{"id":1151,"date":"2013-01-15T11:46:53","date_gmt":"2013-01-15T16:46:53","guid":{"rendered":"http:\/\/www.publicityarticles.net\/?p=1151"},"modified":"2024-05-01T00:16:58","modified_gmt":"2024-05-01T00:16:58","slug":"facebooks-20-changes-last-year","status":"publish","type":"post","link":"https:\/\/purelysupp.com\/publicity\/tips-of-the-week\/facebooks-20-changes-last-year\/","title":{"rendered":"Facebook&#8217;s 20 Changes Last Year"},"content":{"rendered":"<p>The Publicity Hound&#8217;s<br \/>\nTips of the Week<br \/>\nIssue #680 Jan. 12, 2012<br \/>\nPublisher: Joan Stewart<\/p>\n<p>==========================================<\/p>\n<p>&#8220;Tips, Tricks and Tools for Free Publicity&#8221;<\/p>\n<p>===================================<\/p>\n<p>In This Issue<br \/>\n===================================<\/p>\n<p>1. Facebook&#8217;s 20 Changes Last Year<\/p>\n<p>2. If You Missed Danny Iny&#8230;<\/p>\n<p>3. New Posts at My Blog<\/p>\n<p>4. Hound Video of the Week<\/p>\n<p>This Weekend in the Hound House:<\/p>\n<p>My good friend Dan Janal of PRLeads.com is accepting my challenge<br \/>\nfor tonight&#8217;s game between the Green Bay Packers and the San<br \/>\nFrancisco 49ers. Dan lives in Minnesota but part of his heart is<br \/>\nstill in San Francisco. Hence, the bet. If the 49ers win, I send<br \/>\nhim cheese. If the Packers win, he sends me Ghiradelli chocolate.<br \/>\nMy favorite quote about chocolate: &#8220;The 12-step chocoholics<br \/>\nprogram: Never be more than 12 steps away from chocolate!&#8221;<\/p>\n<p>======================================<br \/>\n1. Facebook&#8217;s 20 Changes Last Year<br \/>\n======================================<\/p>\n<p>Someone at a breakfast meeting yesterday said he was amused by an<br \/>\ninfographic I shared last week on Facebook.<\/p>\n<p>It says, &#8220;How to make money from Facebook: 1. Just go to Account<br \/>\nSettings. 2. Press &#8216;Deactivate your account.&#8217; 3. Go to work.&#8221;<\/p>\n<p>That&#8217;s what some Publicity Hounds say they&#8217;ve done because of the<br \/>\nconstant changes on that site. If you&#8217;re still using Facebook,<br \/>\nespecially for business, you might want to review the list of <a href=\"http:\/\/socialfresh.com\/facebook-marketing-2012-recap\/\" target=\"_blank\" rel=\"noopener\">&#8220;20<\/a><br \/>\n<a href=\"http:\/\/socialfresh.com\/facebook-marketing-2012-recap\/\" target=\"_blank\" rel=\"noopener\"> Changes Facebook Made In 2012 That Impacted Marketers.&#8221;<\/a><\/p>\n<p>It&#8217;s a handy reminder of some of the things you can do that you<br \/>\nmight have forgotten, like target specific content to specific<br \/>\naudiences, use the Pinned Posts feature that lets you display a<br \/>\npost prominently at the top of your Timeline for up to 7 days,<br \/>\nthe\u00a0Facebook Gifts option, and the Milestones option that lets brands<br \/>\nprovide historical context to their Pages.<\/p>\n<p>Most of the changes, not surprisingly, are new ideas Facebook<br \/>\nintroduced on how you can advertise.<\/p>\n<p>At the end of the list, you can opt in for three free videos on<br \/>\nFacebook strategy. I haven&#8217;t seen them, but any additional<br \/>\nFacebook\u00a0training never hurts.<\/p>\n<p>====================================<br \/>\n2. If You Missed Danny Iny&#8230;<br \/>\n====================================<\/p>\n<p>If you weren&#8217;t able to join Danny Iny and me for Thursday&#8217;s<br \/>\nwebinar\u00a0on &#8220;The Brutally Honest Truth About What It&#8217;s REALLY Going to<br \/>\nTake\u00a0to Build a Thriving Audience and Business Online in 2013,&#8221; you<br \/>\ncan\u00a0catch the replay at two times today: 10 a.m. and 3 p.m. Eastern.<\/p>\n<p>Set aside about 90 minutes for this one. The short exercise he<br \/>\nillustrates about how to set yourself apart from all your<br \/>\ncompetitors is fabulous. And I got wonderful feedback from many<br \/>\nof\u00a0the several hundred Publicity Hounds who signed up for the call.<\/p>\n<p>It will not be available for download, so be sure to catch it<br \/>\ntoday.<\/p>\n<p>====================================<br \/>\n3. New Posts at My Blog<br \/>\n====================================<\/p>\n<p><a href=\"https:\/\/publicityhound.com\/blog\/why-growing-a-big-audience-doesnt-mean-big-publicity\" target=\"_blank\" rel=\"noopener\">Why growing a big audience doesn&#8217;t mean big publicity<\/a><\/p>\n<p><a href=\"https:\/\/publicityhound.com\/blog\/dog-tweets-how-internet-radio-can-increase-your-sites-traffic\" target=\"_blank\" rel=\"noopener\">Dog Tweets: How Internet radio can increase your site&#8217;s traffic<\/a><\/p>\n<p>====================================<br \/>\n4. Hound Video of the Week<br \/>\n====================================<\/p>\n<p>Thanks to Publicity Hound Dan Poynter of Santa Barbara, Calif.,<br \/>\nfor tipping us off to these <a href=\"http:\/\/www.offthemark.com\/dogs.htm\" target=\"_blank\" rel=\"noopener\">hysterical dog cartoons<\/a> by Mark<br \/>\nParisi. Don&#8217;t jump ahead and look at all of them. I&#8217;ll be<br \/>\nincluding the links here periodically this year, so make it a<br \/>\nsurprise.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Publicity Hound&#8217;s Tips of the Week Issue #680 Jan. 12, 2012 Publisher: Joan Stewart ========================================== &#8220;Tips, Tricks and Tools for Free Publicity&#8221; =================================== In This Issue =================================== 1. Facebook&#8217;s 20 Changes Last Year 2. If You Missed Danny Iny&#8230; 3. New Posts at My Blog 4. Hound Video of the Week This Weekend in\u2026&nbsp;<a href=\"https:\/\/purelysupp.com\/publicity\/tips-of-the-week\/facebooks-20-changes-last-year\/\" class=\"rmlink\">Read More<\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","iawp_total_views":2,"wds_primary_category":6,"footnotes":""},"categories":[6],"tags":[16,71,56,5],"class_list":{"0":"post-1151","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-tips-of-the-week","7":"tag-facebook","8":"tag-facebook-fan-pages","9":"tag-how-to-get-free-publicity","10":"tag-publicity-tips","11":"entry"},"featured_image_src":null,"featured_image_src_square":null,"author_info":{"display_name":"Joan Stewart","author_link":"https:\/\/purelysupp.com\/publicity\/author\/jstewart\/"},"_links":{"self":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/1151","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/comments?post=1151"}],"version-history":[{"count":0,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/1151\/revisions"}],"wp:attachment":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/media?parent=1151"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/categories?post=1151"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/tags?post=1151"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}