Here’s how\u00a0a locally owned independent hardware store in Dallas, Texas piggybacked off President Bush leaving office and generated a ton of national publicity when the Associated Press picked up the story.<\/p>\n
Elliott’s Hardware <\/a>in Dallas\u00a0invited former President George W. Bush to\u00a0spend his retirement working as a part-time greeter at its Maple Avenue store. It mailed an invitation to Bush and also bought a full-page ad on Page 7B of Thursday’s Dallas Morning News.<\/p>\n “Our greeters are a legendary part of our customer service,” said Kyle Walters, Elliott’s Hardware president & CEO. “And we are offering the position to Mr. Bush in all sincerity. We think it would be a great fit for him as he settles back into life in Dallas.”<\/p>\n Job perks include:<\/p>\n –A flexible part-time schedule (to allow travel to Crawford)<\/p>\n –An opportunity to keep up on his people skills<\/p>\n –A seven-mile commute between the store and his new home<\/p>\n –Ample parking (including space for his security detail)<\/p>\n –Employee discount (for any projects Mrs. Bush may have on the –The chance to wear a company name tag with a big red W on it.<\/p>\n Elliott’s said it would be willing to let Bush try out the position for a day to see how he likes it before committing.<\/p>\n The complete greeter letter was posted at numerous blogs and websites including\u00a0The Huffington Post<\/a>.\u00a0Bush, who hasn’t yet moved into his new home in Dallas, intends to focus on construction of his presidential library and think tank at the nearby Southern Methodist University.<\/p>\n Note to Elliott’s: This story is clever enough that you\u00a0could have gotten the same amount of publicity without the full-page ad.<\/p>\n","protected":false},"excerpt":{"rendered":" Here’s how\u00a0a locally owned independent hardware store in Dallas, Texas piggybacked off President Bush leaving office and generated a ton of national publicity when the Associated Press picked up the story. Elliott’s Hardware in Dallas\u00a0invited former President George W. Bush to\u00a0spend his retirement working as a part-time greeter at its Maple Avenue store. It mailed\u2026 Read More<\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","iawp_total_views":2,"wds_primary_category":1,"footnotes":""},"categories":[1],"tags":[427,605],"class_list":{"0":"post-2813","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-marketing","7":"tag-marketing","8":"tag-news-events","9":"entry"},"featured_image_src":null,"featured_image_src_square":null,"author_info":{"display_name":"Joan Stewart","author_link":"https:\/\/purelysupp.com\/publicity\/author\/jstewart\/"},"_links":{"self":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/2813","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/comments?post=2813"}],"version-history":[{"count":1,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/2813\/revisions"}],"predecessor-version":[{"id":42145,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/2813\/revisions\/42145"}],"wp:attachment":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/media?parent=2813"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/categories?post=2813"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/tags?post=2813"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\n“Honey-Do” list)<\/p>\n