The Publicity Hound’s
\nTips of the Week
\nIssue #640 Aug. 21, 2012<\/p>\n
Publisher: Joan Stewart<\/p>\n
==========================================<\/p>\n
“Tips, Tricks and Tools for Free Publicity”<\/p>\n
===================================<\/p>\n
In This Issue
\n===================================<\/p>\n
1. New LinkedIn Tools Few Use<\/p>\n
2. From Bankruptcy to $1.5 Million<\/p>\n
3. Help This Hound<\/p>\n
4. Hound Video of the Week<\/p>\n
This Week in the Hound House:<\/p>\n
Best zucchini recipe: Stir fried zucchini chunks, Baby Bella ====================================== When I left the restaurant yesterday morning after a two-hour I thought I was pretty good at navigating LinkedIn. But Wayne He didn’t know any of them. He wasn’t connected to any of them. “For every 10 people I email, I typically book two to three Indeed. Right there, on his laptop, I saw the responses from two I said, “Speakers could use this same tool to look for meeting “You bet,” he said. “But there are so many more ways to use In little more than a year, LinkedIn has introduced four tools Wayne says the vast majority of people on LinkedIn aren’t using That’s when he agreed to be my guest on the webinar “4 Secret ===================================== Still wondering if it\u2019s possible to make money using social Here’s the fourth in a series of videos from Don Crowther, my In the construction market. In this economy. Just using social They did it by using one of Don\u2019s strategies. Watch it here, no http:\/\/publicityhound.net\/go\/don-crowther-video-4\/<\/p>\n Plus, Don answers some of your biggest questions and he ==================================== This week’s “Help This Hound” question is from Laura Davis of “I’m a seven-time HarperCollins author who now teaches writing in “This past June, I created my first international trip: a two- I’ve done the obvious—creating postcards, a web page designated “What I’m looking for help with is how to reach beyond my “My typical students are women ages 35-65 who are in transition, The Publicity Hound says:<\/p>\n I can think of so many ways to promote this one, Laura, and I’ll ==================================== What can be better than a soldier returning home and being http:\/\/www.youtube.com\/watch?v=5gtfhE1fDW8<\/a><\/p>\n Dog Jokes & Quotes Ebook: 170+ G-rated dog jokes and quotes, The Publicity Hound’s Tips of the Week Issue #640 Aug. 21, 2012 Publisher: Joan Stewart ========================================== “Tips, Tricks and Tools for Free Publicity” =================================== In This Issue =================================== 1. New LinkedIn Tools Few Use 2. From Bankruptcy to $1.5 Million 3. Help This Hound 4. Hound Video of the Week This Week in the Hound\u2026 Read More<\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","iawp_total_views":1,"wds_primary_category":6,"footnotes":""},"categories":[6],"tags":[48,9,5,27],"class_list":{"0":"post-1026","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-tips-of-the-week","7":"tag-linkedin","8":"tag-publicity-for-niche-markets","9":"tag-publicity-tips","10":"tag-social-media","11":"entry"},"featured_image_src":null,"featured_image_src_square":null,"author_info":{"display_name":"Joan Stewart","author_link":"https:\/\/purelysupp.com\/publicity\/author\/jstewart\/"},"_links":{"self":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/1026","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/comments?post=1026"}],"version-history":[{"count":0,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/posts\/1026\/revisions"}],"wp:attachment":[{"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/media?parent=1026"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/categories?post=1026"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/purelysupp.com\/publicity\/wp-json\/wp\/v2\/tags?post=1026"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\nmushrooms and cherry tomatoes in Wild Mushroom and Sage olive oil
\nfrom http:\/\/www.orodioliva.com\/<\/a>.<\/p>\n
\n1. New LinkedIn Tools Few Use
\n======================================<\/p>\n
\nbreakfast with LinkedIn expert Wayne Breitbarth, my chin was
\npractically on the floor.<\/p>\n
\nshowed me a very cool trick for generating publicity. He logged
\ninto his LinkedIn account and, in less than a minute, found a
\nlist of about a dozen radio talk show hosts that might welcome
\nhim as a guest.<\/p>\n
\nYet LinkedIn gave him the ability to email them all at once,
\nintroduce himself, explain that he’s a LinkedIn expert, and offer
\nto appear on their shows.<\/p>\n
\nappearances,” Wayne said.<\/p>\n
\nof the hosts who wanted to book him immediately. Most of the
\nothers hadn’t read his message yet.<\/p>\n
\nplanners. And authors could use it to look for readers, right?”<\/p>\n
\nthis.”<\/p>\n
\nthat are making it incredibly easy to pinpoint your target market
\neven though you aren’t connected to them. You can also email them
\nwithout spamming. You can eavesdrop on conversations they’re
\nhaving about you and respond instantly. You can also email
\ninformation about new products and services ONLY to people who
\nwant to know more about what you’re doing.<\/p>\n
\nthese tools, or they’re using them incorrectly.<\/p>\n
\nLinkedIn Power Tools to Connect with Journalists and Put Money in
\nYour Pocket.” It will be from 3 to 4:15 p.m. Eastern Time on
\nThursday, Aug. 30. Register at
\n http:\/\/publicityhound.com\/publicity-products\/marketing-tapes\/linkedinpowertools.htm<\/a> and read the glowing testimonials
\nfrom Publicity Hounds who attended my two other webinars with
\nWayne.<\/p>\n
\n2. From Bankruptcy to $1.5 Million
\n=====================================<\/p>\n
\nmedia?<\/p>\n
\nmastermind coach, on how one of his students went from days away
\nfrom bankruptcy to $1.5 million.<\/p>\n
\nmedia.<\/p>\n
\nopt-in required:<\/p>\n
\nintroduces his new software that lets you easily share content on
\nyour blog, YouTube and your other social media sites with just a
\nfew quick steps. He demonstrates how it works.<\/p>\n
\n3. Help This Hound
\n====================================<\/p>\n
\nSanta Cruz, CA:<\/p>\n
\nmy home area of Santa Cruz, CA. And increasingly in retreat
\nsettings.<\/p>\n
\nweek writing retreat, featuring daily yoga and adventures in
\nBali. I filled the first trip (16 participants) and loved it and
\nam planning to go back next June. I have a website, a
\nparticipatory blog that sends out free writing prompts each week,
\nan email mailing list of about 4,000 names.<\/p>\n
\nfor this event (http:\/\/www.lauradavis.net\/cometobali<\/a>), listed in
\nmy newsletter and in targeted emails, and have digital ads on my
\nwebsite and on the blog.<\/p>\n
\nexisting network to find people: who travel regularly and like to
\ntravel with a purpose, those who like writing and yoga (both
\noffered on the trip), and who can afford the $4,200-$4,500
\npricetag (airfare included) for an eco-friendly trip. The trip
\nis a bit of hybrid—it includes writing, yoga, adventure and
\ncultural adventures so it’s not a pure writing retreat.<\/p>\n
\nwanting to know themselves better, or looking for a change in
\ntheir lives.”<\/p>\n
\nadd my own ideas after other Publicity Hounds start the list and
\noffer theirs in the Comments section at my blog at
\nhttp:\/\/publicityhound.net\/?p=12410<\/p>\n
\n4. Hound Joke of the Week
\n====================================<\/p>\n
\nwelcomed by his dog? Being welcomed home by two dogs.<\/p>\n
\nperfect for a dog-lover, your favorite vet, or just for a few
\ngood laughs: http:\/\/publicityhound.com\/dogjokebook<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"