{"id":640,"date":"2006-06-18T10:30:55","date_gmt":"2006-06-18T10:30:55","guid":{"rendered":"https:\/\/publicityhound.com\/blog\/index.php\/mr-shell-oil-wipe-that-smile-off-your-face\/"},"modified":"2025-06-12T15:05:00","modified_gmt":"2025-06-12T15:05:00","slug":"mr-shell-oil-wipe-that-smile-off-your-face","status":"publish","type":"post","link":"https:\/\/purelysupp.com\/publicity\/marketing\/public-relations\/mr-shell-oil-wipe-that-smile-off-your-face\/","title":{"rendered":"Mr. Shell Oil, wipe that smile off your face"},"content":{"rendered":"<p>Whoever trained <a href=\"http:\/\/www.shell.com\/global\/error-page.html\" target=\"_blank\" rel=\"noopener\">Shell Oil<\/a> President John Hofmeister on how to do media interviews, particularly on TV, forgot to tell the client\u00a0that when\u00a0discussing high gasoline prices,\u00a0don&#8217;t smile and look like you&#8217;re having a good time.<\/p>\n<p>On <a href=\"http:\/\/www.nbcnews.com\" target=\"_blank\" rel=\"noopener\">&#8220;Meet the Press&#8221;<\/a> this morning, Hofmeister had an ear-to-ear grin on his face while he was answering <a href=\"http:\/\/www.nbcnews.com\/id\/4459759\/\" target=\"_blank\" rel=\"noopener\">Tim Russert&#8217;s<\/a> questions about why gasoline prices have surpassed the $3 mark in some parts of the U.S.\u00a0I can&#8217;t even remember what he\u00a0said. All I can remember is being distracted by that inappropriate smile.<\/p>\n<p>Effective\u00a0TV interviews aren&#8217;t just about what you say, but how you look\u00a0when you&#8217;re saying it.\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Whoever trained Shell Oil President John Hofmeister on how to do media interviews, particularly on TV, forgot to tell the client\u00a0that when\u00a0discussing high gasoline prices,\u00a0don&#8217;t smile and look like you&#8217;re having a good time. On &#8220;Meet the Press&#8221; this morning, Hofmeister had an ear-to-ear grin on his face while he was answering Tim Russert&#8217;s questions\u2026&nbsp;<a href=\"https:\/\/purelysupp.com\/publicity\/marketing\/public-relations\/mr-shell-oil-wipe-that-smile-off-your-face\/\" class=\"rmlink\">Read More<\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","iawp_total_views":3,"wds_primary_category":606,"footnotes":""},"categories":[606],"tags":[168,620],"class_list":{"0":"post-640","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-public-relations","7":"tag-crisis-communications","8":"tag-how-to-interview","9":"entry"},"featured_image_src":null,"featured_image_src_square":null,"author_info":{"display_name":"Joan Stewart","author_link":"https:\/\/purelysupp.com\/publicity\/author\/jstewart\/"},"_links":{"self":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/640","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/comments?post=640"}],"version-history":[{"count":1,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/640\/revisions"}],"predecessor-version":[{"id":40926,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/640\/revisions\/40926"}],"wp:attachment":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/media?parent=640"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/categories?post=640"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/tags?post=640"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}