{"id":3112,"date":"2009-03-10T12:59:02","date_gmt":"2009-03-10T12:59:02","guid":{"rendered":"https:\/\/publicityhound.com\/blog\/?p=3112"},"modified":"2025-06-05T21:35:08","modified_gmt":"2025-06-05T21:35:08","slug":"retirement-community-needs-marketing-tips","status":"publish","type":"post","link":"https:\/\/purelysupp.com\/publicity\/marketing\/retirement-community-needs-marketing-tips\/","title":{"rendered":"Retirement community needs marketing tips"},"content":{"rendered":"<p>Keri Gerlach of Greenfield, WI writes:<\/p>\n<p style=\"padding-left: 30px\">&#8220;I&#8217;m the marketing director for <a href=\"http:\/\/www.ClementManor.com\" target=\"_blank\" rel=\"noopener\">Clement Manor<\/a>, a retirement community. My biggest challenge is a limited budget and limited resources targeting long term care and assisted living.\u00a0 Not many folks are out there touring facilities <strong>until they have to,<\/strong> and given the economy, most are waiting even longer to sell their homes.<\/p>\n<p style=\"padding-left: 30px\">&#8220;More specifically, I\u2019d like\u00a0ideas on how to encourage families to &#8216;window shop&#8217; now so that when the time comes for their parents, they\u2019ve done their homework and have an idea about what facility they might choose.\u00a0\u00a0The sons and daughters we are seeing are in their mid-60s.&#8221;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Keri Gerlach of Greenfield, WI writes: &#8220;I&#8217;m the marketing director for Clement Manor, a retirement community. My biggest challenge is a limited budget and limited resources targeting long term care and assisted living.\u00a0 Not many folks are out there touring facilities until they have to, and given the economy, most are waiting even longer to\u2026&nbsp;<a href=\"https:\/\/purelysupp.com\/publicity\/marketing\/retirement-community-needs-marketing-tips\/\" class=\"rmlink\">Read More<\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","iawp_total_views":20,"wds_primary_category":1,"footnotes":""},"categories":[1],"tags":[34,214],"class_list":{"0":"post-3112","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-marketing","7":"tag-help-this-hound","8":"tag-target-market","9":"entry"},"featured_image_src":null,"featured_image_src_square":null,"author_info":{"display_name":"Joan Stewart","author_link":"https:\/\/purelysupp.com\/publicity\/author\/jstewart\/"},"_links":{"self":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/3112","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/comments?post=3112"}],"version-history":[{"count":1,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/3112\/revisions"}],"predecessor-version":[{"id":42127,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/3112\/revisions\/42127"}],"wp:attachment":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/media?parent=3112"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/categories?post=3112"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/tags?post=3112"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}