{"id":4528,"date":"2014-09-13T14:17:24","date_gmt":"2014-09-13T14:17:24","guid":{"rendered":"https:\/\/publicityhound.com\/tips\/?p=4528"},"modified":"2024-05-01T02:59:53","modified_gmt":"2024-05-01T02:59:53","slug":"newsjack-ray-rice-story","status":"publish","type":"post","link":"https:\/\/purelysupp.com\/publicity\/tips-of-the-week\/newsjack-ray-rice-story\/","title":{"rendered":"Newsjack Ray Rice Story"},"content":{"rendered":"<p style=\"text-align: center\">Issue #851 Sept. 15, 2014<br \/> Publisher: Joan Stewart<\/p>\n<h2 style=\"text-align: center\">&#8220;Tips, Tricks and Tools for Free Publicity&#8221;<\/h2>\n<h3><strong>In This Issue<\/strong><\/h3>\n<ol>\n<li>Newsjack Ray Rice Story<\/li>\n<li>Cruise Discount Deadline<\/li>\n<li>22 Income Streams for Experts<\/li>\n<li>Hound Video of the Week<\/li>\n<\/ol>\n<blockquote>\n<p><strong>This Weekend in the Hound House:<\/strong><\/p>\n<p>At my Garden Club meeting this week, I asked what to with a Trumpet Honeysuckle I planted last year but still won&#8217;t bloom. &#8220;Beat it with a broom,&#8221; someone said. A few other gardeners agreed. Seems that if you hit the plant with a broom handle, it wants to defend itself so it releases extra energy that makes it bloom. I looked around online and found the same advice with one other suggestion. Beat it at night so the neighbors won&#8217;t see. Have Broom, Will Bloom.<\/p>\n<\/blockquote>\n<h3>1. Newsjack Ray Rice Story<\/h3>\n<p>#RayRice is among the trending topics on Twitter this week, and it&#8217;s a perfect story for newsjacking if you can tie into it. Some ideas:<\/p>\n<p>&#8211;Therapists and counselors, do you have guidelines for women on when to go and when to stay?<\/p>\n<p>&#8211;Bloggers, what resources in your community serve battered women?<\/p>\n<p>&#8211;Workplace experts, should companies or certain industries have policies that address domestic violence?<\/p>\n<p>&#8211;Labor lawyers, what kinds of provisions give employers the right to fire employees who have contracts?<\/p>\n<p>&#8211;Child welfare experts, the discussion over domestic violence seldom includes kids. How are the children affected?<\/p>\n<p>&#8211;Security experts, offer story ideas about surveillance video. Who has access to videos in places like hotels? What are some unlikely places where the camera is recording our every move?<\/p>\n<p>Before you pitch, know the five critical things your pitch should include. As a newspaper editor, I&#8217;ve accepted and rejected thousands of story ideas. I have my own\u00a0<a href=\"https:\/\/publicityhound.com\/shop\/a-simple-5-part-formula-for-delivering-the-perfect-media-pitch-and-hitting-it-out-of-the-park\" target=\"_blank\" rel=\"noopener\">&#8220;5-Part Formula for Delivering the Perfect Media Pitch and Hitting It Out of the Park.&#8221;<\/a> The video replay of that webinar comes with handouts that include 27 angles for stories. You&#8217;ll also see an example of a pitch I customized for three different media outlets. Read more about it.<\/p>\n<h3>2. Cruise Discount Deadline<\/h3>\n<p>Join me for the\u00a0<a href=\"http:\/\/www.PublishingatSea.com\" target=\"_blank\" rel=\"noopener\">&#8220;Publishing at Sea&#8221;<\/a> cruise I&#8217;m co-hosting Jan. 18-25 in the Eastern Caribbean, and save $300 if you book reservations by Monday, Sept. 15.<\/p>\n<p>That&#8217;s the deadline for the early-bird discount.<\/p>\n<p>You&#8217;ll have access to me and four other book publishing experts who can help you with all phases of your next book. We&#8217;ll even help you jumpstart sales for a book that&#8217;s been languishing on the shelves for months.<\/p>\n<p><a href=\"http:\/\/www.PublishingatSea.com\" target=\"_blank\" rel=\"noopener\">Read more about the cruise<\/a>\u00a0and why you don&#8217;t want to miss the boat.<\/p>\n<h3>3. 22 Income Streams for Experts<\/h3>\n<p>What happens in &#8220;the nation&#8217;s economy&#8221; isn&#8217;t nearly as important as what happens in your economy.<\/p>\n<p>If you&#8217;re like most people reading this, you&#8217;re not even scratching the surface of your financial potential as an author, speaker, expert or entrepreneur.<\/p>\n<p>In fact, there are probably several easy ways to dramatically increase your income and help a lot more people in the process.<\/p>\n<p>To find out how, you&#8217;re invited to\u00a0<a href=\"https:\/\/publicityhound.com\/shop\/go\/22-streams-of-income\" target=\"_blank\" rel=\"noopener\">a free telephone seminar<\/a> at 2 or 7 Eastern Time on Tuesday, Sept. 16, with Steve Harrison, on how to thrive as an author\/expert in any economy. <\/p>\n<p>Here&#8217;s some of what you will learn:<\/p>\n<p>&#8211;7 surprisingly easy strategies for quickly making a quantum leap in your income as an author\/expert.<\/p>\n<p>&#8211;22 super-lucrative income streams most authors overlook, but they&#8217;re surprisingly easy to implement.<\/p>\n<p>&#8211;The 12 biggest mistakes which 99 percent of all authors make which prevent them from maximizing the profits from their books.<\/p>\n<p><a href=\"https:\/\/publicityhound.com\/shop\/go\/22-streams-of-income\" target=\"_blank\" rel=\"noopener\">Register here.<\/a><\/p>\n<h3>4. Hound Video of the Week<\/h3>\n<p>Thanks to Publicity Hound Christel Hall of Minden, NV, for this video of a dog that just couldn&#8217;t make it as a service dog and <a href=\"http:\/\/youtu.be\/BGODurRfVv4\" target=\"_blank\" rel=\"noopener\">became a SURFice dog<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Issue #851 Sept. 15, 2014 Publisher: Joan Stewart &#8220;Tips, Tricks and Tools for Free Publicity&#8221; In This Issue Newsjack Ray Rice Story Cruise Discount Deadline 22 Income Streams for Experts Hound Video of the Week This Weekend in the Hound House: At my Garden Club meeting this week, I asked what to with a Trumpet\u2026&nbsp;<a href=\"https:\/\/purelysupp.com\/publicity\/tips-of-the-week\/newsjack-ray-rice-story\/\" class=\"rmlink\">Read More<\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","iawp_total_views":1,"wds_primary_category":6,"footnotes":""},"categories":[6],"tags":[43,580,299,302],"class_list":{"0":"post-4528","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-tips-of-the-week","7":"tag-book-marketing","8":"tag-canonical-url","9":"tag-newjacking","10":"tag-publishing-at-sea","11":"entry"},"featured_image_src":null,"featured_image_src_square":null,"author_info":{"display_name":"Joan Stewart","author_link":"https:\/\/purelysupp.com\/publicity\/author\/jstewart\/"},"_links":{"self":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/4528","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/comments?post=4528"}],"version-history":[{"count":0,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/4528\/revisions"}],"wp:attachment":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/media?parent=4528"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/categories?post=4528"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/tags?post=4528"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}