{"id":3823,"date":"2009-05-12T12:09:52","date_gmt":"2009-05-12T12:09:52","guid":{"rendered":"https:\/\/publicityhound.com\/blog\/?p=3823"},"modified":"2025-06-05T16:37:53","modified_gmt":"2025-06-05T16:37:53","slug":"promote-anything-by-creating-quick-videos-with-animoto","status":"publish","type":"post","link":"https:\/\/purelysupp.com\/publicity\/marketing\/content-creation\/promote-anything-by-creating-quick-videos-with-animoto\/","title":{"rendered":"Promote anything by creating quick videos with Animoto"},"content":{"rendered":"<p>If you want to create a video for an upcoming event as part of your publicity campaign, or for a product or service you&#8217;re launching, and you&#8217;re on a tight deadline, here&#8217;s a great alternative to a talking-head video where you have to look good.<\/p>\n<p><a href=\"http:\/\/animoto.com\/?ref=obcetdav\" target=\"_blank\" rel=\"noopener\">Animoto<\/a> lets you\u00a0produce\u00a0TV-quality music videos using your own photos, or stock photos,\u00a0in just minutes.\u00a0You don&#8217;t need any technical expertise. If you can click the mouse, you can create a professional-looking video that has a lot of pizzazz.<\/p>\n<p>I&#8217;m doing publicity for\u00a0my\u00a0garden club&#8217;s\u00a0annual plant sale May 23. Yesterday,\u00a0I created this fun little video in less than an hour and\u00a0uploaded it to YouTube:<\/p>\n<p>\u00a0<\/p>\n<p>\u00a0<strong>How I did it:<\/strong><\/p>\n<ul>\n<li>First, I chose my still photos. I\u00a0took photos with\u00a0my iPhone at\u00a0a garden club event over the weekend. We were\u00a0planting\u00a0annuals inside teacups to sell at the plant sale.\u00a0<br \/>\n\u00a0\u00a0\u00a0\u00a0<\/li>\n<li>Then I searched Animoto&#8217;s limited photo archive for photos of flowers.<br \/>\n\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0<\/li>\n<li>Then I bought a few\u00a0stock photos from <a href=\"http:\/\/www.istockphoto.com\" target=\"_blank\" rel=\"noopener\">iStockPhoto.com<\/a>.<br \/>\n\u00a0\u00a0\u00a0\u00a0<\/li>\n<li>In Animoto, I lined them up according to how I wanted them to appear in the video.<br \/>\n\u00a0\u00a0\u00a0\u00a0<\/li>\n<li>Next, I\u00a0wrote all the text boxes.\u00a0<br \/>\n\u00a0\u00a0\u00a0<\/li>\n<li>When all the photos and text boxes\u00a0were in place on the tiles, I clicked and dragged\u00a0to rearrange them. One thing that tripped me up: When you create a text box, it appears as the first tile, right at the beginning of the video. Once you&#8217;ve added text, click and drag it to whereever you want it to appear in the sequence.<br \/>\n\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0<\/li>\n<li>When I produced the video, I chose one of Animoto&#8217;s jazz soundtracks, Blowin&#8217; in from Chicago, from Hank Hirsh.<br \/>\n\u00a0\u00a0\u00a0<\/li>\n<li>Animoto worked its magic behind the scenes and delivered a sharp-looking video with fun transitions.<\/li>\n<\/ul>\n<p>If you don&#8217;t like the way the video looks, you can ask Animoto to remix\u00a0it for you. No two videos are\u00a0the same, so you never know what the second version will look like.<br \/>\n\u00a0\u00a0\u00a0<br \/>\n\u00a0\u00a0<br \/>\n<strong>Share your Animoto videos<\/strong><\/p>\n<p>Sharing your videos is a\u00a0cinch.\u00a0Add them to your MySpace &amp; Facebook profiles, on your blog, email them to friends, put them up on YouTube or download them onto your computer. I uploaded mine to YouTube,\u00a0added it to my\u00a0<a href=\"http:\/\/www.facebook.com\/people\/Joan_Stewart\/541605146\" target=\"_blank\" rel=\"noopener\">Facebook profile<\/a>\u00a0and sent it to everyone in the garden club. Later this week, I&#8217;ll upload the video to the local TV stations&#8217; websites.<\/p>\n<p>Some of Animoto&#8217;s founders used to produce shows for MTV, Comedy Central &amp; ABC. They studied\u00a0classical music in London, played in rock bands in Seattle and developed software in Japan. They developed a patent-pending, Cinematic Artificial Intelligence that thinks like an actual editor and director.<br \/>\n\u00a0\u00a0\u00a0\u00a0<\/p>\n<p><strong>How much it costs <\/strong><\/p>\n<p>You can create all the 30-second videos you want, for free. Each can\u00a0accommodate from 12 to 15 images.<\/p>\n<p>An all-access, non-commercial pass costs $30. Or buy a non-commercial three-month pass for $99. I\u00a0paid $249 for an annual commercial pass which gives me several nice options the two others don&#8217;t have. First, I can remove the Animoto logo from the video. Second, I can include a button at the end that lets visitors click and visit a website.\u00a0<\/p>\n<p>Animoto supports not-for-profits and other humanitarian causes with free pro accounts. You can apply <a href=\"http:\/\/animoto.com\/?ref=obcetdav\" target=\"_blank\" rel=\"noopener\">at the site.\u00a0<\/a><\/p>\n<p>One other thing I&#8217;ll do differently the next time I create a video. When I produced the video, Animoto gave me the option of mentioning the musician&#8217;s name and the name of the song, which I did.\u00a0 But after I uploaded it to YouTube, YoutTube notified me and said I might be violating copyright. It said I don&#8217;t need to do anything but I can refute that if I so choose. I decided to do nothing.<\/p>\n<p>Also, when visitors click on the link to watch the YouTube video, YouTube gives them the option of buying the\u00a0music while the video is playing, which is distracting. Next time, I&#8217;ll remove the artist&#8217;s name from the video.<\/p>\n<p>If you create Animoto videos, share them here. And have fun.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>If you want to create a video for an upcoming event as part of your publicity campaign, or for a product or service you&#8217;re launching, and you&#8217;re on a tight deadline, here&#8217;s a great alternative to a talking-head video where you have to look good. Animoto lets you\u00a0produce\u00a0TV-quality music videos using your own photos, or\u2026&nbsp;<a href=\"https:\/\/purelysupp.com\/publicity\/marketing\/content-creation\/promote-anything-by-creating-quick-videos-with-animoto\/\" class=\"rmlink\">Read More<\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","iawp_total_views":3,"wds_primary_category":603,"footnotes":""},"categories":[603],"tags":[465,216],"class_list":{"0":"post-3823","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-content-creation","7":"tag-free-pr-tools","8":"tag-video-marketing","9":"entry"},"featured_image_src":null,"featured_image_src_square":null,"author_info":{"display_name":"Joan Stewart","author_link":"https:\/\/purelysupp.com\/publicity\/author\/jstewart\/"},"_links":{"self":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/3823","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/comments?post=3823"}],"version-history":[{"count":1,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/3823\/revisions"}],"predecessor-version":[{"id":42096,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/3823\/revisions\/42096"}],"wp:attachment":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/media?parent=3823"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/categories?post=3823"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/tags?post=3823"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}