Catholic Archdiocese.<\/p><\/blockquote>\n

    1. 9 Insider Strategies for Publicity<\/h3>\n

    \"\"<\/p>\n

    Most authors, speakers and entrepreneurs make a big mistake when approaching the media. They lead with what they are promoting rather than an IDEA for a show or story.<\/p>\n

    They essentially say to the decision maker, “I have a new book and you should interview me.” Or, “My product is amazing, you should write about it.”<\/p>\n

    That pitch lands with a thud. So what does work?<\/p>\n

    “Make Your Book or Business Famous: 9 Insider Strategies for Landing Free Publicity on Radio\/TV Shows, Newspapers, Magazines and Online,”<\/a> a free, 29-page download from Steve Harrison, includes nine how-they-got-publicity case studies. You’ll learn:<\/p>\n