{"id":11111,"date":"2012-04-27T21:25:26","date_gmt":"2012-04-27T21:25:26","guid":{"rendered":"https:\/\/publicityhound.com\/blog\/?p=11111"},"modified":"2012-04-27T21:25:26","modified_gmt":"2012-04-27T21:25:26","slug":"how-to-write-and-market-your-book-simultaneously","status":"publish","type":"post","link":"https:\/\/purelysupp.com\/publicity\/marketing\/content-creation\/how-to-write-and-market-your-book-simultaneously\/","title":{"rendered":"How to write and market your book simultaneously"},"content":{"rendered":"<p><strong><a href=\"https:\/\/www.publicityhound.com\/wp-content\/uploads\/2012\/04\/Bookwithpagesopen21.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-11112\" style=\"float: left;margin-left: 10px;margin-right: 10px;margin-top: 6px;margin-bottom: 6px;border-width: 1px;border-color: black;border-style: solid\" title=\"write and market a book\" src=\"https:\/\/www.publicityhound.com\/wp-content\/uploads\/2012\/04\/Bookwithpagesopen21.jpg\" alt=\"open book laying on its back\" width=\"250\" height=\"166\" \/><\/a>Mistake #1 Made by Many Authors:<\/strong><\/p>\n<p>They wait until their books are written to figure out the target market.<\/p>\n<p><strong>Mistake #2:<\/strong><\/p>\n<p>They give no thought whatsoever to marketing the book until it&#8217;s printed.<\/p>\n<p>How do I know?\u00a0<\/p>\n<p>Because over the years, several hundreds authors have called me for help when they can&#8217;t sell their books. The first question I ask is,<strong> &#8220;Who&#8217;s the target market for your book?&#8221;<\/strong><\/p>\n<p>Often, this is what I hear: &#8220;My Aunt Sally loves the book and says she thinks everybody should read it. So I guess the answer to your question is everybody.&#8221;<\/p>\n<p>Dear author, you&#8217;re saying, then, that you want your book to compete with every other book out there? And you&#8217;re tying up, in some cases, several years writing, rewriting, editing and proofing, yet you have no idea who should buy it? And you don&#8217;t know how to craft a specific sales message to a targeted audience?<br \/>\u00a0 \u00a0<br \/>\u00a0 \u00a0<br \/><strong>Learn to Spin Two Plates at Once\u00a0<\/strong><\/p>\n<p>You need to force yourself <strong>while you&#8217;re writing your book<\/strong> to figure out <strong>the many ways you&#8217;re going to market it.<\/strong> \u00a0By working on the marketing and the writing simultaneously, <strong>you will end up writing a better book.\u00a0<\/strong><\/p>\n<p>By forcing yourself to think about how you&#8217;re going to sell the book, you&#8217;ll end up improving the content. In fact, I compiled this list of <a href=\"https:\/\/www.publicityhound.com\/\">10 questions you should ask before writing your book<\/a>.<\/p>\n<p>Spinning two plates at the same time is particularly important if you&#8217;re hoping to lure a major publisher. And every publisher will want assurances that your book will sell. They also want to know that you&#8217;re willing and able to shoulder a major part of the publicity effort, even though their publicist will be working on your behalf for about six months.<br \/>\u00a0 \u00a0<br \/>\u00a0 \u00a0<\/p>\n<p><strong>Let Peggy McColl Help\u00a0<\/strong><\/p>\n<p><a href=\"https:\/\/www.publicityhound.com\/wp-content\/uploads\/2012\/04\/peggy-mccoll.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-11113\" style=\"float: left;margin-left: 10px;margin-right: 10px;margin-top: 8px;margin-bottom: 8px;border-width: 1px;border-color: black;border-style: solid\" title=\"peggy mccoll\" src=\"https:\/\/www.publicityhound.com\/wp-content\/uploads\/2012\/04\/peggy-mccoll.jpg\" alt=\"author peggy mccoll\" width=\"178\" height=\"274\" \/><\/a>Author Peggy McColl teaches the &#8220;market and write simultaneously&#8221; trick to authors. Peggy really knows how to sell books. \u00a0She has catapulted\u00a0her own book to the Amazon, Barnes &amp; Noble and New York Times Bestseller Lists.<\/p>\n<p>She has an ingenious yet simple, five-step formula any author can use to make their book a bestseller<strong> at almost no cost<\/strong>. She has used it to generate\u00a0$35,618.52 in sales the very first time out of the gate.<\/p>\n<p>She&#8217;ll explain it during a free 90-minute webinar (or telephone seminar) at either <strong>2 or 7 p.m. Eastern Time on Thursday, May 3,<\/strong> when Steve Harrison interviews her on <a href=\"http:\/\/www.freepublicity.com\/bestseller\/\" target=\"_blank\">&#8220;How to Make Your Book a Bestseller Even If You&#8217;re a Marketing Novice. Register here<\/a>.<\/p>\n<p><strong><\/strong>You&#8217;ll hear why her method works for\u00a0all types of books, fiction or non-fiction, regardless of subject including self-published, POD, ebooks, newly-published&#8212;even those that have been out for years. <\/p>\n<p>Peggy will also discuss Facebook pages, and why you need your own page just for your book. As for selling your book on Amazon, learn <strong>the big mistake<\/strong> most publishers make on that site.<\/p>\n<p>I promote this free webinar as a compensated affiliate because I dislike hearing from sad authors who don&#8217;t know their target market, and can&#8217;t park in their garages because of stacks of cardboard boxes filled with books they can&#8217;t sell.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Mistake #1 Made by Many Authors: They wait until their books are written to figure out the target market. Mistake #2: They give no thought whatsoever to marketing the book until it&#8217;s printed. How do I know?\u00a0 Because over the years, several hundreds authors have called me for help when they can&#8217;t sell their books.\u2026&nbsp;<a href=\"https:\/\/purelysupp.com\/publicity\/marketing\/content-creation\/how-to-write-and-market-your-book-simultaneously\/\" class=\"rmlink\">Read More<\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","iawp_total_views":3,"wds_primary_category":0,"footnotes":""},"categories":[603],"tags":[608,610],"class_list":{"0":"post-11111","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-content-creation","7":"tag-authors-publishers","8":"tag-publicist","9":"entry"},"featured_image_src":null,"featured_image_src_square":null,"author_info":{"display_name":"Joan Stewart","author_link":"https:\/\/purelysupp.com\/publicity\/author\/jstewart\/"},"_links":{"self":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/11111","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/comments?post=11111"}],"version-history":[{"count":0,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/11111\/revisions"}],"wp:attachment":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/media?parent=11111"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/categories?post=11111"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/tags?post=11111"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}