{"id":2939,"date":"2013-05-06T16:41:50","date_gmt":"2013-05-06T16:41:50","guid":{"rendered":"https:\/\/publicityhound.com\/tips\/?p=2939"},"modified":"2024-05-01T13:30:34","modified_gmt":"2024-05-01T13:30:34","slug":"google-dont-fight-it","status":"publish","type":"post","link":"https:\/\/purelysupp.com\/publicity\/tips-of-the-week\/google-dont-fight-it\/","title":{"rendered":"Google+: Don&#8217;t Fight It!"},"content":{"rendered":"<p>The Publicity Hound&#8217;s<br \/>\nTips of the Week<br \/>\nIssue #712 May 4, 2013<br \/>\nPublisher: Joan Stewart<\/p>\n<p>==========================================<\/p>\n<p>&#8220;Tips, Tricks and Tools for Free Publicity&#8221;<\/p>\n<p>===================================<br \/>\nIn This Issue<br \/>\n===================================<\/p>\n<p>1. Google+: Don&#8217;t Fight It!<\/p>\n<p>2. Maximum Publicity in 15 Minutes<\/p>\n<p>3. New Posts at My Blog<\/p>\n<p>4. Hound Joke of the Week<\/p>\n<p>This Weekend in the Hound House:<\/p>\n<p>Thanks for all the ideas on how to arm myself for combat against<br \/>\nthe rabbits and the Boxelder bugs. The most unusual suggestion<br \/>\nfor dealing with the rabbits was from Publicity Hound Connie<br \/>\nOswald Stofko: Use a Bounce dryer sheet attached to a wooden<br \/>\nstick about one foot high. Almost everyone told me to ignore the<br \/>\nBoxelders, those harmless bugs that are napping atop each other<br \/>\non the south side of the house. Publicity Hound Judith Bron<br \/>\nrecommended placing whole or sliced onions on my porch to get rid<br \/>\nof the bugs, or in the garden to repel the rabbits. Onward<br \/>\nsoldiers!<\/p>\n<p>======================================<br \/>\n1. Google+: Don&#8217;t Fight It!<br \/>\n======================================<\/p>\n<p>Lots of people, me included, said Google+ would fail as a social<br \/>\nmedia platform when it debuted two years ago. That was partially<br \/>\nbecause sexy Pinterest and the ubiquitous Facebook were stealing<br \/>\nthe spotlight. Boy, were we wrong!<\/p>\n<p>Today, Google+ is the second largest social network, with 400<br \/>\nmillion members.<\/p>\n<p>Here&#8217;s the kicker: It&#8217;s also the backbone of Google, the world&#8217;s<br \/>\nlargest and most respected search engine. That&#8217;s why Google+ is<br \/>\none the most powerful tools you can use to promote your<br \/>\nexpertise, build a community, manage your friends, find content<br \/>\nto share, and join the conversation.<\/p>\n<p>Social media strategist BL Ochman, who&#8217;s hooked on Google+, says<br \/>\nparticipating in it, as an individual or a brand, is no longer an<br \/>\noption. Google+ profiles and content, she says, are now part of<br \/>\nGoogle&#8217;s new search algorithm.<\/p>\n<p>In other words, you need to use it if you want better search<br \/>\nplacement. Join us for a tour of Google+ and the best ways to use<br \/>\nit to grow your business during a webinar I&#8217;m hosting from 4 to 5<br \/>\np.m. Eastern Time on Thursday, May 9.<\/p>\n<p>If you&#8217;ve been fighting Google+ like I have, and you think it&#8217;s<br \/>\none more pain-in-the-tush social media site to learn, BL will<br \/>\nconvince you that Google+ is not only critical to your business,<br \/>\nbut it can be a heck of a lot of fun. She loves the Hangouts,<br \/>\nwhich are catching on like wildfire for all sorts of businesses<br \/>\nuses.<\/p>\n<p><a href=\"https:\/\/publicityhound.com\/shop\/why-google-matters-to-your-business-and-how-to-use-it-wisely\" target=\"_blank\" rel=\"noopener\">Click here to register for the webinar<\/a> &#8220;Why Google+ Matters to<br \/>\nYour Business and How to Use it Wisely.&#8221;<\/p>\n<p>====================================<br \/>\n2. Maximum Publicity in 15 Minutes<br \/>\n====================================<\/p>\n<p>Want to land a lot more free publicity and media exposure for<br \/>\nwhat you&#8217;re promoting&#8211;without spending an enormous amount of<br \/>\ntime doing it?<\/p>\n<p>If so, join Steve Harrison of Radio-TV Interview Report (RTIR)<br \/>\nfor a free webinar on Thursday, May 9, at either 2 or 7 p.m.<br \/>\nHe&#8217;ll be sharing specific strategies to score maximum publicity<br \/>\nin minimum time. You will learn:<\/p>\n<p>&#8211;A key habit to set right now if you want more publicity and<br \/>\nsales. It&#8217;s a strategy almost every super-successful author has<br \/>\nmade a habit.<\/p>\n<p>&#8211;How to plan out your annual publicity campaign(s) in 15 minutes<br \/>\nor less.<\/p>\n<p>&#8211;The single most important thing you need to know to land media<br \/>\ncoverage.<\/p>\n<p>And lots more. Register for the maximum publicity webinar.<\/p>\n<p>Steve won&#8217;t make the replay available so if you can&#8217;t attend,<br \/>\nsign up anyway and recruit someone to sit in for you and take<br \/>\nnotes. Consumer Stuff: I&#8217;m Steve&#8217;s affiliate and I might earn a<br \/>\ncommission if you buy something down the road from him.<\/p>\n<p>====================================<br \/>\n3. New Posts at My Blog<br \/>\n====================================<\/p>\n<p><a href=\"https:\/\/publicityhound.com\/blog\/san-diego-meetup-for-dogs-a-red-hot-hit-at-mexican-cafe\" target=\"_blank\" rel=\"noopener\">San Diego Meetup for dogs a red-hot hit at Mexican cafe<\/a><\/p>\n<p><a href=\"https:\/\/publicityhound.com\/blog\/headline-writing-tip-keywords-beat-clever-every-time\" target=\"_blank\" rel=\"noopener\">Headline Writing Tip: Keywords beat clever every time<\/a><\/p>\n<p><a href=\"https:\/\/publicityhound.com\/blog\/dog-tweets-twitter-self-service-ads-101\" target=\"_blank\" rel=\"noopener\">Dog Tweets \u2013 Twitter Self-Service Ads 101<\/a><\/p>\n<p>====================================<br \/>\n4. Hound Joke of the Week<br \/>\n====================================<\/p>\n<p><a href=\"http:\/\/fb-troublemakers.com\/a-collection-of-funny-dog-signs4-1894\/\" target=\"_blank\" rel=\"noopener\">More funny dog signs.<\/a> My favorite is on the top.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Publicity Hound&#8217;s Tips of the Week Issue #712 May 4, 2013 Publisher: Joan Stewart ========================================== &#8220;Tips, Tricks and Tools for Free Publicity&#8221; =================================== In This Issue =================================== 1. Google+: Don&#8217;t Fight It! 2. Maximum Publicity in 15 Minutes 3. New Posts at My Blog 4. Hound Joke of the Week This Weekend in the\u2026&nbsp;<a href=\"https:\/\/purelysupp.com\/publicity\/tips-of-the-week\/google-dont-fight-it\/\" class=\"rmlink\">Read More<\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","iawp_total_views":2,"wds_primary_category":6,"footnotes":""},"categories":[6],"tags":[67,200],"class_list":{"0":"post-2939","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-tips-of-the-week","7":"tag-google","8":"tag-publicity-2","9":"entry"},"featured_image_src":null,"featured_image_src_square":null,"author_info":{"display_name":"Joan Stewart","author_link":"https:\/\/purelysupp.com\/publicity\/author\/jstewart\/"},"_links":{"self":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/2939","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/comments?post=2939"}],"version-history":[{"count":0,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/2939\/revisions"}],"wp:attachment":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/media?parent=2939"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/categories?post=2939"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/tags?post=2939"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}