The Publicity Hound’s
\nTips of the Week
\nIssue #716 May 18, 2013
\nPublisher: Joan Stewart<\/p>\n
==========================================<\/p>\n
“Tips, Tricks and Tools for Free Publicity”<\/p>\n
===================================
\nIn This Issue
\n===================================<\/p>\n
1. 50 Pitching Tips<\/p>\n
2. Helpful Summary: Google+ Updates<\/p>\n
3. New Boston Globe Arts Section<\/p>\n
4. Hound Video of the Week<\/p>\n
This Week in the Hound House:<\/p>\n
Is having a rummage sale worth the time and trouble of
\ndecluttering, washing, haggling over prices for eight hours, and
\nthen hauling the junk that didn’t sell to the local Goodwill? I
\nalways say “no” afterward, but I meet the nicest people. My town
\nis having its first citywide rummage sale June 1. Should I or
\nshouldn’t I?<\/p>\n
======================================
\n1. 50 Pitching Tips
\n======================================<\/p>\n
Pitching remains one of the top three problems among Publicity
\nHounds.<\/p>\n
That’s why I’m sharing a fabulous post written by Alison Kenney, It includes tips on pitching by phone or email, how to research Here are three tips from her list:<\/p>\n –Explain to your kids what you do and what story you’re trying –Remember “if it bleeds, it leads.” How does your story angle –Can your story be pitched as a video interview? The Publicity If you need help building relationships with journalists BEFORE<\/a> ==================================== At the annual Google conference this week, Google announced 41 –A bigger cover photo (2120 x 1192 pixels) and profile image –A simpler, more beautiful stream.<\/p>\n –A new version of Hangouts, the free online videoconferencing –New ways to make photos look great.<\/p>\n Here’s an easy-to-understand summary of the changes:<\/p>\n I’m on Google+<\/a>. Add me to your circles and I’ll add you as one of ==================================== Good news for authors and others with stories about the arts, The Globe is launching a new 20-page Arts section tomorrow, May It will include enhanced restaurant, style and books coverage, Other topics include video games, visual arts, music, dance, Read more about the new Boston Globe Sunday Arts Section<\/a>.<\/p>\n ==================================== Watch this dog balance a basketball<\/a> on her nose and run across The Publicity Hound’s Tips of the Week Issue #716 May 18, 2013 Publisher: Joan Stewart ========================================== “Tips, Tricks and Tools for Free Publicity” =================================== In This Issue =================================== 1. 50 Pitching Tips 2. Helpful Summary: Google+ Updates 3. New Boston Globe Arts Section 4. Hound Video of the Week This Week in the Hound House:\u2026 Read More<\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","iawp_total_views":3,"wds_primary_category":6,"footnotes":""},"categories":[6],"tags":[11,67,205,36],"class_list":{"0":"post-2950","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-tips-of-the-week","7":"tag-art-marketing","8":"tag-google","9":"tag-pitching","10":"tag-pitching-the-media","11":"entry"},"featured_image_src":null,"featured_image_src_square":null,"author_info":{"display_name":"Joan Stewart","author_link":"https:\/\/purelysupp.com\/publicity\/author\/jstewart\/"},"_links":{"self":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/2950","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/comments?post=2950"}],"version-history":[{"count":0,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/2950\/revisions"}],"wp:attachment":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/media?parent=2950"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/categories?post=2950"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/tags?post=2950"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\nan independent PR practitioner. It’s titled “50 Tips for Pitching<\/a>
\n A Story to the Media”.<\/a><\/p>\n
\nmedia outlets and journalists, how to review your pitch, critical
\nelements to include within it, how to follow up, ideas for clever
\nangles, how to find out about hot topics you can tie into, and
\nmore.<\/p>\n
\nto tell and then ask them to explain it back to you.<\/p>\n
\nplay into readers’ deepest concerns?<\/p>\n
\nHound loves this idea when pitching bloggers, many of whom might
\nlove to use Google Hangouts.<\/p>\n
\n you pitch<\/a>, as Alison recommends, find out how to access the video
\nreplay of a webinar of my best tips on “How to Use Social Media
\nto Connect with Journalists”.<\/p>\n
\n2. Helpful Summary: Google+ Updates
\n====================================<\/p>\n
\nnew features for Google+.<\/a> Among them:<\/p>\n
\n(250 x 250).<\/p>\n
\nservice.<\/p>\n
\nmy Publicity Hounds.<\/p>\n
\n3. New Boston Globe Arts Section
\n====================================<\/p>\n
\nparticularly in Boston.<\/p>\n
\n19.<\/p>\n
\nwith a stronger emphasis on New England authors. The section will
\nalso include “The Ticket,” the central dashboard for Boston’s
\ncultural scene.<\/p>\n
\nfood, fashion, shopping and restaurants.<\/p>\n
\n4. Hound Video of the Week
\n====================================<\/p>\n
\nthe yard.<\/p>\n","protected":false},"excerpt":{"rendered":"