{"id":5875,"date":"2015-08-22T16:50:01","date_gmt":"2015-08-22T16:50:01","guid":{"rendered":"https:\/\/publicityhound.com\/tips\/?p=5875"},"modified":"2024-04-30T20:30:39","modified_gmt":"2024-04-30T20:30:39","slug":"more-ashley-madison-story-ideas","status":"publish","type":"post","link":"https:\/\/purelysupp.com\/publicity\/tips-of-the-week\/more-ashley-madison-story-ideas\/","title":{"rendered":"More Ashley Madison Story Ideas"},"content":{"rendered":"

Issue #944 Aug. 22, 2015
Publisher: Joan Stewart<\/p>\n

“Tips, Tricks and Tools for Free Publicity”<\/h2>\n

In This Issue<\/strong><\/h3>\n
    \n
  1. More Ashley Madison Story Ideas<\/li>\n
  2. 6 Magic Phrases That Sell Books<\/li>\n
  3. Tips from National Media<\/li>\n
  4. Hound Video of the Week<\/li>\n<\/ol>\n
    \n

    This Weekend in the Hound House:<\/strong><\/p>\n

    This time of year, I’ve canned 60 or 70 jars of strawberry jam, pickles, beets and corn relish, plus at least two dozen containers of homemade pesto. This year? Nothing. I don’t know where the summer went. I think I spent it slaving over a hot computer instead of a hot stove.<\/p>\n<\/blockquote>\n

    1. More Ashley Madison Story Ideas<\/h3>\n

    \"Ashley<\/p>\n

    You won’t find a juicier story right now than the Ashley Madison data dump–and who wants to have an affair.<\/p>\n

    Everyone is talking about it.<\/p>\n

    I came up with more 20 ideas on how you can tie into this red-hot story and generate publicity.<\/p>\n

    The ideas are for authors, speakers, crisis counselors, PR pros, attorneys, Internet experts, security experts, social media experts, private investigators, the clergy, therapists, marriage counselors and relationship experts.<\/p>\n

    You can find all my ideas at my blog.<\/a> Start pitching!<\/p>\n

    2. 6 Magic Phrases That Sell Books<\/h3>\n

    \"SandraWhen you write marketing copy for your book, help your ideal readers see themselves reading the book says publicity expert Sandra Beckwith.<\/p>\n

    Use a detailed description in your Amazon sales copy, press release, website copy, on sites like Goodreads, or wherever you sell your book.<\/p>\n

    Example: “If you love thrillers, don\u2019t miss this action-packed read!\u201d sells more books than the simple phrase \u201cAn action-packed read!\u201d<\/p>\n

    In other words, tell sweet romance readers, history lovers or people who need a good laugh that your book is for them. Don’t force them to figure it out.<\/p>\n

    Sandra explains five more in the article she wrote on “Six Magic Phrases You Can Use to Sell More Books.”<\/a><\/p>\n

    3. Tips from National Media<\/h3>\n

    If you could sit down with the movers and shakers who decide who gets covered at the New York Times, Inc. magazine, CNBC and the CBS Evening News–and have a former “Oprah” producer join you, imagine what you could learn about how to pitch top-tier media where the competition is fierce.<\/p>\n

    You’re invited to a free webcast from 7 to 9:15 p.m. Eastern Time on Tuesday, Aug. 25, when Steve Harrison interviews one person from each of those media outlets. He’ll ask each one: “If you had a brother or sister who wanted to get a lot publicity and they asked you for your advice, what would you say?”<\/p>\n

    Register for the free call here.<\/a> Prepare to take lots of notes.<\/p>\n

    4. Hound Video of the Week<\/h3>\n

    \u00a0\"LiveLeak<\/a><\/p>\n

    Thanks to Publicity Hound Sophie Wajsman of Australia for this video of a dog guarding his owner’s bike. Watch what happens when the owner returns.<\/a><\/p>\n[Tweet “Publicity Tips–More Ashley Madison Story Ideas #PitchingtheMedia #PublicityTips”]\n

     <\/p>\n

     <\/p>\n

     <\/p>\n","protected":false},"excerpt":{"rendered":"

    The Publicity Hound’s Tips of the Week<\/h2>\n

    – Issue #944 Aug. 22, 2015<\/h3>\n
      \n
    1. More Ashley Madison Story Ideas<\/li>\n
    2. 6 Magic Phrases That Sell Books<\/li>\n
    3. Tips from National Media<\/li>\n
    4. Hound Video of the Week<\/li>\n<\/ol>\n

      Read More<\/a><\/p>\n

       Read more<\/a><\/p>\n","protected":false},"author":3,"featured_media":5879,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","iawp_total_views":6,"wds_primary_category":6,"footnotes":""},"categories":[6],"tags":[2,580,287,36,63],"class_list":{"0":"post-5875","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-tips-of-the-week","8":"tag-blogging","9":"tag-canonical-url","10":"tag-how-to-get-on-national-tv","11":"tag-pitching-the-media","12":"tag-public-relations","13":"entry"},"featured_image_src":"https:\/\/purelysupp.com\/publicity\/wp-content\/uploads\/sites\/15\/2015\/08\/Pinterest-slide-for-Tips-of-Week-2015aug22.jpg","featured_image_src_square":"https:\/\/purelysupp.com\/publicity\/wp-content\/uploads\/sites\/15\/2015\/08\/Pinterest-slide-for-Tips-of-Week-2015aug22.jpg","author_info":{"display_name":"Joan Stewart","author_link":"https:\/\/purelysupp.com\/publicity\/author\/jstewart\/"},"_links":{"self":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/5875","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/comments?post=5875"}],"version-history":[{"count":0,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/5875\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/media\/5879"}],"wp:attachment":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/media?parent=5875"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/categories?post=5875"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/tags?post=5875"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}