{"id":1625,"date":"2013-04-10T09:00:48","date_gmt":"2013-04-10T09:00:48","guid":{"rendered":"https:\/\/publicityhound.com\/tips\/?p=1625"},"modified":"2024-05-01T20:02:43","modified_gmt":"2024-05-01T20:02:43","slug":"publicity-tips-spring-story-ideas","status":"publish","type":"post","link":"https:\/\/purelysupp.com\/publicity\/tips-of-the-week\/publicity-tips-spring-story-ideas\/","title":{"rendered":"Spring Story Ideas"},"content":{"rendered":"<p>The Publicity Hound&#8217;s<br \/>\nTips of the Week<br \/>\nIssue #705 April 9, 2013<br \/>\nPublisher: Joan Stewart<\/p>\n<p>==========================================<\/p>\n<p>&#8220;Tips, Tricks and Tools for Free Publicity&#8221;<\/p>\n<p>===================================<\/p>\n<p>In This Issue<br \/>\n===================================<\/p>\n<p>1. Spring Story Ideas<\/p>\n<p>2. Think Christmas<\/p>\n<p>3. How to Impress Your Blog Readers<\/p>\n<p>4. Hound Video of the Week<\/p>\n<p>This Week in the Hound House:<\/p>\n<p>In memory of Mouseketeer Annette Funicello, who died this week,<br \/>\nhere&#8217;s a clip from the Mickey Mouse Club&#8217;s &#8220;Talent Roundup Day.&#8221;<br \/>\nDo you Boomers remember what day of the week the Mouseketeers<br \/>\nwere saddling their ponies? I do. And I know almost all the words<br \/>\nto the song. But I can&#8217;t remember what I did last week.<br \/>\n<a href=\"http:\/\/www.youtube.com\/watch?v=p8KmmgJQfc0\" target=\"_blank\" rel=\"noopener\">http:\/\/www.youtube.com\/watch?v=p8KmmgJQfc0<\/a><\/p>\n<p>======================================<br \/>\n1. Spring Publicity Ideas<br \/>\n======================================<\/p>\n<p>Thanks to Publicity Hound Shawne Duperon for suggesting these<br \/>\nspring story ideas, perfect for pitching to local and national<br \/>\nmedia, and for blogging:<\/p>\n<p>&#8211;Pitch stories about spring cleaning, including what to clean<br \/>\nand how to clean it. Example: Mini-blinds (ugh).<\/p>\n<p>&#8211;Professional organizers, share tips on how to organize<br \/>\nbasements, closets and garages, and recommend your favorite<br \/>\nproducts to store things. Provide a list of questions people can<br \/>\nask when deciding whether to keep it or pitch it.<\/p>\n<p>&#8211;Is this the best or worst time to buy a lawnmower? There are so<br \/>\nmany options. What&#8217;s the best size for your turf?<\/p>\n<p>&#8211;Taxes, taxes and more taxes. What are the common mistakes<br \/>\neveryone seems to be making this year? One of the most clever<br \/>\nideas I heard about was a local business that delivered lunches<br \/>\nto local accountants who were hard at work during the final week<br \/>\nbefore tax filing deadline. Brilliant!<\/p>\n<p>If you like these ideas, you&#8217;ll love the more than 200 story<br \/>\nideas Shawne and I brainstormed, several for every month of the<br \/>\nyear. We even tell you which ones work best for print media and<br \/>\nwhich work best for broadcast. I&#8217;ve been selling &#8220;106 WOW Story<br \/>\nIdeas from January to June&#8221; and &#8220;103 Sizzling Story Ideas from<br \/>\nJuly through December&#8221; separately. But today only, you can get<br \/>\nboth CDs and two handouts listing all 219 story ideas for one low<br \/>\nprice of $39.95. That&#8217;s two for the price of one.<\/p>\n<p>We&#8217;ve got ideas for companies big and small, nonprofits,<br \/>\nsolopreneurs, authors, speakers and experts. Click here to order<br \/>\nand you can download the handouts immediately while you&#8217;re<br \/>\nwaiting for the CDs to arrive.<\/p>\n<p>https:\/\/publicityhound.com\/shop\/spring-publicity-ideas.php<\/p>\n<p>====================================<br \/>\n2. Think Christmas<br \/>\n====================================<\/p>\n<p>Regional magazines are perfect for submitting items about<br \/>\nupcoming events, accompanied by a color photo.<\/p>\n<p>But while flipping through Midwest Living magazine yesterday, I<br \/>\nnoticed they have a seven-month lead time for calendar items.<br \/>\nSeven months! That isn&#8217;t unusual.<\/p>\n<p>That means that if you&#8217;ll be promoting an event in December,<br \/>\nyou&#8217;ll have to submit the item in May.<\/p>\n<p>Book marketing expert John Kremer has an excellent<a href=\"http:\/\/bookmarketingbestsellers.com\/regional-and-local-magazines\/\" target=\"_blank\" rel=\"noopener\"> list of<\/a><br \/>\n<a href=\"http:\/\/bookmarketingbestsellers.com\/regional-and-local-magazines\/\" target=\"_blank\" rel=\"noopener\"> regional and local magazines<\/a> at his website.<br \/>\nIt&#8217;s worth taking a look to make sure you aren&#8217;t missing any<br \/>\npublicity opportunities. And if you aren&#8217;t sure of the deadlines,<br \/>\nyou can call the magazine.<\/p>\n<p>Need help pitching magazines but can&#8217;t afford a publicist?<\/p>\n<p>In the video &#8220;How to Find Your Way into Glossy Magazines,&#8221; I walk<br \/>\nyou step-by-step through the process of researching journalists<br \/>\nwho work for the magazines in which you want publicity. These<br \/>\njournalists are leaving clues, online and off, about exactly what<br \/>\nthey need.<\/p>\n<p>And if you know where to look, you&#8217;ll have a leg up on all the<br \/>\nother people who are pitching because you can build relationships<br \/>\nwith writers and editors BEFORE you pitch. This webinar will<br \/>\nteach time-saving tips for generating thousands of dollars in<br \/>\nfree publicity in the glossies&#8211;even if you&#8217;re on a tight budget.<br \/>\nAccess it, and the bonus handout <a href=\"https:\/\/publicityhound.com\/shop\/how-to-find-your-way-into-glossy-magazines\" target=\"_blank\" rel=\"noopener\">&#8220;11 Ways to Prepare for a<\/a><br \/>\n<a href=\"https:\/\/publicityhound.com\/shop\/how-to-find-your-way-into-glossy-magazines\" target=\"_blank\" rel=\"noopener\"> Magazine Interview.&#8221;<\/a><\/p>\n<p>====================================<br \/>\n3. How to Impress Your Blog Readers<br \/>\n====================================<\/p>\n<p>Andrienne Smith, the Engagement Expert, offers these five ideas<br \/>\non how to thank people for reading your blog, and encouraging<br \/>\nthem to come back for more:<\/p>\n<p>&#8211;Invite them to write a guest post.<\/p>\n<p>&#8211;Write a blog post about their blog.<\/p>\n<p>&#8211;Feature a reader of the week or month.<\/p>\n<p>&#8211;Promote a really juicy comment written by one of your readers.<\/p>\n<p>&#8211;Let your readers promote themselves at your blog.<\/p>\n<p>Read her entire post, which links to another post in which she<br \/>\nexplains exactly how she lets her readers promote themselves.<\/p>\n<p><a href=\"https:\/\/web.archive.org\/web\/20151030092138\/http:\/\/www.adriennesmith.net\/how-to-impress-blog-readers\/\">http:\/\/www.adriennesmith.net\/how-to-impress-blog-readers\/<\/a><\/p>\n<p>====================================<br \/>\n4. Hound Video of the Week<br \/>\n====================================<\/p>\n<p>Thanks to Publicity Hound Sophie Wajsman of Melbourne, Australia,<br \/>\nfor this video clip of a multi-talented dog that will never get<br \/>\nbored. <a href=\"http:\/\/www.youtube.com\/watch?v=MdT1UqlwDOI\" target=\"_blank\" rel=\"noopener\">http:\/\/www.youtube.com\/watch?v=MdT1UqlwDOI<\/a><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Publicity Hound&#8217;s Tips of the Week Issue #705 April 9, 2013 Publisher: Joan Stewart ========================================== &#8220;Tips, Tricks and Tools for Free Publicity&#8221; =================================== In This Issue =================================== 1. Spring Story Ideas 2. Think Christmas 3. How to Impress Your Blog Readers 4. Hound Video of the Week This Week in the Hound House: In\u2026&nbsp;<a href=\"https:\/\/purelysupp.com\/publicity\/tips-of-the-week\/publicity-tips-spring-story-ideas\/\" class=\"rmlink\">Read More<\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","iawp_total_views":1,"wds_primary_category":6,"footnotes":""},"categories":[6],"tags":[196,36,9,98,5],"class_list":{"0":"post-1625","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-tips-of-the-week","7":"tag-organizers","8":"tag-pitching-the-media","9":"tag-publicity-for-niche-markets","10":"tag-publicity-for-non-profits","11":"tag-publicity-tips","12":"entry"},"featured_image_src":null,"featured_image_src_square":null,"author_info":{"display_name":"Joan Stewart","author_link":"https:\/\/purelysupp.com\/publicity\/author\/jstewart\/"},"_links":{"self":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/1625","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/comments?post=1625"}],"version-history":[{"count":0,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/1625\/revisions"}],"wp:attachment":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/media?parent=1625"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/categories?post=1625"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/tags?post=1625"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}