{"id":25097,"date":"2006-11-29T13:35:19","date_gmt":"2006-11-29T13:35:19","guid":{"rendered":"https:\/\/publicityhound.com\/blog\/index.php\/information-products-a-major-revenue-stream\/"},"modified":"2025-01-04T20:40:48","modified_gmt":"2025-01-04T20:40:48","slug":"information-products-a-major-revenue-stream","status":"publish","type":"post","link":"https:\/\/purelysupp.com\/publicity\/marketing\/content-creation\/information-products-a-major-revenue-stream\/","title":{"rendered":"Information products: A major revenue stream"},"content":{"rendered":"<p>If you&#8217;ve toyed with the idea of turning your knowledge into a product other than a print book, take a look at the new book &#8220;From Entrepreneur to\u00a0Infopreneur&#8221; by Stephanie Chandler, due out in December.<\/p>\n<p>A copy arrived in the mail today as a thank-you for contributing to Stephanie&#8217;s book.\u00a0In it, I discuss my <a href=\"https:\/\/www.publicityhound.com\/\" target=\"_blank\" rel=\"noopener\">special reports,<\/a> <a href=\"https:\/\/www.publicityhound.com\/\" target=\"_blank\" rel=\"noopener\">ebooks,<\/a> <a href=\"https:\/\/www.publicityhound.com\/\" target=\"_blank\" rel=\"noopener\">CDs and electronic transcripts<\/a>,\u00a0and other products that have become a major souce of revenue.<\/p>\n<p>I don&#8217;t know it all, so I&#8217;ll be reading the book closely to see what other infopreneurs are doing in hopes of adopting their strategies.\u00a0There&#8217;s plenty of information on how to publish a print book, but the meatiest content discusses how to:<\/p>\n<ul>\n<li>Become a recognized expert in your field.<\/li>\n<li>Create ebooks and special reports for electronic download.<\/li>\n<li>Develop other information products including audio and video programs, <a href=\"http:\/\/www.tipsbooklets.com\" target=\"_blank\" rel=\"noopener\">tips booklets<\/a>, workshops, teleseminars, and more.<\/li>\n<li>Maximize back-of-the-room sales.<\/li>\n<li>Find handy tools like a shopping cart that can\u00a0automate product sales and delivery. I recommend\u00a0<a href=\"http:\/\/www.kickstartcart.com\" target=\"_blank\" rel=\"noopener\">KickStartCart<\/a>. (<a href=\"mailto:JStewart@PublicityHound.com?subject=Shopping_Cart_Ebook\" target=\"_blank\" rel=\"noopener\">Email me<\/a> and ask for the free ebook I have on how to compare shopping carts.)<\/li>\n<li>Market info products online and offline.<\/li>\n<\/ul>\n<p>By the way, there&#8217;s an entire category at this blog devoted to\u00a0<a href=\"https:\/\/www.publicityhound.com\/blog\/information-products-a-major-revenue-stream\" target=\"_blank\" rel=\"noopener\">information products. <\/a><\/p>\n<p>If you&#8217;re thinking of becoming an infopreneur, you can shorten your learning curve by joining one of my trade associations, the <a href=\"http:\/\/topinternetconsulting.com\/\">Internet Association of Information Marketers.<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>If you&#8217;ve toyed with the idea of turning your knowledge into a product other than a print book, take a look at the new book &#8220;From Entrepreneur to\u00a0Infopreneur&#8221; by Stephanie Chandler, due out in December. A copy arrived in the mail today as a thank-you for contributing to Stephanie&#8217;s book.\u00a0In it, I discuss my special\u2026&nbsp;<a href=\"https:\/\/purelysupp.com\/publicity\/marketing\/content-creation\/information-products-a-major-revenue-stream\/\" class=\"rmlink\">Read More<\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","iawp_total_views":1,"wds_primary_category":603,"footnotes":""},"categories":[603],"tags":[427],"class_list":{"0":"post-25097","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-content-creation","7":"tag-marketing","8":"entry"},"featured_image_src":null,"featured_image_src_square":null,"author_info":{"display_name":"Joan Stewart","author_link":"https:\/\/purelysupp.com\/publicity\/author\/jstewart\/"},"_links":{"self":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/25097","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/comments?post=25097"}],"version-history":[{"count":1,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/25097\/revisions"}],"predecessor-version":[{"id":40601,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/25097\/revisions\/40601"}],"wp:attachment":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/media?parent=25097"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/categories?post=25097"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/tags?post=25097"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}