If you want to get in front of an audience of people who love to self-promote, including business owners, authors, speakers and experts—as well as PR people and publicists—you’re in the right place.<\/p>\n\n\n\n
I love publishing guest blog posts. But I hate pitches from people who have never read this blog.<\/strong><\/p>\n\n\n\n Or pitches that are off the mark. Or pitches from people who have no expertise<\/strong> in a topic but want to appear here only for a link to their website. Or pitches that say, “I’m so and so. What do you want me to write about?”<\/p>\n\n\n\n Before you waste your time, and mine, read this list of tips on how to pitch me. <\/p>\n\n\n\n Nothing confusing about that.<\/p>\n\n\n\n My readers want tips on how to use traditional and social media. This includes advice on how they can create content to promote their expertise. I’ve also published blog posts about paid ads, because some PR campaigns can’t do without them. <\/p>\n\n\n\n Here’s a short list of content my readers love:<\/p>\n\n\n\n I also want to see samples of your work<\/strong> related to any of the above topics, or the topic you pitch to me, so I know you can write. <\/p>\n\n\n\n It sounds like a broken record, I know. But I can tell within five seconds<\/strong> of reading your pitch whether you’re familiar with my topic. If you aren’t sure whether I’ve covered something, use the search box<\/strong> at the blog. <\/p>\n\n\n\n Reading the blog will also give you a feel for the type of writing I want. I will edit your copy<\/strong>, and I may ask you to provide additional details or maybe even a rewrite. I’m a writing coach, and I’ll work with you to turn a good blog post into a great blog post. If you aren’t OK with me editing your post, please don’t bother pitching. <\/p>\n\n\n\n Also, this is a business blog. No obscenities or flame wars.<\/p>\n\n\n\n Let me choose which one I like best. If I like all three, I might feature your work three times here over several months.<\/p>\n\n\n\n If I don’t like any of your ideas, I might suggest my own, but only if I know about your expertise.<\/strong> If you don’t feel comfortable with my idea, that’s OK. I appreciate your honesty.<\/p>\n\n\n\n This can actually save time. So if you pitch by email and I have a lot of questions, let me call you. Provide a phone number. <\/p>\n\n\n\n No warmed-over leftovers<\/strong> from your own blog. I run all copy through Copyscape<\/a>, so I know exactly how much of it has appeared elsewhere on the web. When you pitch me, link to a few samples of your writing.<\/p>\n\n\n\n Some guest bloggers submit fabulous posts, but crappy head shots. Photos should be crisp, and show you looking at the camera. I’ve received photos that look as though they were taken in a bar. You can have a friend take a good-quality above-the-shoulders shot with a mobile phone. <\/p>\n\n\n\n If you don’t hear from me within a few days, send a follow-up email. <\/p>\n\n\n\n They can include maps, bar charts, pie charts, screenshots, infographics, photos and even videos. Embed code from YouTube videos, yours or someone else’s, is fine. <\/p>\n\n\n\n Please submit your own author resource box of 50 to 75 words, and link to your blog or website. You don’t need your own blog to be considered as a guest writer here. <\/p>\n\n\n\n This blog welcomes moderated comments, and I do my best to reply to everyone. If your post is published, return here occasionally to see if people have commented so you can continue the conversation. When I see a comment on a post you’ve written, I may email you and let you know so you can return here and reply.<\/p>\n\n\n\n I’m surprised at the number of guest bloggers who never return<\/strong>. Don’t just disappear. If I liked your writing once, I’ll probably like it again. So will my readers. <\/p>\n\n\n\n Also, it’s already mid-June and I’d love to take a vacation. Make it easier. Pitch an idea for a guest post<\/a> right now. <\/p>\n\n\n\n Do you have a page similar to this one at your blog? What guidelines do you offer for people who want to pitch you? Include the link so we can take a look.<\/p>\n\n\n\n I’m active on Twitter, LinkedIn, If you can follow these guidelines and you have great ideas to share, I’ve love to hear them. Please read my blog first.<\/strong> Then pitch me with your three best ideas.<\/p>\n","protected":false},"excerpt":{"rendered":" If you want to get in front of an audience of people who love to self-promote, including business owners, authors, speakers and experts—as well as PR people and publicists—you’re in the right place. I love publishing guest blog posts. But I hate pitches from people who have never read this blog. Or pitches that are\u2026 Read More<\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","iawp_total_views":14,"wds_primary_category":603,"footnotes":""},"categories":[603],"tags":[2,688,619,33],"class_list":{"0":"post-19852","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-content-creation","7":"tag-blogging","8":"tag-guest-posts","9":"tag-photos-graphics","10":"tag-youtube","11":"entry"},"featured_image_src":null,"featured_image_src_square":null,"author_info":{"display_name":"Joan Stewart","author_link":"https:\/\/purelysupp.com\/publicity\/author\/jstewart\/"},"_links":{"self":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/19852","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/comments?post=19852"}],"version-history":[{"count":2,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/19852\/revisions"}],"predecessor-version":[{"id":43095,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/19852\/revisions\/43095"}],"wp:attachment":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/media?parent=19852"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/categories?post=19852"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/tags?post=19852"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}1. Look at the header. It says “Tips, tricks and tools for free publicity.”<\/strong><\/h3>\n\n\n\n
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2. Read the blog. Read the blog. Read the blog!<\/strong><\/h3>\n\n\n\n
3. Pitch three ideas tied to your expertise.<\/strong><\/h3>\n\n\n\n
4. We might chat about your idea by phone.<\/strong><\/h3>\n\n\n\n
5. You must offer original content. <\/strong><\/h3>\n\n\n\n
6. Provide a good-quality head shot, in color. <\/strong><\/h3>\n\n\n\n
7. Don’t be afraid to follow up after you pitch.<\/strong><\/h3>\n\n\n\n
8. Offer images and other little extras if you have them.<\/strong><\/h3>\n\n\n\n
9. Write an author resource box and link to your own blog.<\/strong><\/h3>\n\n\n\n
10. Reply to comments.<\/strong><\/h3>\n\n\n\n
11. If I publish your post, pitch me again. <\/strong><\/h3>\n\n\n\n
12. How I’ll promote your blog post.<\/strong><\/h3>\n\n\n\n
Google+<\/del><\/strong> and Pinterest<\/strong> and often share guest posts there. I’ll also share your blog post at least once in my popular email tips, “The Publicity Hound’s Tips of the Week.”<\/a> <\/p>\n\n\n\n