{"id":460,"date":"2010-04-14T11:17:45","date_gmt":"2010-04-14T16:17:45","guid":{"rendered":"http:\/\/www.publicityarticles.net\/?p=460"},"modified":"2025-06-05T16:55:57","modified_gmt":"2025-06-05T16:55:57","slug":"celebrating-500-a-new-look","status":"publish","type":"post","link":"https:\/\/purelysupp.com\/publicity\/tips-of-the-week\/celebrating-500-a-new-look\/","title":{"rendered":"Celebrating 500: A New Look"},"content":{"rendered":"<p>The Publicity Hound&#8217;s<br \/>\nTips of the Week<br \/>\nIssue #500 April 13, 2010<\/p>\n<p>Publisher: Joan Stewart<\/p>\n<p>==========================================<\/p>\n<p>&#8220;Tips, Tricks and Tools for Free Publicity&#8221;<\/p>\n<p>===================================<\/p>\n<p>In This Issue<br \/>\n===================================<\/p>\n<p>1. Celebrating 500: A New Look<\/p>\n<p>2. And the Winner is&#8230;<\/p>\n<p>3. Mobile Marketing: Panning for Gold<\/p>\n<p>4. Teleseminars This Week<\/p>\n<p>5. Help This Hound<\/p>\n<p>6. Hound Joke of the Week<\/p>\n<p>7. And at My Blog&#8230;<\/p>\n<p>====================================<br \/>\n1. Celebrating #500 with a New Look<br \/>\n====================================<\/p>\n<p>I couldn&#8217;t have done it without you.<\/p>\n<p>If you submitted or answered a Help This Hound question, shared a<br \/>\ndog joke, passed along a helpful link or offered a publicity<br \/>\nsuccess story, thank you.<\/p>\n<p>You deserve a gourmet doggy treat wrapped in a big red bow.<\/p>\n<p>You&#8217;ve kept me going for almost 10 years, producing a really fun<br \/>\nnewsletter, and you&#8217;ve taught this old Hound lots of few tricks.<\/p>\n<p>To celebrate, I&#8217;ve spiffed things up a bit, thanks to Bob Ricca,<br \/>\nmy graphics designer at <a href=\"http:\/\/www.bobricca.com\/\" target=\"_blank\" rel=\"noopener\">http:\/\/www.bobricca.com\/<\/a>. We hope you like<br \/>\nthe new look.<\/p>\n<p>Over the years, many readers have asked about the chance to<br \/>\nadvertise, and the redesign presented a great opportunity. Call<br \/>\n262-284-7451 for details.<\/p>\n<p>Onward to Issue 600.<\/p>\n<p>==================================<br \/>\n2. And the Winner Is&#8230;<br \/>\n==================================<\/p>\n<p>Congratulations to Gloria Beard, the marketing coordinator for<br \/>\nFaith Presbyterian Hospice in Irving, Texas.<\/p>\n<p>She captured the most votes for the publicity success story she<br \/>\nshared about how my press release tips helped the hospice<br \/>\ngenerate publicity for a wish that was granted to a dying co-<br \/>\nworker last month.<\/p>\n<p>Debra Looper, who worked in admissions at the hospice, wished for<br \/>\na garden to be planted in front of her home. The hospice&#8217;s<br \/>\n&#8220;Faithful Wishes&#8221; program made it come true, and local TV<br \/>\nstations and newspapers picked up the story. Debra died two days<br \/>\nafter the garden was completed.<\/p>\n<p>&#8220;Your advice helped us attract TV news coverage, and prep for it<br \/>\nby reviewing our key messages and providing them to the reporter<br \/>\nwho referred to them in the interview,&#8221; said Gloria, who wins a<br \/>\n$500 gift certificate for Publicity Hound products and services.<\/p>\n<p>You can see one of the stories at<br \/>\n<a href=\"http:\/\/tinyurl.com\/hospicewishes\" target=\"_blank\" rel=\"noopener\">http:\/\/tinyurl.com\/hospicewishes<\/a><\/p>\n<p>Thanks to all who participated and voted.<\/p>\n<p>=====================================<br \/>\n3. Mobile Marketing: Panning for Gold<br \/>\n=====================================<\/p>\n<p>Before long, somebody will ask, &#8220;Where can I find your mobile<br \/>\nsite?&#8221;<\/p>\n<p>Don&#8217;t be forced to reply sheepishly, &#8220;I don&#8217;t have one yet.&#8221;<\/p>\n<p>I don&#8217;t have a technical bone in my body. Yet my new mobile site<br \/>\nthat I created myself went live this morning, and I feel like a<br \/>\nminer panning for gold in the 1800s. Mobile marketing is so new<br \/>\nthat I&#8217;m way ahead of my competitors who don&#8217;t realize that the<br \/>\nmobile gold rush is about to explode. You can be, too.<\/p>\n<p>Read about my new mobile site, the golden nuggets that await<br \/>\nthose smart enough to hunt for them, and how you can get in on<br \/>\nthe action, at http:\/\/tinyurl.com\/mobilegoldrush<\/p>\n<p>=====================================<br \/>\n4. Teleseminars This Week<br \/>\n=====================================<\/p>\n<p>&#8220;Discover the Secrets to Speaking in the Recession-Proof College<br \/>\nMarket\u201d:<br \/>\n2 p.m. Eastern Time on Wednesday, April 14, with James Malinchak.<br \/>\nPerfect for authors, speakers, experts and anyone who has one of<br \/>\n17 in-demand topics. I&#8217;m hosting this as an affiliate. Register<br \/>\nat <a href=\"http:\/\/www.callwithjames.com\/\" target=\"_blank\" rel=\"noopener\">http:\/\/www.callwithjames.com\/<\/a><\/p>\n<p>&#8220;How to Achieve A Lot More Success As An Author By Discovering<br \/>\nThe Seven Things Rich Authors Know That Poor Authors Don&#8217;t&#8221;:<br \/>\n2 and 7 p.m. Eastern on Thursday, April 15. Sponsored by Steve<br \/>\nHarrison. I&#8217;m promoting it as an affiliate and recommend that if<br \/>\nyou cannot attend, you recruit someone to listen and take notes.<br \/>\nRegister at <a href=\"http:\/\/tinyurl.com\/whatrichauthorsknow\" target=\"_blank\" rel=\"noopener\">http:\/\/tinyurl.com\/whatrichauthorsknow<\/a><\/p>\n<p>=====================================<br \/>\n5. Help This Hound<br \/>\n=====================================<\/p>\n<p>Kathy Slattengren of Kenmore, WA writes:<\/p>\n<p>&#8220;I have an online parenting class. It\u2019s $99 for three months of<br \/>\ninstruction, and parents can take the course at their own pace.<br \/>\nYou can learn more about it at http:\/\/snipurl.com\/parentingclass2<\/p>\n<p>&#8220;For $139, students take the same course, starting April 19, and<br \/>\nget email reminders and a weekly conference call with me. You can<br \/>\nlearn more about it at http:\/\/snipurl.com\/parentingclass1<\/p>\n<p>&#8220;The classes include issues like chores, how to set limits but<br \/>\nallow mistakes, controlling your temper, avoiding arguments,<br \/>\ncreating consequences for bad behavior, and being a good mentor<br \/>\nand role model.<\/p>\n<p>&#8220;What are some quick and creative ways I can market the course<br \/>\nand reach the right people-\u2014parents who need help?&#8221;<\/p>\n<p>The Publicity Hound says:<\/p>\n<p>I know my Hounds, particularly those with frisky pups, will be<br \/>\nable to help you out by posting their best ideas to my blog at<br \/>\nhttp:\/\/tinyurl.com\/parentingclasses<\/p>\n<p>Send your own question to:<br \/>\n<a href=\"mailto:JStewart@PublicityHound.com?subject=HelpThisHound\">mailto:JStewart@PublicityHound.com?subject=HelpThisHound<\/a><br \/>\nand include your city and state.<\/p>\n<p>=====================================<br \/>\n6. Hound Joke of the Week<br \/>\n=====================================<\/p>\n<p>The problem with all those drug ads on TV is I always think I<br \/>\nhave the disease. Yesterday, I was convinced I have heartworm.<\/p>\n<p>DOG JOKES &amp; QUOTES EBOOK: 170+ G-rated dog jokes and quotes,<br \/>\nperfect for a dog-lover, your favorite vet, or just for a few<br \/>\ngood laughs.<\/p>\n<p>BONUS: Buy the ebook and you also get a compilation of the 50<br \/>\nbest websites for dog humor.<\/p>\n<p><a href=\"https:\/\/publicityhound.com\/shop\/\" target=\"_blank\" rel=\"noopener\">http:\/\/publicityhound.com\/dogjokebook\/<\/a><\/p>\n<p>====================================<br \/>\n7. And at My Blog<br \/>\n====================================<\/p>\n<p>Consider retweeting:<br \/>\nPrepare for the mobile gold rush with your new mobile site<br \/>\nhttp:\/\/ow.ly\/1xXq6<\/p>\n<p>In-flight magazine editors and readers love these 7 topics<br \/>\nhttp:\/\/ow.ly\/1wOhg<\/p>\n<p>Speakers, tweak your topic for the recession-proof college market<br \/>\nhttp:\/\/ow.ly\/1wgCS<\/p>\n<p>================================================<\/p>\n<p>Joan Stewart<br \/>\na.k.a. The Publicity Hound<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Publicity Hound&#8217;s Tips of the Week Issue #500 April 13, 2010 Publisher: Joan Stewart ========================================== &#8220;Tips, Tricks and Tools for Free Publicity&#8221; =================================== In This Issue =================================== 1. Celebrating 500: A New Look 2. And the Winner is&#8230; 3. Mobile Marketing: Panning for Gold 4. Teleseminars This Week 5. Help This Hound 6. Hound\u2026&nbsp;<a href=\"https:\/\/purelysupp.com\/publicity\/tips-of-the-week\/celebrating-500-a-new-look\/\" class=\"rmlink\">Read More<\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","iawp_total_views":0,"wds_primary_category":6,"footnotes":""},"categories":[6],"tags":[81,77,82,9,5,14],"class_list":{"0":"post-460","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-tips-of-the-week","7":"tag-ezines","8":"tag-mobile-marketing","9":"tag-newsletters","10":"tag-publicity-for-niche-markets","11":"tag-publicity-tips","12":"tag-social-networking","13":"entry"},"featured_image_src":null,"featured_image_src_square":null,"author_info":{"display_name":"Joan Stewart","author_link":"https:\/\/purelysupp.com\/publicity\/author\/jstewart\/"},"_links":{"self":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/460","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/comments?post=460"}],"version-history":[{"count":1,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/460\/revisions"}],"predecessor-version":[{"id":42185,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/460\/revisions\/42185"}],"wp:attachment":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/media?parent=460"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/categories?post=460"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/tags?post=460"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}