Several readers saw the item in last week’s newsletter\u00a0about getting onto “Oprah”\u00a0 and wrote to tell me that they pitched ideas months ago and still haven’t heard back from Oprah’s producers. Can they assume their pitches are in the “deleted” folder?<\/p>\n
Never!<\/p>\n
While getting onto “Oprah” is always a long shot, I’ve heard of cases in which journalists and broadcasters follow up on pitches as long as two years after receiving them.\u00a0<\/p>\n
I posted a Note to my Facebook page<\/a>\u00a0last night, telling my friends that publicists need to update themselves periodically on pitches that are still “out there.” Also, I advised, tell your clients not to be surprised if they hear from the media when they least expect it. Clients must be prepared on a second’s notice to discuss an old story idea.\u00a0<\/p>\n Susan Harrow, creator of “The Ultimate Guide to Getting Booked on Oprah,”<\/a>\u00a0was on CNBC last week to discuss The Oprah Effect.” Several entrepreneurs discussed how they got onto the show, and what it has meant to their businesses.<\/p>\n I missed the show. If you did, too, you can see a short\u00a0segment in which Susan gives two tips for getting onto Oprah. (Apologies for the commercial.)<\/p>\n \u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0<\/p>\n Several readers saw the item in last week’s newsletter\u00a0about getting onto “Oprah”\u00a0 and wrote to tell me that they pitched ideas months ago and still haven’t heard back from Oprah’s producers. Can they assume their pitches are in the “deleted” folder? Never! While getting onto “Oprah” is always a long shot, I’ve heard of cases\u2026 Read More<\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","iawp_total_views":2,"wds_primary_category":1,"footnotes":""},"categories":[1],"tags":[29,205,610],"class_list":{"0":"post-3984","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-marketing","7":"tag-media-relations","8":"tag-pitching","9":"tag-publicist","10":"entry"},"featured_image_src":null,"featured_image_src_square":null,"author_info":{"display_name":"Joan Stewart","author_link":"https:\/\/purelysupp.com\/publicity\/author\/jstewart\/"},"_links":{"self":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/3984","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/comments?post=3984"}],"version-history":[{"count":1,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/3984\/revisions"}],"predecessor-version":[{"id":42087,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/3984\/revisions\/42087"}],"wp:attachment":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/media?parent=3984"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/categories?post=3984"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/tags?post=3984"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\nWatch a clip of Susan Harrow discussing
\n<\/strong>how to get onto Oprah<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"