{"id":2338,"date":"2013-04-20T19:33:40","date_gmt":"2013-04-20T19:33:40","guid":{"rendered":"https:\/\/publicityhound.com\/tips\/?p=2338"},"modified":"2024-05-01T13:30:33","modified_gmt":"2024-05-01T13:30:33","slug":"my-biggest-youtube-mistake","status":"publish","type":"post","link":"https:\/\/purelysupp.com\/publicity\/tips-of-the-week\/my-biggest-youtube-mistake\/","title":{"rendered":"My Biggest YouTube Mistake"},"content":{"rendered":"<p>The Publicity Hound&#8217;s<br \/>\nTips of the Week<br \/>\nIssue #708 April 20, 2013<br \/>\nPublisher: Joan Stewart<\/p>\n<p><a href=\"mailto:JStewart@PublicityHound.com\"><span style=\"color: #333333\">==========================================<\/span><\/a><\/p>\n<p>&#8220;Tips, Tricks and Tools for Free Publicity&#8221;<\/p>\n<p>===================================<\/p>\n<p>In This Issue<br \/>\n===================================<\/p>\n<p>1. My Biggest YouTube Mistake<\/p>\n<p>2. Red Hot Internet Publicity<\/p>\n<p>3. New Posts at My Blog<\/p>\n<p>4. Hound Video of the Week<\/p>\n<p>This Weekend in the Hound House:<\/p>\n<p>I&#8217;m still laughing from this series of funny newspaper<br \/>\ncorrections and can&#8217;t decide which one is my favorite. I love<br \/>\nthem all! Click here and scroll down to see the slideshow:<br \/>\n<a href=\"http:\/\/www.huffingtonpost.com\/2012\/10\/20\/the-funniest-news-corrections_n_1992987.html#slide=1615607\" target=\"_blank\" rel=\"noopener\">http:\/\/www.huffingtonpost.com\/2012\/10\/20\/the-funniest-news-<\/a><br \/>\n<a href=\"http:\/\/www.huffingtonpost.com\/2012\/10\/20\/the-funniest-news- corrections_n_1992987.html#slide=1615607\" target=\"_blank\" rel=\"noopener\">corrections_n_1992987.html#slide=1615607<\/a><\/p>\n<p>======================================<br \/>\n1. My Biggest YouTube Mistake<br \/>\n======================================<\/p>\n<p>Back when I didn&#8217;t know any better, I&#8217;d create and edit a video,<br \/>\nupload it to my YouTube channel, write a quick title, write one<br \/>\nor two sentences for the description, and tag it with a handful<br \/>\nof keywords.<\/p>\n<p>And on to the next video. What a missed opportunity!<\/p>\n<p>Then I took Jeff Johnson&#8217;s &#8220;YouTube Traffic Secrets&#8221; course and<br \/>\nlearned that one of the biggest mistakes I was making was not<br \/>\nusing all 5,000 characters that YouTube allows for the<br \/>\ndescription of the video. Yes, 5,000 characters, about as big as<br \/>\na 900-word article!<\/p>\n<p>The description is an ideal location for a website address, a<br \/>\ncall to action, benefit and value statements and helpful tips&#8211;<br \/>\nand all that copy should include valuable keywords that will pull<br \/>\ntraffic.<\/p>\n<p>The title, the description and the tags are three items listed on<br \/>\nJeff&#8217;s cheat sheet &#8220;15 Ranking and Discoverability Factors on<br \/>\nYouTube.&#8221; I love the cheat sheet because it&#8217;s a checklist of all<br \/>\nthe things you must do to pull the maximum amount of traffic and<br \/>\ncreate publicity galore. No more guessing.<\/p>\n<p>The cheat sheet is among several that Jeff will let you access<br \/>\nfor free. Grab &#8217;em, along with the first two videos in his free<br \/>\n YouTube video series.<\/p>\n<p>====================================<br \/>\n2. Red Hot Internet Publicity<br \/>\n====================================<\/p>\n<p>I was honored when Penny Sansevieri asked me to write the<br \/>\nforeward to her new book, &#8220;Red Hot Internet Publicity.&#8221;<\/p>\n<p>But I was blown away when I read it! Here&#8217;s a nugget from the<br \/>\nbook on super-creative ways to use your email signature:<\/p>\n<p>&#8211;Consider rotating files for sales, specials, announcements or<br \/>\nwhen you&#8217;re pitching the media to push a particular book, topic<br \/>\nor segment for your business.<\/p>\n<p>&#8211;You can even customize your signature line for the media to<br \/>\ninclude things like your &#8220;hotline&#8221; numbers and how they can reach<br \/>\nyou instantly.<\/p>\n<p>&#8211;If you get a lot of emails requesting the same information,<br \/>\nlike services or book information, consider creating a signature<br \/>\nline just for that so all you have to do is select that signature<br \/>\nwhen you hit the reply button and then send it off.<\/p>\n<p>You could even have a signature &#8220;file of the week&#8221; with a quote<br \/>\nor new saying.<\/p>\n<p>If you like those tips, you&#8217;ll love the book. Buy <a href=\"http:\/\/www.amazon.com\/Red-Hot-Internet-Publicity- Marketing\/dp\/1480224952\/ref=sr_1_1?ie=UTF8&amp;qid=1366406791&amp;sr= 8-1&amp;keywords=red+hot+internet+publicity\" target=\"_blank\" rel=\"noopener\">&#8220;Red Hot<\/a><br \/>\n<a href=\"http:\/\/www.amazon.com\/Red-Hot-Internet-Publicity-Marketing\/dp\/1480224952\/ref=sr_1_1?ie=UTF8&amp;qid=1366406791&amp;sr= 8-1&amp;keywords=red+hot+internet+publicity\" target=\"_blank\" rel=\"noopener\"> Internet Publicity&#8221;.<\/a><\/p>\n<p>&nbsp;<\/p>\n<p>====================================<br \/>\n3. New Posts at My Blog<br \/>\n====================================<\/p>\n<p>Don&#8217;t force blog readers to log in before commenting<\/p>\n<p>Dog Tweets: How to turn off LinkedIn endorsements<\/p>\n<p>====================================<br \/>\n4. Hound Video of the Week<br \/>\n====================================<\/p>\n<p><a href=\"http:\/\/www.maniacworld.com\/cutest-smiling-dog-ever.html\" target=\"_blank\" rel=\"noopener\">Watch this cute dog smile and show his pearly whites!<\/a><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Publicity Hound&#8217;s Tips of the Week Issue #708 April 20, 2013 Publisher: Joan Stewart ========================================== &#8220;Tips, Tricks and Tools for Free Publicity&#8221; =================================== In This Issue =================================== 1. My Biggest YouTube Mistake 2. Red Hot Internet Publicity 3. New Posts at My Blog 4. Hound Video of the Week This Weekend in the Hound\u2026&nbsp;<a href=\"https:\/\/purelysupp.com\/publicity\/tips-of-the-week\/my-biggest-youtube-mistake\/\" class=\"rmlink\">Read More<\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","iawp_total_views":1,"wds_primary_category":6,"footnotes":""},"categories":[6],"tags":[2,198,48,33],"class_list":{"0":"post-2338","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-tips-of-the-week","7":"tag-blogging","8":"tag-internet-publicity","9":"tag-linkedin","10":"tag-youtube","11":"entry"},"featured_image_src":null,"featured_image_src_square":null,"author_info":{"display_name":"Joan Stewart","author_link":"https:\/\/purelysupp.com\/publicity\/author\/jstewart\/"},"_links":{"self":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/2338","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/comments?post=2338"}],"version-history":[{"count":0,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/2338\/revisions"}],"wp:attachment":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/media?parent=2338"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/categories?post=2338"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/tags?post=2338"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}