{"id":1226,"date":"2007-12-21T11:16:11","date_gmt":"2007-12-21T11:16:11","guid":{"rendered":"https:\/\/publicityhound.com\/blog\/index.php\/newspaper-radio-layoffs-buyouts-can-work-to-your-advantage\/"},"modified":"2025-06-08T20:07:03","modified_gmt":"2025-06-08T20:07:03","slug":"newspaper-radio-layoffs-buyouts-can-work-to-your-advantage","status":"publish","type":"post","link":"https:\/\/purelysupp.com\/publicity\/marketing\/print-media\/newspaper-radio-layoffs-buyouts-can-work-to-your-advantage\/","title":{"rendered":"Newspaper, radio layoffs, buyouts can work to your advantage"},"content":{"rendered":"<p>It&#8217;s time to say buh-bye to some of your favorite reporters.<\/p>\n<p>Right now, all over the U.S., there&#8217;s an exodus of experienced, high-profile, high-priced journalists taking early retirement.<\/p>\n<p>To boost profits, newspapers are offering buy-outs to some of their veteran staff members who will be replaced with cheaper, less experienced reporters and editors.<\/p>\n<p>Here in Milwaukee, for example, the <a target=\"_blank\" href=\"http:\/\/www.jsonline.com\/\" rel=\"noopener\">Journal Sentinel<\/a>\u00a0offered buyouts to about a dozen veteran writers and editors.\u00a0 The same thing is happening at radio stations.<\/p>\n<p>During yesterday&#8217;s private teleseminar with members of the <a target=\"_blank\" href=\"https:\/\/www.publicityhound.com\/\" rel=\"noopener\">Publicity Hound Mentor Program,<\/a> I discussed a long list of ways Hounds can use this to their advantage.<\/p>\n<p>If a beat reporter with whom you&#8217;ve established a great relationship leaves, make sure the reporter introduces you to the new person taking over the beat.<\/p>\n<p>Then shift into the role of &#8220;educator&#8221; and help the new reporter understand your industry, its lingo, its idiosyncrasies and its trends.<\/p>\n<p>&#8211;Invite the reporter to a &#8220;getting to know you&#8221; lunch.<\/p>\n<p>&#8211;Ask &#8220;How can I help you?&#8221;<\/p>\n<p>&#8211;Encourage the reporter to call on you for story ideas, background and commentary, day or night.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>It&#8217;s time to say buh-bye to some of your favorite reporters. Right now, all over the U.S., there&#8217;s an exodus of experienced, high-profile, high-priced journalists taking early retirement. To boost profits, newspapers are offering buy-outs to some of their veteran staff members who will be replaced with cheaper, less experienced reporters and editors. Here in\u2026&nbsp;<a href=\"https:\/\/purelysupp.com\/publicity\/marketing\/print-media\/newspaper-radio-layoffs-buyouts-can-work-to-your-advantage\/\" class=\"rmlink\">Read More<\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","iawp_total_views":4,"wds_primary_category":615,"footnotes":""},"categories":[615,609],"tags":[29,205],"class_list":{"0":"post-1226","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-print-media","7":"category-tv-radio","8":"tag-media-relations","9":"tag-pitching","10":"entry"},"featured_image_src":null,"featured_image_src_square":null,"author_info":{"display_name":"Joan Stewart","author_link":"https:\/\/purelysupp.com\/publicity\/author\/jstewart\/"},"_links":{"self":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/1226","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/comments?post=1226"}],"version-history":[{"count":1,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/1226\/revisions"}],"predecessor-version":[{"id":40772,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/1226\/revisions\/40772"}],"wp:attachment":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/media?parent=1226"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/categories?post=1226"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/tags?post=1226"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}