{"id":1918,"date":"2008-09-10T20:48:14","date_gmt":"2008-09-10T20:48:14","guid":{"rendered":"https:\/\/publicityhound.com\/blog\/?p=1918"},"modified":"2025-06-07T16:08:18","modified_gmt":"2025-06-07T16:08:18","slug":"revlon-ties-contest-to-lipstick-on-a-pig-controversy","status":"publish","type":"post","link":"https:\/\/purelysupp.com\/publicity\/marketing\/public-relations\/revlon-ties-contest-to-lipstick-on-a-pig-controversy\/","title":{"rendered":"Revlon ties contest to &#8216;lipstick on a pig&#8217; controversy"},"content":{"rendered":"<p class=\"MsoNormal\"><span style=\"font-size: 10pt;font-family: 'Arial','sans-serif'\"><a href=\"https:\/\/www.publicityhound.com\/wp-content\/uploads\/2008\/09\/istock_000006725518xsmall.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-thumbnail wp-image-1922\" style=\"float: left;margin: 7px\" title=\"istock_000006725518xsmall\" src=\"https:\/\/www.publicityhound.com\/wp-content\/uploads\/2008\/09\/istock_000006725518xsmall-150x150.jpg\" alt=\"4 lipstick tips\" width=\"150\" height=\"150\" \/><\/a>Most of us may forget\u00a0the &#8220;lipstick on a pig&#8221;\u00a0controversy by next week. <\/span><\/p>\n<p class=\"MsoNormal\"><span style=\"font-size: 10pt;font-family: 'Arial','sans-serif'\">But I&#8217;m betting the word lipstick will be front and center on the stump, straight through to the election and possibly beyond. As soon as the news about Barack Obama&#8217;s lipstick comment\u00a0broke yesterday, the media went nuts.<\/span><\/p>\n<p class=\"MsoNormal\"><span style=\"font-size: 10pt;font-family: 'Arial','sans-serif'\">Race Taylor, a deejay for WPLJ-FM 95.5 in New York City during afternoon drive time,\u00a0turned it into a contest. He challenged listeners with three words and asked them to guess what he was referring to&#8212;words like raisin, petal and wine.\u00a0\u00a0<\/span><\/p>\n<p class=\"MsoNormal\"><span style=\"font-size: 10pt;font-family: 'Arial','sans-serif'\">They&#8217;re lipstick colors, of course, and Taylor gave credit to\u00a0<a href=\"http:\/\/www.revlon.com\/revlon-home\/revlon-general\/404-page-not-found.aspx?item=%2fproductcatalog%2fsubcategory&amp;user=extranet%5cAnonymous&amp;site=website\" target=\"_blank\" rel=\"noopener\">Revlon ColorStay<\/a>.\u00a0I suspect Revlon called the station and\u00a0suggested the contest. That&#8217;s a great example of piggybacking\u00a0onto a sizzling hot topic. <\/span><span style=\"font-size: x-small;font-family: Arial\">Morning and afternoon drive-time shows LOVE fun stuff like this. (See <a href=\"https:\/\/www.publicityhound.com\/\" target=\"_blank\" rel=\"noopener\">&#8220;How to Get Onto Drive-time Radio Shows.&#8221;)<\/a><\/span><\/p>\n<p class=\"MsoNormal\"><span style=\"font-size: 10pt;font-family: 'Arial','sans-serif'\">Thanks to P<\/span><span style=\"font-size: 10pt;font-family: 'Arial','sans-serif'\">amela J. Principe-Golgolab of PNA Associates Inc.,\u00a0 a PR and marketing firm in Chester, N.J. for tipping us off to this one.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Most of us may forget\u00a0the &#8220;lipstick on a pig&#8221;\u00a0controversy by next week. But I&#8217;m betting the word lipstick will be front and center on the stump, straight through to the election and possibly beyond. As soon as the news about Barack Obama&#8217;s lipstick comment\u00a0broke yesterday, the media went nuts. Race Taylor, a deejay for WPLJ-FM\u2026&nbsp;<a href=\"https:\/\/purelysupp.com\/publicity\/marketing\/public-relations\/revlon-ties-contest-to-lipstick-on-a-pig-controversy\/\" class=\"rmlink\">Read More<\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","iawp_total_views":1,"wds_primary_category":606,"footnotes":""},"categories":[606],"tags":[203,427,607,614],"class_list":{"0":"post-1918","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-public-relations","7":"tag-contests","8":"tag-marketing","9":"tag-promotions","10":"tag-publicity-stunt","11":"entry"},"featured_image_src":null,"featured_image_src_square":null,"author_info":{"display_name":"Joan Stewart","author_link":"https:\/\/purelysupp.com\/publicity\/author\/jstewart\/"},"_links":{"self":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/1918","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/comments?post=1918"}],"version-history":[{"count":1,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/1918\/revisions"}],"predecessor-version":[{"id":41477,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/1918\/revisions\/41477"}],"wp:attachment":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/media?parent=1918"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/categories?post=1918"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/tags?post=1918"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}